Laundry detergent is seen as a daily cleaning tool and is used every day in almost every household, but recently there has been an opinion that laundry detergent is actually a commercial tax.
Whenever I walk into the supermarket, the shelves are always full of laundry detergents. In addition to basic cleaning, these detergents have multiple benefits to remove stubborn stains and antibacterial mites, and maintain their fragrance for a long time.
Although lotion has become one of the best-selling products in supermarkets due to its various exaggerated marketing effects, supermarket staff have recently said that it is difficult to sell, what is the reason behind this?
Regarding the reason why laundry detergent is difficult to sell, we can often see the ** activity of laundry detergent in the most conspicuous place when we shop in the supermarket every day, and there is also a sales team to provide customers with services such as buying laundry detergent, delivering basins or trial packs.
Although a variety of marketing strategies have been employed, is it because there are too many activities that cause customers to be overwhelmed, so that no one wants to buy laundry detergent?
In fact, for those who go to the supermarket to buy something, the activities still have the appeal of stopping and observing, but this is mainly because the IQ tax on laundry detergent is too high.
The reason behind this statement is that some customers have learned that although the laundry detergent **continues**, every purchase fails to achieve the desired effect.
Usually, every time I try to buy a new laundry detergent brand, I won't buy it again next time. Due to the supermarket's ongoing decontamination efforts, a large amount of laundry detergent needs to be poured out when used after each purchase, and if it is poured too little, it simply cannot be cleaned. As a result, buying a bottle of laundry detergent is not an affordable option, and most often it is a matter of stockpiling items in large quantities during supermarket events.
Therefore, the current avoidance and untimely treatment of laundry detergent is not because it is not cost-effective, but may be because it happens to find a laundry detergent that does not work well.
Can laundry detergent be considered an IQ tax?
As time goes on, more and more people say that the current laundry detergent on the market is not as effective as it is for removing stains. In the past, laundry could be washed spotlessly with just a small amount of pouring, but nowadays, even though it is poured too much, it is still not completely washed.
Especially the older ones, who used to mainly use laundry detergent to wash their clothes, which is not only cost-effective, but also very clean every time. They originally thought that the detergent would be more effective at removing stains due to its higher level**.
However, when they spend "** on laundry detergent and find that the actual effect does not meet their expectations, they will choose to give up the purchase and buy laundry detergent at a "low price" instead.
There are many different brands of laundry detergent, and many consumers will selectively purchase a variety of different brands of laundry detergent depending on the brand they are familiar with.
Some consumers are worried that they may be concerned about the safety of the ingredients of laundry detergent brands they don't know much about, so they won't blindly buy laundry detergent brands that they are not familiar with.
Some consumers may feel that cheap laundry detergents contain a lot of fluorescents, and these chemicals are unsafe for them, so they think that such laundry detergents are equivalent to IQ taxes.
This group of consumers usually does not blindly choose the highest or lower laundry detergent, they are more inclined to consider the cost performance from the perspective of comprehensive consideration, in order to buy a more suitable laundry detergent.
In fact, it does not mean that the effect of cheap laundry detergent is necessarily bad, most laundry detergents are very good, and the quality of laundry detergent can be judged from several aspects.
Everyone knows that even if you use a newly purchased laundry detergent brand, you can judge its quality after one use. From the most basic point of view, this laundry detergent has very little foam, not that fresh smell, but a pungent smell. Therefore, it is very likely that this laundry detergent is not of good quality.
Although it is believed that laundry detergent is made by mixing laundry detergent with water and adding it to a bottle, in fact, laundry detergent is a chemical ingredient extracted from petroleum and is usually slightly alkaline. Combined with the addition of friction agents, the stain removal effect is very remarkable, especially for stained clothing.
Although laundry detergent has excellent stain removal properties, it can also cause considerable damage to clothing. After using laundry detergent, the deposition of solids may cause the garment to harden, especially for knitted types of garments.
When using laundry detergent, if it is not cleaned thoroughly, the laundry detergent may remain on the garment, which may lead to allergies, redness and roughness in severe cases.
Although laundry detergent is not comparable to laundry detergent in terms of stain removal effect, it will naturally be higher due to the higher technical content of laundry detergent and the softer laundry after washing than laundry detergent. This is further proof that laundry detergent is not simply mixed with water.
I still vividly remember a ** I saw on the Internet, showing a school teacher making laundry detergent himself in a chemical laboratory class, the production process is not complicated, and the effect is quite good, which has won universal praise from students.
From this point, it can be clearly observed that the actual production process of laundry detergent is not complicated, and at the same time, a large number of bloggers go to the factory to gain an in-depth understanding of the production process of laundry detergent, and find that the profits it brings are considerable.
Black manufacturing plant.
As brand awareness grows, many small-scale processing plants become jealous and therefore produce their own pirated laundry detergent. A netizen shared his experience of being able to buy a bottle of laundry detergent called "Blue Moon" for only 10 yuan at night.
In order to find the laundry detergent of the "Blue Moon" brand, we visited several different shopping platforms. Surprisingly, the price of the smallest capacity "Blue Moon" laundry detergent turned out to be twice or more than the price that this netizen bought**.
From this point of view, it is very likely that the clothes purchased by this netizen are not the ** "Blue Moon" laundry detergent made by the Blue Moon brand. Although the appearance and brand of the products are similar, the differences between the two are still quite significant compared to the Blue Moon brand.
The reason for the production of pirated laundry detergent in small workshops is, first of all, because the cost of the raw materials they use is relatively low. By capitalizing on the popularity of the "Blue Moon" brand, they are able to achieve good sales performance and therefore higher profits.
Therefore, when purchasing laundry detergent, we should not only pay attention to **, but should choose a formal purchase channel, and do not suffer significant losses due to greed for small profits.
In recent years, as the process of making laundry detergent production more and more public, many people have realized that laundry detergent can bring huge profits and the cost is relatively low. If it is mixed with other additives, the cost will be further reduced.
Many small processing plants produce their own laundry detergent in pursuit of higher profits. I still remember one time, when a reporter went to interview a small processing factory that was not well known, the owner revealed that his net profit could reach 5 million.
The reason why laundry detergent in supermarkets is difficult to sell is because of the prevalence of online shopping, people can buy products of the same brand that are lower than supermarkets through **shopping platforms, and express delivery services are all over the streets and alleys.
Once you've finished shopping online, you only need to be reminded to pick up your items, so you don't need to return home with heavy laundry detergent from the supermarket, which is one of the reasons for the decline in offline sales.
Laundry detergent