Chao News Reporter Wang Jing Wang Yanping Zhou Xialin Wang Jingping Gu Zhefei Recently, topics such as "domestic down jacket price increase" and "domestic down jacket sold to 7,000 yuan" have rushed to the hot search one after another.
Are domestic down jackets so expensive?At the end of the year, where can we realize the freedom of New Year's goods and new clothes?I heard that young people love to visit factory stores, and the source manufacturers are the cheapest, is it true?
On the morning of December 28, the "Thanksgiving 30 Years and 2023 Famous Products Shopping Festival" of Linping Economic and Technological Development Zone officially kicked off. Led by **, more than 60 enterprises in the jurisdiction participated, and the participating brands covered snacks, daily chemicals, health care, clothing, home furnishings, electrical appliances, automobiles and other categories, including several down jacket brand factories.
The reporter and his entourage went to explore the camp separately, who knew that "buying, buying, buying" could not stop at all, how good was this "Famous Products Shopping Festival"?Let's look at the reporters' Linping "sweeping" notes!
3 down jackets cost 470 yuan
Woolen sweaters start at 49 yuan, and some people buy 17 pieces in one order
Source factory store, what should be the price of a down jacket?As soon as the reporter came to Linping Qunyu E-commerce, he walked into the second floor of the factory, and saw a row of metal clothing goods at the door, simply sandwiched with a piece of white paper, which read: 50 yuan for down vests and 70 yuan for down long sleeves.
Further inside, the velvet trousers are only 40 yuan, the women's down jacket is 120 yuan, and the men's is slightly more expensive at 230 yuan, and the filling is 90% white goose down. There are also sweatshirts, polo shirts, vests and other styles, and they are all very cheap.
When a down jacket costs 1,000 yuan a piece, it feels like "nothing is missing", but when it costs 120 yuan a piece, the demand is like a spring water gushing out of my head. "Grandma's down jacket hasn't been changed for several years, and my father is missing one at home, so the child can buy another vest ......”
So, the reporter walked around for less than an hour and bought 3 down jackets, which cost 470 yuan. Before leaving, I brought two vests with me, 100 yuan.
After shopping for down jackets, buy cashmere sweaters.
Many people don't know that the factory of the well-known cashmere sweater brand "Shuanglu" is also in Linping Economic Development Zone, and the company name is Zhejiang Zhengtang Industrial Co., Ltd. during the "Famous Products Shopping Festival".5% off, ** from 49 yuan, full 300 minus 20" value-added benefits.
At most, hundreds of customers placed orders on a day, and the sales reached 50,000 yuan. Among them, a husband and wife, locals in Linping, bought them for their parents, parents-in-law, children and themselves, and bought 17 cashmere sweaters at once, spending a total of more than 10,000 yuan. Ling Lihua, an employee in the store, said.
The reporter saw that the woolen sweaters in the factory store ranged from 49 yuan and 79 yuan to 99 yuan, 129 yuan, 159 yuan and 199 yuan. Among them, the woolen sweaters of 99 yuan and 129 yuan have a similar feel and quality to those of two or three hundred yuan in many shopping malls, and the composition is ultra-fine merino wool. "Its raw materials come from Australia. Ling Lihua said.
Silk pajamas folded up
The American Standard factory store has sales of 200,000 a day
Separated from the main hall of industry, it is the factory of Zhejiang Meijiabiao clothing, that is, the silk pajama brand "American Standard".
American Standard Apparel is mainly stationed in major shopping malls and complexes in large and medium-sized cities, such as Hangzhou Tower, Intime Department Store, Century Lianhua, Shanghai Yaohan, Nanjing Xinbai, Beijing Wangfujing, etc. In Hangzhou Tower, American Standard's annual sales can reach more than 4 million yuan.
In the factory store on the first floor, there is an endless stream of customers, most of whom are women. Shen Huifang, the company's sales manager, is busy checking out the bills for customers. Some customers are still busy adding Shen Huifang's WeChat: "There will be preferential activities in the future, remember to notify me!.""It must be certain, every time there is an event, I will post it in the circle of friends. Shen Huifang replied.
