The style and color matching of the construction is a very important factor, which directly affects the overall visual effect and user experience. In the construction process, the correct style and color matching can enhance the user's favorability to the user, increase the user's stay time, and also better convey the information to be expressed.
First of all, we need to understand the targeting and target audience, which will help us determine the right style and color combination. For example, if ** is a platform for displaying artworks, then you can choose a strong artistic style, with soft and light colors, to show elegance and artistry; If it is the official of a technology company, then you can choose a modern, concise and atmospheric style, with cool colors or colors with a strong sense of science and technology, in order to express the spirit of scientific and technological progress and innovation.
Next, we can analyze several common styles and color combinations.
1.Fresh and natural style: This style usually uses soft, light color combinations, such as light green, light blue, light yellow, etc., to give people an intimate and comfortable feeling. Suitable for tourism, food, health and other fields**.
2.Modern minimalist style: This style is mainly concise and atmospheric, focusing on the regularity of lines and typography, and the color matching is generally black, white and gray, plus some bright color embellishments, such as red, blue, etc., to express a sense of modernity and professionalism. Suitable for technology, design, fashion and other fields.
3.Luxurious and luxurious style: This style usually uses gorgeous color combinations such as gold and silver to give people a sense of nobility and luxury. Suitable for construction, jewelry, high-end products and other fields.
4.Civilian free style: This style emphasizes civilian, free and casual, and you can choose bright and lively colors in color, such as red, yellow, blue, etc., to bring people a sense of vitality and freedom. Suitable for social, entertainment, ** and other fields**.
When choosing a style and color matching, you also need to take into account the overall layout and functional needs. For example, you can choose one or a few colors for the main color, and you can choose a matching or contrasting color for the other secondary colors to highlight the point and guide the user. At the same time, it is also necessary to pay attention to whether the color matching is coordinated and whether it conforms to the overall style and atmosphere of **.
In addition, the user's visual habits and psychological feelings need to be taken into account in the construction. The brightness, contrast, and saturation of colors all affect the user's psychological perception and concentration. For example, brighter colors will give people a sense of activity and enthusiasm, while colors with lower brightness will give people a feeling of oppression and solemnity. Contrasting color combinations can improve the legibility of information, while lower-contrast color combinations are softer and gentler.
To sum up, the style and color matching of the construction is a process of comprehensive consideration of many factors. Accurately grasping the positioning and target audience, and reasonably choosing the style and color matching will help improve the overall visual effect and user experience, so as to achieve better communication effect and user retention.