Nowadays, many live broadcast rooms use AI digital humans, and these virtual anchors replace real anchors to explain products in the live broadcast room, interact with the audience, and even broadcast live for 24 hours in one breath without getting tired. Although these digital anchors live broadcast very well, and the audience is willing to place orders to support, they always feel that ** is wrong, after all, digital anchors are definitely inferior to real anchors in terms of feelings, why are businesses still so popular with digital anchors, is it not good to be a lively and interesting live anchor? 
First of all, the emergence of AI digital humans is to replace some uncomplicated work and liberate manpowerLimited by the physical state of the anchor, the general live broadcast room can only last for 3 to 8 hours, and there will be benefits when the broadcast starts, and there will be no benefits when the broadcast is broadcast. However, most of the live broadcast methods are not complicated now, as long as the AI digital human sets up the program, he can introduce the product and interact with the audience in real time, and there will be no mistakes such as forgetting words, which can completely replace the real anchor at some time and liberate manpower. 
Secondly, AI digital humans can already make their performance more appealing through voice cloningThe improvement of technology has made the digital anchor's appearance, expression, and actions very close to real people; Compared with the image of the anchor, the audience will pay more attention to the voice appeal of the anchor, as long as the anchor can drive emotions, the audience can also place an order. The live broadcast system of Rain Dolphin digital human can make the voice of digital anchors more infectious through real voice or real voice cloning. As long as you write a script in advance, read it yourself and upload it to the background, or directly ask the system to imitate your voice to read it, you can solve the problem that the anchor's speech is not infectious. The most important thing is that digital anchors are low-cost, efficient, and easy to manage for merchantsThe live broadcast room, which used to require the cooperation of the entire operation team to start broadcasting, now only needs a computer and can start broadcasting directly after setting up the program in advance, and the previous cost can also be saved. In addition, digital anchors will not be tired, nor will they leave their jobs, and the management is quite simple, so that merchants can also save a lot of heart. 
The emergence of AI digital humans has made it a trend for virtual anchors to replace real anchors in live broadcasts, although digital humans are not as good as real people in terms of emotional understanding, but it is also an option for many companies that want to reduce costs and increase efficiency.