The reporter saw at the scene that most of the cotton pajamas in the store were discounted at 23% off to 3% off. Slightly thinner silk cotton clothes, suitable for families with floor heating to wear at home, or wear in spring and autumn, **69 yuan -120 yuan a set;Thick padded pajamas are suitable for winter wear, and the sales are the hottest, **179 yuan - 239 yuan a set. There are also some brushed boutique thick padded pajamas, **300 yuan, which feels very comfortable. "Brushed pajamas won't fluff for ten years. The salesperson in the store said.
Shen Huifang told reporters that the company's famous products shopping festival began on December 23, that is, last Saturday. "Because it is a weekend, there are a lot of customers who come here, in addition to Linping local, there are also the main urban area of Hangzhou, Yuhang District, Suzhou, Shaoxing and other places. The four live broadcast rooms of our 'American Standard' brand on Douyin were also launched simultaneously, and the sales reached about 200,000 yuan in one day. ”
A loyal female fan of "American Standard" came from Beijing after learning about the company's "Famous Products Shopping Festival" event and came to purchase twice. "I bought 14 pajamas in one go and spent two or three thousand yuan. Gu Hongyun, deputy general manager of the company, said.
2 pieces of bread, 5 pieces of sugar in a packet
Prices feel back to when I was a kid
The plum cake hall and the factory store of New Hope are also in the Linping Economic Development Zone.
At noon on December 27th, the plum food restaurant ushered in a wave of peak passenger flow, crowding the already small factory store. "Most of the people who came to buy during this time were employees working in nearby factories, in addition to buying some snacks for themselves, and some were going home to buy some New Year's goods before the Chinese New Year. Chen Qian, assistant to the chairman of the Meiyu Pavilion, who was at the scene, said.
Although the factory store is not large, there are a wide range of goods, including plum cakes, Youha candies, freshly baked new Chinese pastries, marinated products, meat products, and various New Year's gift boxes. The bright red packaging and festive words such as "Fu", "Xi" and "Le" are full of festive atmosphere. The reporter saw that it only costs 35 yuan to buy 4 get 1 free (a total of 5 packs) and 30 yuan to buy 5 get 1 free gummy, which is equivalent to 5 yuan a pack. A box of bread costs 80 yuan, and there are more than 30 packs in a box, which is equivalent to more than 2 pieces of ......When I was a child, many people kept putting their shopping baskets full of them. The line at the payment office quickly formed.
It is understood that the goods of the Meiyi Pavilion are usually sold in major supermarkets and convenience stores, including Century Lianhua, Metro, Wal-Mart, Wumart, FamilyMart, 711, etc., and the ** here is only five to seven percent off the retail price of the supermarket.
We are on December 27 to carry out the "Famous Products Shopping Festival" warm-up, December 28 officially started sales, 27 days of sales exceeded 10,000. There are more people who buy one or two hundred yuan, two or three hundred yuan, and some customers buy thousands of yuan. Chen Qian said, "There are many customers who think it is a good deal after buying it and will come back for the second time." ”
New Hope Dairy's factory store is also crowded with people, with 4 milk for 99 yuan, and fresh milk for 25 yuan in the supermarket, which costs only 18 yuan here.
The reporter found that there were basically no people who came here and walked out empty-handed. If you don't dare to buy more fresh milk with a short shelf life, you can take two bottles, and buy it box by box if you have a long shelf life at room temperature. "At most, someone bought 16 cartons of room temperature milk at once. The factory clerk said.
The factory store also has Zhu Bingren's exquisite cultural and creative handicrafts, which are new in the Year of the DragonJiangnan Home Furnishing gives the lowest prices of more than 500 domestic and foreign brands in 2023.
Tianqi ** Industrial Park, bringing together a lot of brands, the incubation base of the legendary "Internet celebrity"**, you can always find the trendy fashion style you like.
Amber Home has specially provided 2The 680,000 *** includes a sofa, a coffee table, a dining table, four dining chairs, 15 meters or 1There are 11 pieces of 8-meter-wide beds and two bedside tables, which can meet the basic needs of two bedrooms and two living rooms. **Steam oven or dishwasher to win a Robam appliance.
