At the age of 25, he owns 14 companies and has assets of 500 million yuan
Yang Xingwen. After only dropping out of school and going all out to start a business for 9 years, Xu Ruiming, who is only 25 years old in Linyi City, Shandong Province, already has 14 wholly-owned or holding companies, with an asset value of 500 million yuan, and has won a number of important awards, including the May Fourth Medal of Shandong Province and the May Fourth Medal of China.
Xu Ruiming's immensely admirable wealth legend mainly stems from the six principles he has always adhered to.
1. Courage. Xu Ruiming was born in Linyi City, Shandong Province in the late 80s of the twentieth century, and was able to use computers proficiently at the age of 11.
When he was 16 years old, still in his second year of high school, Xu Ruiming took the college entrance examination, and the results came out as he wished, and he was admitted to the digital art department of an art college.
As soon as the school started, he found that the school's teaching materials and teaching methods were relatively backward, and he was already familiar with the knowledge imparted by the teacher.
After enduring 16 days of line sketching, Xu Ruiming didn't want to waste time in repetition, so he simply gave up his studies.
At that time, Xu Ruiming not only loved the Internet, but also was proficient in professional digital creation tools, so he went to Linyi Economic Development Zone to rent a house to start a network technology company and devote himself to the Internet business.
Entrepreneurship requires not only passion, but also the spirit of daring to play with life.
When he first started his business, Xu Ruiming would work for 18 hours in a row, typing ** in order according to the yellow pages, doing ** for the enterprise, writing **, running business, and distributing flyers.
When building a company, basically every Xu Ruiming can receive tens of thousands of yuan, and soon he can easily earn 3 million yuan.
Almost everywhere, Xu Ruiming reminds himself: "Don't often use words and sentences that lack self-confidence;."Don't go back every day from morning to night and easily overturn what has already been decided;In times of contention, you need to have your best opinions;When the overall atmosphere is low, you need to be positive and optimistic;There will be people watching you at all times, and you have to be careful in everything you do;Take a break when things don't go well, find a breakthrough again, and finish cleanly. ”
2. Responsibility. Xu Ruiming dared to take risks, and in the process of doing **, he met a large-scale advertising company with sophisticated equipment under a military industrial enterprise in Linyi, which continued to lose money and faced a trend of immediate bankruptcy.
Xu Ruiming and the company's leaders negotiated and contacted, and finally the two sides reorganized the company in the form of a joint venture and established Yinguang Network Digital Technology***, which officially has the title of CEO.
After decisively participating in the investment, Xu Ruiming introduced Japan's Fuji photocopying digital technology, which made the company famous in the Linyi advertising industry and made a profit that year.
With the continuous abundance of funds, Xu Ruiming has built a large-scale entertainment interaction for the E people, and the total number of registered members has quickly reached 5 million, becoming China's leading entertainment and interactive site.
A few years later, when the 3G network first emerged, Xu Ruiming invested 4 million yuan to establish the machine passenger network, which combined entertainment content and 3G services, and opened up a new world of wireless Internet entertainment services.
At present, the machine customer network has developed into the largest mobile phone application store in China, mastering the resources of more than 200 million mobile phone users in the country, and providing mobile games and software services for more than 200 mobile phone manufacturers around the world.
Basically, Xu Ruiming is strict with himself at all times: "No matter what mistakes are reviewed, start to reflect on yourself or the people around you;After the matter is completed, the fault is reviewed first, and then the credit is listedAdmitting mistakes starts from the superiors, and the performance starts from the subordinates;Before embarking on the plan, define the responsibilities clearly and assign them appropriatelyFor timid people or organizations, the problem should be clearly explained;The company should be responsible for the losses caused by the courage to take responsibility. ”
3. Be careful. Whenever there is a holiday, it is easy to receive text messages from relatives and friends, and it is more troublesome to reply with**, you may be playing all the time**, can you record a voice and send it over?The problem that Xu Ruiming thought of turned out to be an opportunity for him to innovate, and he hurriedly organized personnel to develop the software "I'll Say It for You", and 50 people only took 20 days to develop two versions of Android and iOS.
