What is the intrinsic business logic of the group mall applet?

Mondo Technology Updated on 2024-01-30

Through this model, more users can be attracted to participate in group activities, enjoy the best style at the same time, and increase the stickiness and loyalty of users. At the same time, the head of the group can get commission income by initiating group activities, and merchants can increase sales and popularity through group activities.

In the group mode of 7 people in the group ** mini program, the operation mode is as follows:

1.Set the team leader: First of all, you need to set a team leader, who is usually a loyal user of the platform or a promoter of the platform. The head of the group is responsible for initiating the group activity and sharing it with his social circle to invite more people to join the group.

2.Set the number of people in the group: When initiating the group activity, you need to set the number of people in the group, that is, the size of the group. In the 7-person mode, you need to invite at least 7 people to join the group.

3.Set up a group**: Each product has a certain **, when initiating a group activity, you need to set the ** of the group, this ** is usually lower than the ** of buying goods separately.

4.Set the time for joining the group: When initiating a group activity, you need to set the time for joining the group, which is usually not too long, so as not to affect the user's enthusiasm for participation.

5.Set a team leader commission: In order to encourage more people to become a team leader, you can set a team leader commission. The head of the group can get a certain percentage of the commission by initiating the group activity and successfully forming a group.

6.User participation in the group: The user enters the group page through the link shared by the group leader or ***, views the product details and other information, and decides whether to participate in the group. If the user decides to participate in the group, he can choose to pay a certain deposit or the full amount, and submit the payment information to the platform.

7.Group Judgment: During the group activity, the platform will count the number of participants and the amount paid. When the number of participants reaches the set number of participants, the platform will automatically determine the success of the group. If the set number of participants is not reached, the platform will automatically determine that the group has failed and refund the user's payment amount.

8.Payment and delivery: After the group is determined to be successful, the user needs to pay the remaining amount or the full amount. The platform will submit the payment information to the merchant, and the merchant will be responsible for shipping. Users can check the order status and logistics information on their order page.

9.Review and share: Users can rate and share the product after receiving it. Reviews and sharing can help other users understand the quality and experience of the product, and it can also help merchants improve their products and services.

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