On December 4, the launching ceremony of the Guangdong "Millions of Projects" Youth Rejuvenation Cultivation Program.
On December 4, the kick-off meeting of the Guangdong "Millions of Projects" Youth Rejuvenation Cultivation Program and the first Common Prosperity Rural Forum were held in Guangzhou.
The Guangdong "Millions and Thousands Project" Youth Rejuvenation Program was jointly initiated by the Guangdong Provincial Committee of the Communist Youth League, Tencent and China Agricultural University. This is not only an important task for the in-depth implementation of the "Millions and Thousands Project", but also a further systematic and large-scale innovation and upgrading of the rural management talent training model.
The Youth Rejuvenation Program cultivates three types of people
In the new era, the new type of farmer is not a general term for the agricultural population in the original sense of household registration, but a general term for professional, specialized, and high-quality rural workers based on the division of labor and industry. Gu Yikang, an expert member of the expert think tank of the "Millions of Millions Project" in Guangdong Province and an expert of the Expert Advisory Committee of the Zhejiang Provincial Party Committee Common Prosperity Demonstration Zone, said.
It is necessary to give full play to the basic and decisive role of the market mechanism in the division of labor and industry, promote the division of labor and division of peasants, and let more farmers become a new generation of new farmers, new craftsmen, new businessmen and new head geese. Faced with the proposition of "how to cultivate new farmers in the future in the new era", Gu Yikang gave an answer, and the original intention of the cultivation plan coincides with this.
According to reports, in order to speed up the formation of "urban youth to the countryside, young people returning to their hometowns, and local youth to rejuvenate the countryside", the cultivation plan jointly launched by the Guangdong Provincial Party Committee of the Communist Youth League, Tencent and China Agricultural University will serve young people to enter the county and go to the countryside for employment and entrepreneurship as the main starting point, and is aimed at three types of people: First, Guangdong college students who are interested in returning to the countryside, serving the countryside, and willing to lead the villagers to get rich;The second is the young backbone of village cooperatives, the person in charge of the village collective economy, the village cadres, the large farmers and breeders, and the young people who have returned to their hometowns to start businessesThe third is the outstanding youth representative of various rural revitalization service projects organized by the Youth League and Provincial Committee in recent years.
The cultivation plan can form a joint force for the growth of talents in Xingxiang through the tripartite joint cultivation model of "** enterprise + university". It is hoped that through the systematic cultivation of rural management talents, we will explore replicable advanced youth cultivation and innovation programs at the levels of Guangdong Province, cities and counties, so that more young people can become a new force to promote the revitalization and development of Guangdong counties. The relevant person in charge of the Guangdong Provincial Committee of the Communist Youth League said.
In view of the current shortage of operational talents in counties in Guangdong Province, the cultivation plan will be carried out in stages, progressively and systematically. Xiao Liming said that the cultivation plan launched this time has expanded the training group from the youth who have devoted themselves to the countryside to a wider range of youth groups, and the core approach is also "millions": "10,000" is to train 10,000 young people in online classes, so that they can have the basic understanding of rural management and form a youth reserve team for rejuvenating the township"Thousand" is to train 1,000 young people in the popularization class, so that they can have the basic ability of rural management, and form a youth commando team to rejuvenate the township"Hundred" is to train 100 young people in the advanced class, select outstanding young people who have joined the countryside, and form a youth pioneer team to rejuvenate the township through advanced training, focusing on creating a demonstration model of youth rejuvenating the township.
Systematic and innovative support for young people to rejuvenate their townships
The cultivation plan is not only an exploration and innovation starting point for the in-depth implementation of the 'Millions of Projects', but also a systematic and large-scale innovation and upgrading of the training model of rural management talents. It is hoped that through the implementation of the cultivation plan, more young people will be encouraged to return to their hometowns and revitalize the countryside, so as to provide assistance for Guangdong's 'Millions and Thousands of Projects'." In his keynote speech at the forum, Xiao Liming, Vice President of Tencent's Sustainable Social Value and Head of Weicun Development Lab, said.
How to train these more than 10,000 people?The China Agricultural University-Tencent Rural Professional Manager Training Program (hereinafter referred to as the Rural CEO Program), which includes a wealth of mentor resources, curriculum systems, base resources and platform resources, will provide capacity and resource support for the Youth Rural Revitalization Program.
