Dusty sail language
The end of entrepreneurship is: debt
The end of the boss is: the old man
This ridiculous sentence expresses the reality of many people's embarrassment at the moment.
In the heart of every worker, there is a dream of a boss.
This is understandable, the market economy, the prince will have a kind of XiangningNo, everyone is equal on the scales of fate.
Many migrant workers are very reckless and desperate to invest a lot of money, time, and effort to become bosses.
In the end, it starts with pride and ends with chicken feathers, debts and exhaustion.
Closed stores, factories, companies, and ......
Even divorce and separation of wives.
In fact, 90% of part-time workers are not suitable to be bosses;
When the boss has to bear too much pressure, to open up the market and the situation, always test your capital chain and connections, emotional intelligence, and ability to deal with all parties.
Dong Yuhui's biggest cleverness: he knows his own shortcomings, and he does not take 20 million fans as the cornerstone and set up another door to be the boss.
chose to remain under Yu Minhong and be a chosen worker.
Luo Yonghao suggested and instigated Dong Yuhui to start a business, but he didn't know people or himself.
Luo Yonghao is still paying off 600 million debts today, because his strategy and business acumen are not enough to start a business and be the boss.
Reluctantly started a business and became an unqualified boss, which caused Luo Yonghao's predicament today:
Either in repaying debts, or on the way to repaying debts.
If Luo Yonghao, like Dong Yuhui, still chooses to be a teacher or e-commerce anchor, with his eloquence and knowledge, he should live a much better life than now.
Luo Yonghao: "Don't waste your life working"?
Luo Yonghao is still repaying the 600 million debt of accidentally becoming the boss.
Since getting on the boss's thief ship, in order to repay the huge debts left by the poor management of Hammer Technology, Luo Yonghao has been involved in live broadcast since 2020. In June 2022, Luo Yonghao said that the direct debt he is currently facing is less than 100 million yuan, and it is expected to be fully paid off around November 2022.
Make a friend in the live broadcast room" The person in charge refuted the rumor that Luo Yonghao's debts had not been paid off. Since September, Zheng Gang, an investor in Hammer Technology, has also repeatedly issued articles to bombard Luo Yonghao for owing him 15 million, and he has not repaid it so far.
Luo Yonghao wrote on Weibo:
watched the news related to Dong Yuhui in the past two days, which evoked a lot of memories from his youth, and he had mixed feelings. ”
He advised Dong Yuhui to "not waste your life working".
And said, "If Mr. Dong Yuhui himself wants to start a business, I am willing to save a bureau with some friends who do investment and business to support him to start a business smoothly." ”
Luo Yonghao claimed that Dong Yuhui's part-time job was a waste of his life, which was because he didn't know people or himself. I didn't realize that he was still on the road to paying off his debts, because he didn't have the business acumen and strategy to be a boss.
Dong Yuhui's greatest wisdom is to clearly recognize his shortcomings and not take Luo Yonghao's failed entrepreneurial road.
Dong Yuhui is essentially a simple rural child, who has read more than 10,000 books, has become exports, and is talented, which can attract 20 million fans, but is not enough to be an independent portal in the business world.
If you go to be the boss, as Luo Yonghao suggested, to start a business, then Luo Yonghao's yesterday may be Dong Yuhui's tomorrow.
This is Yifan's original intention in writing this article:
We should fully recognize our strengths and weaknesses, and would rather be a happy and unburdened part-time worker than a boss who fails and goes into debt.
In fact, 90% of part-time workers are not suitable to be bosses;
When the boss has to bear too much pressure, to open up the market and the situation, always test your capital chain and connections, emotional intelligence, and ability to deal with all parties.
Luo Yonghao's failure was doomed from the beginning
Luo Yonghao's failure was doomed from the beginning
His greatest strength is being a humorous teacher and talk show host.
If he knew his shortcomings like Dong Yuhui, he would not have chosen to start a business and become a boss, and he would not have been burdened with huge debts:
Either in repaying debts, or on the way to repaying debts.
Why did Luo Yonghao's hammer phone fail?
Actually, from the very beginning, the direction was wrong.
This, like Jia Yueting's choice to dry mobile phones, home appliances, and cars at the same time, is more than enough but not enough.
The mobile phone market is also a mature track with very fierce competition.
