Focusing on Mini LED COB, another packaging factory has reached a cooperation with Hisense

Mondo Technology Updated on 2024-01-31

Connoisseurs say the news:

On December 22, Guangdong Jinko Electronics Co., Ltd. (hereinafter referred to as Jinko Electronics) and Hisense Video Technology Co., Ltd. (hereinafter referred to as Hisense) held a grand unveiling ceremony for the joint laboratory of new display (hereinafter referred to as the joint laboratory), announcing the official establishment of the joint laboratory.

It is reported that Hou Yu, President of Jinko Electronics, Dr. Zeng Mingming, Vice President, and Wang Yedong, Deputy General Manager of Hisense R&D Center, attended the meeting and signed a joint laboratory.

At the signing site, **Jinko Electronics' official WeChat.

It is reported that the joint laboratory focuses on new display backlightsMini LED Cob Projectand the development and testing of high-power and high-reliability packaging technology,Jinko Electronics through years of rich experience and technical reserves in mini LED COB packaging,Combined with Hisense's professional needs and mastery of China's smart TV market,Jointly help Hisense's energy-efficient smart TVs enhance the core competitiveness of products,Create a more vivid and gorgeous TV visual experience for consumers。

Left: Wang Yedong, Deputy General Manager of Hisense R&D Center Right: Hou Yu, President of Jinko Electronics, **Jinko Electronics Official WeChat.

Technological innovation is the main driving force to promote the core competitiveness of products, and the establishment of the joint laboratory is not only a commercial cooperation between Hisense and Jinko Electronics, but also the establishment of technological innovation and product trust between the two sides. The establishment of the joint laboratory can concentrate the resources of both parties and give full play to the strengths of all partiesTelevision marketProvide more competitive products and solutions.

Judging from this year's consumer market, Mini LED backlight products are still in continuous iteration, among themThe TV market is still the main battleground for Mini LED backlighting。Jinko Electronics also focuses on the TV market.

In July this year, experts said that at the MLED Commercialization Summit, Dr. Zeng Mingming, vice president of Jinko Electronics, mentioned in his speech that there were 6 major changes in the Mini LED backlight ** chain this yearThe substrate size has increased, the development of high-voltage chips, the AM driver has become the mainstream, more low-cost Mini LED COB application solutions, the standardization of backlight solutions, the gradual promotion and application of cost-effective solutions, and the obvious progress of raw materials and processes for dispensing。(Read more).

In the practice of marketization, Mini LED backlight is still constantly optimizing the scheme to promote product cost reduction and efficiency increase. At present,Mini LED backlight is going to develop towards scale, so standards and costs will become the focus in the futureDr. Zeng also expressed his hope to cooperate with the entire chain such as materials and terminals to promote the mini LED backlight to a larger market stage.

"2023 Mini LED Backlight Survey***It shows that in 2023, the overall shipment of Mini LED backlight products will be about 12.59 million units. Among them, the Mini LED backlight TV sector has grown year-on-year in 2022 and is expected to maintain growth in 2024, becoming the main driving force of Mini LED backlight.

For more Mini LED backlight market analysis, **chain information, and Mini LED backlight product market**, you can subscribe to the expert "2023 Mini LED Backlight Research*** to learn more.

The 2023 Mini LED Backlight Survey*** was jointly compiled by Connoisseur and 21 leading enterprises in all aspects of the industry, including BOE Jingxin Technology, BOE HC Semitek, MTC Semiconductor, MTC Optoelectronics, Ruifeng Optoelectronics, Dongshan Precision, Guoxing Optoelectronics, Huayinxin, Tiandian Optoelectronics, Chipone North, Xin Yichang, GKG Kaige Precision Machinery, Nanjiguang, Mengtuo Intelligent Technology, EPS Epasi, Huazheng New Materials, Ruitou Anxin, North Huachuang, Huihe Display, Naze Optoelectronics, Weitai Technology, etc.

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