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Europe and the United States just need: everyone sweeps the snow in front of the door
When it comes to the specific application of robots in life, I believe that most people think of it at the first timeRobot vacuum
In Europe and America, in addition to indoors, for outdoorYard robotsThere is also a very strong demand, for example, in recent yearsWeeding robotsIt is selling well on major e-commerce platforms, and technology companies have entered the game.
Research data from Report Linker shows that the global market for lawn mowers is expected to grow at a staggering CAGR of more than 12% between 2019 and 2025.
But there is such a similar subdivision track, which has huge business opportunities and has not been tapped for a long timeSnow.
Why is snow removal a rigid need for European and American families?
70% of the roads in the United States are located in snow areas, with an average annual snowfall of more than 13 centimeters, nearly 70% of the population lives in these snow areas, and most middle-class families have their own yards.
Of the 50 states in the United States, 39 have clear snow removal regulations, and 29 of them are particularly stringent, emphasizing the timeliness of snow removal and facing fines for violators.
Traditional tools and services can't solve the problemPhysically heavy and high-risk boring and repetitive laborWake up an hour early to face the harsh ultra-low temperaturesHigh concurrency and requires timely snow clearingIf there is a fully automatic robot equipment like a lawn mower robot, can this problem be solved?
Pineapple blowing snow: It is under (bushi
Six years of sharpening a sword, today to test the king
Yarbo Hanyang Technology has the answer.
At the beginning of this year, when the Chinese people were running to Harbin, the company from Shenzhen sold its completely self-developed snowplow robot abroad, no wonder Eason Chan sang-
The city I live in never snows, but my memories are full of cold feelings."
Yarbo Hanyang Technology brought new snow clearing robot products to participate in this year's Consumer Electronics Show in Las Vegas, USA, which attracted huge attention from home and abroad, and won two awards from The Gadgety Awards and The Omdia Innovation Awards.
The Chinese company was keenly aware of the need for snow-clearing robots in 2015.
Huang Yang, the founder of Yarbo, once said that from day one, they decided to start with the snow clearing scene. Nearly 70% of the population of the United States lives in snow areas, which means that a large number of residents need to deal with snow cover in winter, and traditional snow clearing equipment has some limitations, such as manual operation, time-consuming, labor-intensive, and inefficient.
There are few other solutions on the market other than traditional snowplows, which means that they need to develop their own automated, intelligent snow plowing robots. 
You can sit indoors and drink coffee and leave the snow sweeping to the robot.
All the out-of-the-box births have been planned for a long time, from start-up to birth, it took 6 years for Yarbo, and it took 9 years to reach a small target of revenue.
Initially, there was no way for Yarbo to find a mature supplier in the market, and the key components were polished little by little with the supplier.
In the process of product development, testing and iteration, the team spent 6 years to build the world's first snow clearing robot ** chain system, and successfully launched the household intelligent snow clearing robot "snowbot" in 2021, winning the first battle in the global market.
After that, Hanyang Technology started the research and development of new products, and in 2022, it launched a new generation of garden robot "yarbo".
In 2023, the company will participate in the International Consumer Electronics Show with Yarbo, and in just four days, it has won more than 60,000 global orders, with a total order value of hundreds of millions of dollars.
At the beginning of this year, Yarbo won nearly 10 million US dollars in financing. At the same time, according to official data, the company's revenue may exceed 100 million in 2024.
This cross-border sale is also vigorously deploying overseas independent stations and social media marketing, product attention is gradually increasing, and the traffic of yarbo independent stations is also continuous, and in the past three months, its total number of visits has approached 100,000.
Users come first, needs come first
Yarbo's success is inseparable from the accurate observation of user needs, without investigation, there is no right to speak, so the Shenzhen company ran everywhere and tested everywhere.
Yarbo S1 plows snow in the snow in Harbin.
Yarbo was tested in the snow of Mohe.
Different from the traditional snow clearing method, which requires waiting until the snow stops to sweep, Yarbo is also the first in the snow clearing scene24 7 ways of clearing snowThe robot is connected with the API of the local meteorological bureau, and when it snows, it will take the initiative to set off and clean while the snow is falling, so that users can go out completely without feeling after getting up in the morning, creating a new and more comfortable lifestyle for users.
In addition, they also took into account a practical problem - the snow clearing robot has seasonal attributes, if the user buys a snow clearing robot, then he also needs to buy a lawn mowing robot at home, is it possible to use one product to meet different needs in different seasons?
So in 2022, they launched their first modular garden robot.
The robot with modular design can flexibly use a common fuselage with different front modules to complete courtyard work tasks in different seasonal scenarios, including snow clearing, mowing grass, and blowing leaves. It was officially launched on Kickstarter in September 2022 and garnered 1049 backers with over 3$4.5 billion.
In addition to the more than 1,000 supporters in the crowdfunding campaign, more than 20 dealers signed more than 60,000 orders with Yarbo in four days at the 2023 CES exhibition, with an amount of more than 100 million.
In the case of no channel expansion, more than 2,000 dealers have taken the initiative to contact Yarbo, which proves that the market demand for snow ploughing robots is very strong, and also verifies the scarcity and uniqueness of Yarbo snow plow robot products.
In the future, with the continuous launch of intelligent outdoor products, there may be more Chinese intelligent manufacturing in this track. We'll see!