"All statements in this article are reliable**, details are attached at the end of the article".When you come to a strange supermarket, there may be many things you don't know, but Nongfu Spring's two-yuan bottle** is almost what most netizens will know.
In fact, Nongfu Spring has indeed been two yuan a bottle for many years, and now it has suddenly dropped its price on a large scale, it seems to want to start a business war, what happened?
You must know that Nongfu Spring has always seemed to be a retail sale for two yuan a bottle**, If you buy it in a whole box, you will indeed send a few more bottles, but when converted, it is almost a piece of five thousand bottles.
However, some netizens actually saw Nongfu Spring's ** in the supermarket, and they actually came to a piece of bottles one by one, and it is also retail**, such a situation has attracted the attention of many netizens.
Because Nongfu Spring's ** has been two yuan a bottle for many years,Even though the competition among peers is very fierce, Nongfu Spring still maintains the ** of two yuan a bottle has not changed.
And this time in the supermarket is not just turned into a piece of one bottle,Moreover, the discount of Nongfu Spring juice is also very large, and it has started to buy one get one free.
The strength of the discount in such a situation is really shockingWhether it is water or juice, it is almost equivalent to a 5% discount, why does Nongfu Spring suddenly reduce the price?
Such a situation has also attracted the doubts of netizens, there must be a demon when things go wrongMany netizens suspect that Nongfu Spring may make some moves in terms of water quality, such as cutting corners.
There is naturally no problem with such an idea, but everyone understands that Nongfu Spring should be like this, and it is not for charity to abandon nearly half of the proceeds?
However, the quality of Nongfu Spring's products does not seem to have changed because of this, what is Nongfu Spring doing this for? Is it for small profits or to win a good reputation?
First of all, it seems that the small profits and quick turnover do not make sense, but the market of Nongfu Spring has not yet reached this level, and even if it is the same as usual, there are still people who will buy it.
And the number one person who is benchmarked against Nongfu Spring is Wahaha, Wahaha is also an old brand with many years of history, such as AD calcium milk, I believe many netizens have drunk it.
As a result, some netizens speculated that this is likely to be a contest between the two giants of Nongfu Spring and Wahaha, and this business war is likely to start from the price reduction of Nongfu Spring.
It is worth mentioning, Zong Qinghou, the founder of Wahaha, unfortunately passed away on February 25, 2024, and it was at such a juncture that Nongfu Spring had already made a move, and it seemed that it was about to start a business war.
In the face of such a situation, what measures should Wahaha, which the founder has just left, do?
Although Nongfu Spring's behavior is a bit like taking advantage of people's danger,Although many netizens feel that it is immoral, in the final analysis, they have not violated any laws.
Shopping malls are like battlefields, Nongfu Spring seizes such an opportunity, in fact, it is really possible to occupy a certain advantageous position in the business war, how will Wahaha take it?
Although it is said that Mr. Zong Qinghou, the founder of Wahaha, has left, butAs a large factory with many years of experience, Wahaha still has a lot of backers.
Drinks such as Nutrition Express and AD Calcium Milk are the childhood of many people, and Wahaha's mineral water, mountain spring water and pure water are also very good.
Nongfu Spring, on the other hand, is a natural water that retains its original natural state, and after filtration and high-temperature sterilization, it becomes market water.
Of course, the business war between these two giants is still difficult for ordinary people to control, butAlthough it is said that as an ordinary netizen cannot influence this matter, it is still very important which side netizens are on.
Judging from the price reduction of Nongfu Spring, the sales volume will definitely go up, after all, in the face of such a large discount, it is also normal for many netizens to buy it when they see it.
In fact, the price reduction of Nongfu Spring has indeed attracted many netizens to rush to buy, and it can also be seen from some short ** that many netizens are rushing to buy Nongfu Spring.
This situation is actually normalAs a consumer, since you can't influence the business war between the two giants, it is understandable to buy some cheap goods with reduced prices.
However, there are still many netizens who are on Wahaha's sideOne of the things mentioned earlier is that they think Nongfu Spring is a bit bad for this.
There are even some netizens who say that Zong Qinghou, the founder of Wahaha, is an entrepreneur, and Zhong Sui, the founder of Nongfu Spring, is called a businessman.
Nongfu Spring and Wahaha can be said to be old rivalsIn fact, both are also Chinese companies, and from this point of view, the more fierce they are, the happier netizens should be, because this is a good thing for consumers.
