As a designer, we need to master a lot of skills and knowledge in order to do our job well. However, many designers may be confused and don't know where to start. Today, Tutu will start from the three frameworks of "Design Basics", "Software Skills" and "Comprehensive General" to help you sort out and plan your learning content, so that you can have a clearer understanding of what you should learn. What abilities do you have now, what do you lack, and what are your strengths? Check and fill in the gaps, and constantly improve yourself
Designer Competency Assessment Model:
First, the design of the basics.
Design fundamentals are the basic knowledge and theories necessary for designers. It includes, but is not limited to, knowledge of design principles, design aesthetics, design psychology, design market, etc. By learning the basics of design, designers can better understand the essence and meaning of design, and improve their design level and ability.
01 Design principles include unity, contrast, balance, rhythm, center of gravity, etc., which are the foundation of design and can help designers create designs with good visual effects.
02Design aesthetics includes aesthetic knowledge of color, shape, line, texture, etc., which can help designers better understand the visual language of design and create more aesthetic works.
03Design psychology includes psychological knowledge of form perception, visual cognition, emotional design, etc., which can help designers better understand the psychological needs and behaviors of users, so as to design designs that are more in line with user needs.
Color psychology is the psychological reaction and behavior that people have accumulated experience in the color of things, and when their vision is stimulated by color. For example, cool colors such as blue and green give people a sense of coolness, because the sea and forests give people coolness; Red and yellow make people warm and warm, reminiscent of the sun, fire, and light.
2. Software skills.
Software Skills – Software skills are one of the skills that designers must master. It includes, but is not limited to, software skills in image processing, editing, animation, vector drawing, font design, etc. By learning software skills, designers can complete their work more efficiently and improve their design efficiency and quality.
01 Image editing includes skills in adjustment, retouching, filters, graphic drawing, vector transformation, etc., through image processing and drawing, so that it can achieve the page design effect we need, mastering these skills can help designers process and process it, so that it meets the design needs. When it comes to graphic design software, the most commonly used and well-known are Adobe's PS, AI, and CorelDraw, which is the same name as AI, these three software are called the Big Three of graphic design.
Without any foundation, it may be a bit difficult and overwhelming to use these softwareNow Tutu recommends an easy-to-use, fast graphic design software "Tuwangwang", Tuwangwang is a ** or offline editing drawing software, intelligent AI one-click cutout, watermark removal, elimination pen, etc., the software also contains business**, advertising creativity**, business card design, poster design, logo design, ppt template, wallpaper design and other more than a dozen types of editable templates, Xiaobai design can also easily complete their own design drawings.
02Editing includes skills in editing, adding special effects, audio processing, animation design and production, etc., which can help designers make more beautiful or interesting animations. **Editing, animation production software includes AE, PR, AN, FL and so on.
AE makes a GIF to display.
3. Comprehensive and universal.
comprehensive and universal refers to the skills and knowledge that designers need to master in addition to design basics and software skills. It includes, but is not limited to, knowledge and skills in communication skills, mindsets, marketing, user experience, and more. By learning to be comprehensive, designers can better understand and meet customer needs, and improve their design value and influence.
Communication skills: including communication skills with customers, team members, superiors, etc., these skills can help designers better express their ideas and opinions, establish a better cooperative relationship, so as to complete the design work efficiently and quickly.
The key to effective communication:
Scrutinize ideas, confidants.
Recognize the object and know the other.
Strive for the right time and place.
Imagine the other person's situation.
Listen carefully to the responses.
Get a commitment from the other party.
Follow up on results. Mindset: Mindset that includes design thinking, innovative thinking, user-centricity, etc., which can help designers better solve problems and create new designs.
Marketing: including market analysis, positioning, promotion, etc., which can help designers better understand the market and user needs, so as to design designs that are more in line with the needs of the market and users.
User experience: including knowledge of user research, interface design, interaction design, etc., which can help designers better understand user needs and behaviors, so as to design designs that are more in line with user needs.