In the two versions of "I'll Say It for You", the commercial version is used to help enterprises record advertisements, Xu Ruiming defines the commercial version as Focus Media in the mobile Internet, doing mobile phone advertising, if the user is unwilling to answer, ** will always be busy, and eventually it will be answered, the advertising coverage is very accurate, and the effect is ideal.
Xu Ruiming seriously instructed the staff: "For what happens around you, always think about their cause and effect;It is necessary to explore the fundamental crux of the implementation problems that are not in placeFor the way Xi takes things for granted, there should be suggestions for improvement or optimization;Xi should be in order in everything you do;I often go to find a few faults or drawbacks that others can't see;I have to fill in the deficiencies anytime and anywhere. ”
4. Integrity. Initially, I developed the software for you, but there was an error when it was reported, and it turned out to be completely free for mobile phone users.
Xu Ruiming quickly corrected, the software I said for you The entertainment version needs to be **, no matter the length of the information, they are charged by the article, mobile phone users have to pay very little, and each voice has to pay 0.1 RMB.
After registering with a mobile phone number, you can send a voice message to the designated mobile phone number, apologize and spoof blessings, not only have the function of group calling, users can also hear each other's reactions, and as a result, the number of people who use the software I say for you is increasing day by day, and it didn't take long to develop to 500,000 users, with an average of about 2 million messages sent every holiday.
Xu Ruiming earnestly admonished employees: "Don't say what you can't do, and you must work hard to do it."Don't keep false slogans or slogans on your lips;In response to the dishonest problems raised by customers, we will come up with ways to improve them in a timely mannerStop all immoral means;No tricks are allowed;The price of integrity of a product or service is the cost of the brand. ”
5. Calm. Xu Ruiming and Gates, the richest man in the United States, both dropped out of college and were engaged in the IT industry, and they both did a lot of things, so when interviewing **, reporters often praise Xu Ruiming as China's Gates, hoping to attract readers with their highlights.
Regarding the title of reporter, the young Xu Ruiming thought that there was nothing strange at the beginning, not only did he have no opinion, but he was happy.
As he grew older in the river of time, Xu Ruiming gradually felt that calling him China's Gates was too exaggerated, and his career did not reach the height of Gates in terms of scale and social benefits.
Xu Ruiming sincerely advised the staff: "Don't show your emotions casually;."Don't tell people about your difficulties and experiencesBefore asking for the opinion of others, you can think first, not speak immediately;Don't nag your grievances when you have the chance;Important decisions should be discussed with others as much as possible, and it is best to think carefully before releasing them;Don't panic when you speak. ”
6. Be generous. As a model of contemporary youth, Xu Ruiming not only has a sense of dedication, but also a sense of social morality, and believes that only when the social atmosphere becomes more harmonious, can the high-tech industry develop better.
Xu Ruiming took the initiative to join the Linyi Youth Volunteer Association, funded volunteers to carry out public welfare activities, established and improved the audio-visual education facilities and libraries of many hope primary schools, and donated to orphanages and nursing homes for many times.
At the same time, Xu Ruiming has established a practical Xi training base for college students in the Linyi Economic Development Zone, and has trained more than 500 fresh graduates almost every year.
Shandong Chuangzhi Investment Management Co., Ltd., which was invested and established by Xu Ruiming, not only encourages young people to start their own businesses in the form of scholarships, but also provides investment guidance for entrepreneurial projects.
Xu Ruiming sincerely reminded employees: "In the process of interacting with others, do not deliberately turn people who may be partners into opponents;Don't take other people's small mistakes and mistakes seriously;Be generous with money and learn to help others;Do not have the arrogance of power and the prejudice of knowledge;Any achievements and achievements should be shared with others;When someone has to sacrifice or give, you need to be at the forefront. ”