The countryside needs all kinds of people, but running the countryside needs professional managers," Li Xiaoyun, executive vice president of the National Rural Revitalization Research Institute of China Agricultural University, said in his keynote speech. Tencent has done a very difficult thing, a difficult but correct thing. ”
According to statistics, up to now, Tencent has continued to co-create with universities and universities, and has promoted the relevant experience and practices of rural CEO training to 125 counties in Chongqing, Yunnan, Guangxi, Zhejiang, Guangdong and other provinces and cities.
After the launch of this cultivation plan, a digital chemistry Xi exchange platform mini program will also be developed for young people in Guangdong to help them grow in a stepwise manner.
Young people are like a spark that ignites hope in the countryside
In the past two years, more and more rural CEOs who understand the countryside, know how to operate, and serve the village collective have taken root in the countryside. At the same time, all over the country, groups of young entrepreneurs and rural talents are actively participating in the countryside.
At the conference, five representatives of Xingxiang youth and rural CEOs from Guangdong, Sichuan, Guangxi and other places delivered keynote speeches and shared their stories.
The young man who grew up from the snack of 100 meals, gave up his high-paying job in the "Internet factory", returned to his hometown, and began to develop the fig industry with a group of villagers with an average age of 55 years old. Now their consortium has become a star enterprise in their hometown.
Yang Zifeng, who used to have no worries about food and clothing in Shenzhen, now grows tea trees and makes tea in rural Yunnan. After working hard for more than 10 years, Meng Yanliao, who went from waiter to store manager, returned to the mountains of her hometown and established the "Mahai Little Sister-in-law Art Troupe".Ding Qiufeng, who has been rooted in the countryside for a long time, led the villagers with his team to develop the originally inconspicuous small village into a demonstration site for rural revitalizationLiao Zhiluo, who was obsessed with orange red under the influence of his grandfather since he was a child, returned to his hometown after graduating from university to start a business and became the inheritor of the local intangible cultural heritage of orange red. ”
More young people like ** and Yang Zifeng, who have modern management experience and local complexes, are like a grain of fire, slowly "igniting" in the countryside and forming a spark.
Multi-party cooperation helps the construction of common prosperity villages
How can we really get farmers involved, become the protagonists of development, and be able to operate and benefit, and benefit from the development of rural areas?Qiu Zeqi, director of the China Center for Social and Development Studies at Peking University, shared a report on "Research on Rural Professional Managers and Rural Practice of Common Prosperity" at the meeting. According to the report, "multi-agent joint efforts" and "digital empowerment" are effective mechanisms to achieve rural common prosperity.
After conducting a survey of seven villages in Zhejiang, Chongqing, Guangxi and other places, the research team of rural managers led by him found that the diversified co-construction entities have provided new momentum for rural management. Each village has reflected a multi-subject development model in its overall planning, construction and operation at different stages, and professional management talents play a key role in multi-party cooperation. ”
Qiu Zeqi believes: "There are multiple stages and multiple subjects in the exploration of common wealth, but there is a core is the protagonistship of farmers, and the business model is also diverse, but there is a common thing that needs to revitalize existing assets and carry out diversified operations, and ultimately there needs to be a common benefit distribution mechanism." ”
It is understood that in the past two years, Tencent has gradually formed a set of endogenous and systematic solutions for common prosperity in rural areas of "mechanism + talent + digitalization". There are several key words in this program: the first is "endogenous", which stimulates the endogenous power of rural development through the cultivation of rural management talents. The second is "systematization", adhering to the working principle of "leading the way, farmers as the main body, social co-creation, and Tencent helping", and various forces form a joint force. The third is "common prosperity villages", that is, the core goal of the project is to make farmers the main beneficiaries of their own resources and labor. The fourth is the "solution", that is, the goal of the project, which is to make the solution replicable, scalable and sustainable in the vast number of villages.
Liu Yan, Dean of the China Institute of Rural Policy and Practice at Ningbo University, shared the experience of the "Qingyuan Pilot Zone of the Rural Small and Micro Enterprise Innovation and Development Plan". She said that from the perspective of the implementation effect of Qingyuan, the most large-scale, powerful, and market-oriented grasp of rural revitalization is small and micro enterprises. However, small and micro enterprises lack technology and talents, and need help from all parties. Next, 1,000 vocational school students are planned to be enrolled in 6 higher vocational and secondary vocational colleges in Guangdong Vocational Education City (Qingyuan), which will be integrated with 200 rural small and micro enterprises and expert teams according to industry classification, and deeply participate in the implementation of the Xi of innovation and development of rural small and micro enterprises.
List of high-quality authors