Come to Bailian Outlets "Gongfu Market" to check in, **
The grand prize is a 6-carat ruby sapphire
The Bailian Outlets in Linping Economic Development Zone is the highlight of this shopping festival, and the big names are folded. Fan Chensheng, deputy general manager of Bailian Outlet, said that in order to present a year-end "hi shopping" feast to consumers.
Nearly 200 brands in the venue have launched exclusive discounts for the New Year, and the superposition of Douyin coupons and full discount coupons launched by the square makes good things cheaper.
Why don't you try our black tea, it's very refreshing!"At the booth in Hefeng, Hubei Province, which is from Linping District, Li Zifeng, who is wearing Tujia costumes, is enthusiastically promoting his products to the public, "I have established counterpart cooperation with Linping for so many years, this is my first time in Hangzhou, and I am a little moved by the enthusiasm of the people of Linping." ”
Li Zifeng told the Chao News reporter that there are many specialties in his hometown, such as bacon, Gexian rice, honey, red sausage, ......But because I didn't know the taste of the people of Hangzhou, I brought a little bit of everything. I didn't expect the citizens who came to the market to visit the market on the spot had such strong purchasing power, and after drinking two sips of black tea, Mr. Wang bought two boxes, "I have never drunk this kind of black tea, and it is not expensive." Mr. Wang said.
In addition to the booth in Hefeng, Hubei, at the "Gongfu Market" of Bailian Outlets, there are a total of 5 characteristic markets brought by the counterpart cooperation cities in Linping District, including Shiqu White Mushroom, a national geographical indication product in Shiqu County, Ganzi Prefecture, Cocktail Grapefruit in Kecheng District, Quzhou City, Gexian Rice in Hefeng County, Enshi Prefecture, Amber Walnut in Lizhou District, Guangyuan City, and Xiaomo Sesame Oil in Lingbi County, Suzhou City.
In addition to local delicacies, there are also special famous and high-quality products from various streets and towns in Linping, and the G20 summit designated the leading producer of salt products, Lan Haixing, not only produces all kinds of salt, but also special fruit and vegetable washing salt, foot bath salt, etc. Delicious, good to shop, and fun, everyone who visits the market can't hold back the heart of "buying, buying, buying", and after a while, they are full of large bags and small bags.
The management committee repeatedly emphasized to us that we should give the lowest discount and make everyone feel value for money, so we also showed the greatest sincerity, you can search and see, this shoe dryer is cheaper than Pinduoduo. "At the Gongfu Market, the person in charge of the brand from Cixi small household appliances recommended to us.
In order to better visit the "Famous Products Shopping Festival" for consumers, the organizers have carefully drawn the "2023 Famous Products Shopping Festival Hand-drawn Map", according to the map points after punching in and stamping, you can go to Hangzhou Bailian Outlets "Gongfu Market" General Service Desk to receive the "conspicuous bag" and participate in the gacha **, the prizes include 500 wet wipes of Xiaozhijia, 500 copies of cervical and lumbar spine conditioning ** of the orthopedic hospital, 200 copies of American Standard silk eye masks, as well as Hu Qingyutang's iron maple bucket crystal, Nan Song porcelain industry's ceramic drinking cup, There are more than 5,000 copies of Shiyige's hat and Zhengtang Industrial's Shuanglu scarf. The jackpot was two 6-carat ruby sapphires.
It is understood that this is the sixth "Famous Products Shopping Festival" in Linping Economic and Technological Development Zone, which coincides with the 30th anniversary of the establishment of Linping Economic and Technological Development Zone, so this year's intensity is really extraordinary.
Wang Yongzhong, member of the Party Working Committee and deputy director of the Management Committee of Hangzhou Linping Economic and Technological Development Zone, said: "The main purpose of holding the Famous Products Shopping Festival is to let the people know about the Linping Economic and Technological Development Zone and shorten the distance between enterprises and consumers. To this end, Linping Economic and Technological Development Zone not only convened more than 60 enterprises in the jurisdiction to participate collectively, but also set up a "factory tour" for the first time, inviting consumers to walk directly into the brand factory store, feel how high-quality products are produced at close range, and buy more assured and value-for-money.
It is reported that the "Famous Products Shopping Festival" in Linping Economic and Technological Development Zone will last until January 1, 2024, and it is recommended that everyone come to Bailian Outlets and major factory stores during the New Year's Day holiday.