On December 27th, the 40th anniversary of Rongsheng was held in Shunde, and Rongsheng awarded gold medals to users, partners and employees who have supported and helped the company's healthy development for 40 years, and released a brand renewal plan to be a professional refrigerator brand that best understands the needs of Chinese families. A total of more than 400 people, including leaders of the association, Rongsheng dealers, users and other industry representatives, participated in the gold ceremony. Wu Xiaobo, a well-known financial writer, also delivered a keynote speech at the conference, cheering for China's quality manufacturing
In 1983, facing the wave of reform and opening up, in Rongqi Town, Shunde, a company took the lead in the history of China's white goods, and this enterprise was Rongsheng. In the difficult situation of lack of equipment, lack of funds, lack of talents, and difficulties everywhere, Rongsheng has created China's first double-door dual-temperature refrigerator. From China's first double-door dual-temperature zone refrigerator, to China's first fluorine-free environmental protection refrigerator, and the first air-cooled frost-free refrigerator. The Rongsheng brand has gone through 40 years of development, composing leapfrog development from scratch, from existence to excellence, and from excellence to strength, and has created a new pattern of China's refrigerator industry for many times. From providing users with high-quality products, to high-quality products, to the innovation and upgrading of high-quality lifestyles, Rongsheng continues to focus on "user needs" and lead the development direction of the industry.
The world's home appliances look at China, and China's home appliances look at Guangdong. "Guangdong, as the forefront of reform and opening up, plays a pivotal role in the history of China's home appliance development. Ouyang Yaoming, a first-level researcher of the Guangdong Provincial Department of Commerce, said in his speech: "In the 90s of the last century, Ronggui Town, Shunde, Guangdong, with an area of only 80 square kilometers, was born in Rongsheng, Kelon and other Guangdong home appliance brands. Over the past 40 years, Rongsheng has always focused on the R&D and manufacturing of refrigerators, continued to innovate technical products, and has become one of the leaders in China's home appliance industry, which has played an important role in promoting the development of Guangdong's home appliance industry. ”
Shunde, Foshan, where Rongsheng is located, as one of the important centers of China's home appliance industry, has been known as "China's home appliance capital" for five consecutive years.
Referring to the 40-year Rongsheng brand, Wu Lei, deputy secretary of the Shunde District Party Committee of Foshan City and secretary of the Party Working Committee of Ronggui Street, also sighed: "As a local enterprise born in Shunde, rooted in Shunde, and grown in Shunde. Over the past 40 years, Rongsheng has walked with Shunde and advanced with reform, constantly innovating science and technology, breaking through the ceiling of the industry, and making important contributions to the high-quality economic and social development of Shunde. ”
Rongsheng's 40-year development is more like a history of Chinese home appliances, which has witnessed the process of China's home appliances from rise to growth, and has set a model for the high-quality development of China's home appliance industry. "Rongsheng as the representative of the domestic brand, to promote the development of China's home appliance industry has played a vital role, in the continuous technology and product innovation at the same time, Rongsheng also actively coordinate the balance of 'nature' and 'production', to practice their historical mission as a social enterprise, to promote green and low-carbon products, to help the transformation and upgrading of the home appliance industry. Zhu Jun, vice chairman of the China Household Electrical Appliances Association, expressed his praise for Rongsheng.
At present, the world is at the node of great changes unseen in a century, the ebb tide of globalization, the rise of first-class protection, the intensification of stock competition, a new round of scientific and technological revolution and industrial transformation, the profound change of consumption concept, and the home appliance industry has entered an important turning period. Enterprise development must stick to the original intention and maintain confidence.
Under the wave of a new round of consumption upgrading, Rongsheng will continue to upgrade and provide users with a full range of solutions such as scene experience, so as to better realize the integrated development of manufacturers, dealers and consumers. The pursuit of science and technology for good, business for good is truly carried out in place. Dai Huizhong, chairman of Hisense Home Appliance Group, said.
At the same time, in order to meet the needs of the new generation of users and effectively connect with young users, Rongsheng released a brand renewal plan at the gold ceremony, accompanying the continuous evolution of the beautiful life of Chinese families with professional quality, and making it healthy and fresh.
The ceremony also invited Wu Xiaobo, a famous financial writer, to give a keynote speech, interpreting the future development trend of enterprises from a broad and forward-looking perspective, and paying tribute to the endless voice of China's quality manufacturing
With the continuous improvement of people's living standards, users have put forward diversified needs for refrigerators such as freshness, health, and good looks. In recent years, Rongsheng fresh series refrigerators have been completed from will10 to will3The iteration of 0 has realized the evolution from "durable" to "applicable", showing the same ingenuity and innovative spirit. Rongsheng believes that there is no immutable success model waiting to be copied and pasted, and there is no standing still to usher in another glory of the enterprise, only by adapting to the times and taking the initiative to change, can the goal be finally achieved.