SAIC Motor is about to usher in a major personnel adjustment. According to Yiou Auto learned from multiple independent sources, SAIC Motor will usher in three vice presidents, namely: Jia Jianxu, general manager of SAIC Volkswagen, Jiang Jun, CEO of Zhiji Automobile, and Wu Bing, general manager of SAIC Passenger Vehicle and CEO of Feifan Automobile. At present, the above-mentioned proposed appointments have been made public.
In this regard, Yiou Automobile has verified SAIC Group, SAIC Volkswagen, Zhiji Automobile and Feifan Automobile, but as of press time, the other party has not replied.
From left to right: Jia Jianxu, Jiang Jun, Wu Bing.
According to the information on the official website of SAIC, the group currently has five vice presidents. Among them, Wei Yong, the chief financial officer, was born in 1972 and is the youngest vice president among the five.
The three people to be appointed this time are all post-70s, and two of them are post-75s, which will undoubtedly make SAIC's cadre team further younger, which is also one of the goals that SAIC has to achieve in recent years. Chen Hong, Secretary of the Party Committee and Chairman of SAIC, once said: "Cultivating and strengthening a young and professional team is not only the general trend of development, but also the inevitable requirement for the cause to carry forward the past and forge ahead into the future. ”
Of the three above, Jia Jianxu is the only executive from the joint venture sector. According to public information, Jia Jianxu was responsible for the development of the European market of SAIC's vehicle business. Since 2018, he has served as the general manager of the former Yanfeng Automotive Trim System, realizing the full implementation of intelligent cockpit products. In February 2023, SAIC announced that Jia Jianxu was appointed general manager of SAIC Volkswagen.
After taking office, Jia Jianxu put forward the policy of "promoting oil vehicles, stabilizing electric vehicles, and getting on Audi". In a short period of time, the SAIC Volkswagen ID was quickly raisedThe market performance of the family.
Official data shows that after the release of a new sales policy in July this year, SAIC Volkswagen ID3. Sales are rising rapidly. In November, SAIC Volkswagen IDFamily sales reached 1560,000 units, a new high in a single month. Among them, id3 in November delivery reached 120,000 units, the fourth consecutive month of month-on-month growth. SAIC Volkswagen IDThe cumulative sales of the family have reached the milestone of 200,000 units.
However, on the whole, SAIC Volkswagen is still facing severe market challenges. In the first 11 months of this year, SAIC Volkswagen's cumulative sales reached 10720,000 units, the only two companies in the group to achieve sales of more than one million, but still down 10% year-on-year.
As the heads of Zhiji and Feifan Automobile, Jiang Jun and Wu Bing carry the greatest expectations for the electrification transformation of SAIC's own brands.
At the SAIC Workers' Congress in May 2023, Jiang Jun, Wu Bing and other senior executives signed the military order on the spot, witnessed by SAIC Chairman Chen Hong and President Wang Xiaoqiu. The company promises that by 2025, SAIC plans to sell 3.5 million new energy vehicles annually, while in 2022, SAIC will sell 107 new energy vehicles30,000 units.
However, in order to avoid a "brotherly wall" between the two brands, SAIC Motor has made a further distinction between Zhiji and Feifan. Yiou Automobile has exclusively learned that SAIC will take 200,000 yuan as the product pricing demarcation line, completely divide the brand boundaries of Zhiji and Feifan, and avoid market competition between the two in the same range. Among them, Zhiji undertakes the important task of improving the brand of SAIC, focusing on the high-end smart electric vehicle market of more than 200,000 yuan.
For the above news, Yiou Automobile has asked relevant companies for verification. Among them, Feifan Automobile denied the news.
At present, with the implementation of the group's strategy and the entry of new products into the market, Zhiji's market performance has increased significantly. In November, Zhiji sold 8,703 new cars, including 8,158 LS6, a 125% month-on-month surge. Since its launch in November, the LS6 has shown strong growth momentum, topping the sales list of "medium and large pure electric SUVs" for three consecutive weeks, and jumping to the fourth place in the sales list of "medium and large SUVs in all categories".
In contrast, the market performance of Feifan Auto needs to be boosted.
In terms of organizational structure, in September this year, it was reported that SAIC Motor decided to integrate the dealer management, procurement and other departments of Feifan Automobile into the SAIC passenger car system. The User Development Center, the User Operation Center and the New Retail Center remain independent.
In terms of products, the 2024 R7 was launched during the Guangzhou Auto Show in November, and as the only medium and large pure electric coupe SUV within 200,000 yuan, the 2024 R7 achieved bi-weekly orders exceeding 10,000 units, initially achieving a success in the first battle.