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When it comes to money-burning brands in lighters, most people think of zippo. But in fact, there is also a brand of lighters, **crush zippo, it is Dupont.
The reason why it is so expensive is simply seven points of style, one point of nobility, one point of handicraft, and one point of distribution.
Playing is style
It is said that many wealthy people use Dupont lighters because they like to "clang" when the lid is opened.
The entry-level experience version starts at 1,000 yuan, the defi windproof version starts at 2,000 yuan, and the ultra-thin version starts at 2,000 yuan
The basic model is RMB, and there is no "clang" that makes people's teeth itch;The "Keng" section is not RMB, but US dollars.
The most classic "Lang" sound (Langsheng) series is the favorite of many petty bourgeoisie, which has an identity and is not too cut.
007 starts at least 10,000 yuan for playing handsome in the movie, Bond is not only handsome, he is really rich, and the treatment of British soldiers is really good!
If you still don't feel energetic, then the whole top, a set of 200,000 starts, it is estimated that these people's houses should have their own independent elevators.
Of course, there are millions of circle identification funds, and there are enterprises and mines at home.
, to noble blood
Zippo has been making lighters since its inception, but Du Pont is a monk halfway.
Compared to the young fashion of Zippo, Dupont is more suitable for mature, successful men. The French seem to have a luxurious aristocratic atmosphere in their bones, and a small lighter has to show the protégé class, unlike the American zippo, who is an easy-going rich man.
The difference between France and the United States can be seen in the vocabulary of English, such as pork pork, which is eaten by the poor, is an authentic American language, while the meat of nobles such as beef beef and steak is imported from French.
Therefore, in order to show his aristocratic atmosphere, Dupont made the top aristocratic model of Carand Ache.
In 1872, Simon Tissot-Dupont, a 25-year-old Frenchman, founded a leather goods company in Paris, with the principle of selling right and expensive, with unique designs and excellent quality.
The Frenchman was indeed rich, and his briefcase quickly became popular with the Parisian gentlemen and aristocrats.
Then it got better and better, and successively launched men's clothing and accessories, leather goods, lighters, writing instruments, men's shoes, watches, cigar accessories, eyewear, perfumes, etc. The characteristics are all the same, good and expensive, with a clear class character.
, delicate handmade with top-secret formulas
Starting from making leather goods, the handiwork is naturally not bad.
In the 20th century, when World War II broke out, due to the lack of supplies, Dupont began to make lighters.
Forging, forming, grinding, coloring, and polishing are said to require 492 processes and 640 inspection procedures, and they are completely hand-operated.
The most powerful is the lacquer used, which is full of color, and the raw material is a kind of lacquer tree from Asia, and its pigment formula is top secret, only two people in the world know about it, and the level of secrecy is higher than Coca-Cola's "7x".
The viscosity of enamel varies depending on the climate, the age of the tree and the place of origin, and the craftsmanship of each craftsman is different. So, strictly speaking, there are no two Dupon lighters that are completely off.
Marble green, stripes, tortoiseshell brown and late-night blue, mysterious and deep colors, let a lighter see the wealth of a person or even a family.
"Keng", it is the feeling of burning money, let's have an expensive and good lighter.