According to customs estimates, in 2023, the total import and export volume of China's cross-border e-commerce will be 238 trillion yuan, an increase of 156%。Among them, export 183 trillion yuan, an increase of 196%；imports were 548.3 billion yuan, an increase of 39%。Data show that 40% of cross-border export orders are shipped from overseas warehouses, and the number of overseas warehouses in China has exceeded 2,000, with a total area of more than 16 million square meters, accounting for nearly 90% of the number of overseas warehouses in North America, Europe, East Asia and other regions. For sellers who do Amazon, using a third-party overseas warehouse or an FBA warehouse is a problem, and today I will talk to you about the difference between the two.
1. What is an overseas warehouse? What are the advantages?
Overseas warehouses can be said to be a key area for the development of cross-border e-commerce logistics.
Overseas warehouse advantages:
1.Increase the rate. Change the location of the item, easily become an overseas seller, and increase the product rate.
2.Increase the selling price. Increase the pricing level of the items you sell and achieve competitive local sales.
3.Logistics timeliness. Effectively reduce order response time and improve the timeliness of logistics and distribution.
4.Economies of scale. Ship goods overseas in batches, effectively reducing logistics costs.
5.Value-added services. Fast return and exchange processing to improve customer satisfaction.
2. What is FBA warehouse? What are the advantages?
Amazon FBA warehouses fall under the Fulfillment by Amazon (FBA for short) model. In this model, sellers store their products in Amazon's warehouses, and Amazon takes care of the order processing, packaging, and fulfillment of the products. This means that sellers can provide fast, reliable fulfillment on the Amazon platform and be able to save time and effort. In addition, Amazon FBA can also help improve the listing ranking management of sellers, because it involves Amazon's all-round logistics network and services.
The advantages of Amazon FBA warehouse are as follows:
Enhance competitiveness. Amazon's fulfillment network enables fast delivery, increased customer satisfaction and loyalty, and in turn, increased sales.
No inventory pressure. The use of FBA services allows sellers to save the cost and trouble of warehousing, do not need to worry about the backlog of inventory, and can stock up at any time, deliver goods quickly, and avoid the trouble of dealing with after-sales problems such as refunds and returns, so that sellers can focus more on product sales.
Provide a variety of services. FBA services provide a variety of value-added services, including gift packaging, product customization, order tracking, etc., so that sellers can provide more services, enhance the shopping experience, increase users' awareness and acceptance of products, and promote sales and brand image improvement.
Join the Prime program. Stores that join the FBA service can join the Amazon Free Express Program (Prime) at the same time, become Amazon's "delivery expert", enjoy more free express delivery services for customers, expand the store's audience, and increase sales.
Fast delivery time. FBA warehousing and logistics centers are generally built near airports, so the delivery speed is fast.
Unconditionally delete the bad reviews in logistics. Maintain good indicators for your store. This refers not to reviews on Review, but to reviews on Feedback for logistics and shipping.
Within the standard size, products priced more than $300 per unit are exempt from all FBA fees. In other words, if your product is a small item of ** value, FBA will not charge you additional logistics fulfillment fees.
24 hours a day, 7 days a year** customer service. This is for buyers, when there is a problem with the product or there is a need to consult customer service, to ensure that the customer's problem can be solved as soon as possible.
3. How to choose an overseas warehouse company?
1. Look at the scale.
Large-scale service providers usually have a certain reputation, and of course, there are many small-scale private line service providers that are also very cost-effective.
2. Look at qualifications.
First of all, we must first understand the qualifications of the special line service provider to see if there is a safety guarantee, otherwise there will be problems with the goods abroad, and there will be no rut.
3. Professionalism.
This is a look at both domestic and foreign teams. The domestic team mainly looks at whether the service is timely and whether it can effectively solve problems. Overseas teams mainly look at whether they understand some local rules and can avoid some risks.