ButThere is still a relationship between Zhong Sui and Zong Qinghou, in fact, Zhong Sui was a ** businessman of Wahaha before, the cooperation between him and Zong Qinghou is also very good.
Zong Qinghou regarded Zhong as his cronies, and Zhong also regarded Zong Qinghou as his benefactor, the relationship between the two also seems to be very close.
But the good times didn't last long, in some of the things that followedThe two broke up because of a disagreement, and soon after, Zhong Sui also stood on his own mountain and created Nongfu Spring.
However, both of them are also working their own developmentUnder the leadership of Zong Qinghou, Wahaha became the largest beverage company in China at that time, occupying a large part of the domestic market.
And the advertisement of Nongfu Spring must have been heard by many netizensNongfu Spring did become the largest mineral water company in China at that time, and it also occupied a large market.
It is not difficult to see that the two sides are still more hostile, and they have also changed from former best friends to rivals, and the competition between them is also quite fierce.
It's not once or twice that the two companies promote themselves while smearing each other, even at the Olympics.
And when Zong Qinghou died, Zhong Sui actually appeared, and he came forward to send a wreath and mourning to Zong Qinghou, these two people are also friends and enemies, and they have been fighting for most of their lives, is this posture to laugh at enmity?
The answer seems to be noWahaha and Nongfu Spring seem to be destined to be competitors, although Zong Qinghou left, but Wahaha is still there, and Nongfu Spring's behavior is also what it means.
Nongfu Spring also soon began to reduce prices on a large scale, and such behavior also caused more or less dissatisfaction among some netizens.
And there is another important point, that isZhong Shuzi, the son of Zhong Sui, was actually sent to the United States to study as early as the age of 16.
As the only son in the family, it is understandable to want him to receive a better education, and netizens can understand it, butWhat is unacceptable is that Zhong Shuzi has become an American citizen.
You must know that although Zhong Shuzi was born with Chinese nationality, butHaving become an American citizen, it seems unlikely that he will want to turn back.
However, it seems that Zhong Shuzi has no intention of turning back to Chinese nationality, and he is already holding important positions in his own companyAs Zhong Sui's only son, it seems that it is a matter of time before he inherits Nongfu Spring.
As a result, the relationship between Zhong Sui and Zong Qinghou and the situation of his only son Zhong Shuzi are unacceptable to many netizens, so a large number of netizens will choose to boycott Nongfu Spring.
Some netizens even commented directly that even if Nongfu Spring lowers the price or even gives it away for nothing, they will not choose to drink it, which is already their bottom line.
At the same time, many netizens have raised some questions about Nongfu Spring's price reduction, because Nongfu Spring has not changed for so many years, and now it has reduced the price so much at once.
And Nongfu Spring naturally will not do any loss-making business, the reason why it dares to sell such a ** shows that it will not lose money to sell with this **.
So what netizens want to say is that Nongfu Spring's profit seemed to be very huge before, and now that the price has been reduced by nearly half, it is still profitable, how high was the profit before? Is there really nothing wrong with that water?
In fact, netizens are really not short of a few cents, what Nongfu Spring has advertised has always been how good they are, it is water from ***, and drinking with peace of mind is the reason why netizens choose.
In fact, there is never a shortage of water for a dollar in the market, but Nongfu Spring occupies a large part of the market with the ** of the two fast, isn't it just word of mouth and quality?
In fact, whether it is bottled water such as mineral water or purified water, not many people can actually drink the clues, and most people rely on the reputation of the business.
For Nongfu Spring, although this price reduction seems to have caused many netizens to rush wildly, it seems that this is only a temporary and not a long-term solution.
Of course, Nongfu Spring, as a large factory, will not collapse directly because of this, if it can learn a lesson and make adjustments in time, maybe it can turn the danger into a disaster.
References.Zong Qinghou and Zhong Sui were accused of the modern version of "The Farmer and the Snake"?China's richest man responded in person.
Xinmin Weekly. Drink water only Wahaha? Nongfu Spring "forced to cut prices"? Zhong Sui emergency public relations, Wahaha "wild consumption".
The Paper. Some platforms Wahaha AD calcium milk is sold out, and it will take 1 month for the delivery of pure water! Nongfu Spring is hurt?
Shangguan News.