Luo Yonghao is too late to enter the game, and the capital, R&D capabilities, and marketing network cannot compete with mature brands.
Xiaomi's R&D team has a scale of more than 200 people, while his team has only more than 20 people, and R&D is far behind.
* Chain and marketing network, but also to fight a scale war and a capital war.
Luo Yonghao was the first time he was the boss, and he was very reckless in the mobile phone market, so many strong competitors, such as Xiaomi, Huawei, Apple, etc.
Therefore, Luo Yonghao's failure is the failure of hasty decision-making as an entrepreneur who has just become the boss, and it is also the failure of not inspecting the market and measuring his financial strength.
This kind of doomed failure from the start;
It is enough to show that Luo Yonghao does not have the calm thinking, thoughtful strategy, and rational mind to be the boss.
When Luo Yonghao suggested that Dong Yuhui "don't waste your life working";
My advice to Luo Yonghao is: Don't waste your life to be the boss. After paying off his debts, Luo Yonghao's best destination is to still be an e-commerce anchor and talk show teacher and host.
Luo Yonghao couldn't challenge Yu Minhong
Luo Yonghao can challenge Guo Degang, but he can't challenge Yu Minhong.
Humor is his greatest strength.
Just like Dong Yuhui, his biggest strength is his simplicity and knowledge.
Yu Minhong's biggest advantage is his compression resistance and sense of direction.
To be a boss, you must be very able to resist pressure, because the business sea is never smooth sailing.
Yu Minhong has failed the college entrance examination twice, and was admitted to the Spanish Department of Peking University in the third college entrance examination, and his career is like the college entrance examination with twists and turns.
In the early 1990s, Yu Minhong officially founded New Oriental School, and in 30 years, New Oriental changed from a small English Xi class to a peak covering more than 100 cities across the country, with a market value of 2694HK$800 million.
In 2021, in the context of reducing the burden of education, New Oriental's revenue will decrease by 80%, and its market value will evaporate by 200 billion.
30 years of hard work, once to zero.
At this time, Yu Minhong's calmness and aftermath are awe-inspiring
is not like Huang Guangyu and others, Gome is a chicken feather, sells shares to cash out, and arrears of employees' wages.
Yu Minhong poured all his money into the workforce and had to lay off 60,000 employees, not only paid the high severance pay of the teacher, but also refunded the tuition fee of the student's parents in full, and gave sufficient compensation, and also paid off the rent and liquidated damages of the teaching site one by one.
During the crisis, he also donated 80,000 sets of desks and chairs to rural children. The valuation is 50 million, plus a lot of freight, and the value is even more than 100 million.
Ordinary businessmen, when New Oriental is in urgent need of money, will choose to sell instead of donating.
When New Oriental withdrew from education and training and transformed, it spent 20 billion yuan in cash severance pay;
This is a catastrophe for a company.
New Oriental withdrew, and Yu Minhong retreated cleanly, reflecting the darkest moment of his life, super pressure resistance and personality charm.
Rock-solid character, as his own phrase:
Never fell, how to turn over.
So much so that Duan Yongping is **New Oriental** for this reason, because he thinks that a man like Yu Minhong will not fall.
Returns and transitions;Super sense of direction
New Oriental's return and transformation;
It reflects Yu Minhong, who is over 60 years old, with a strong sense of direction.
At the end of December 2021, Yu Minhong's team launched the "Oriental Selection" live broadcast platform, shifting from education and training to live broadcast sales.
Different from other people's live broadcasts, Yu Minhong's live broadcast is a live broadcast to help farmers, starting from agricultural products, which reflects Yu Minhong's strong sense of direction and differentiated competition.
Sure enough, it quickly stood out from the live broadcast.
In the live broadcast room of New Oriental, you can hear knowledge of human geography, history, literature, English and so on. Through bilingual live broadcasts, the anchors not only output cultural knowledge, but also sell agricultural products.
Until Dong Yuhui appeared in June this year, with his amazing eloquence, the fans of Dongfang Selection exceeded 1 million in just one day.
Since the explosion of Oriental Selection in June, the revenue of Oriental Selection has exceeded 2 billion yuan in less than two months, which has also allowed New Oriental to climb out of the valley.
Dong Yuhui chose to continue to work under Yu Minhong:
illustrates his intelligence and rationality;
Not everyone is suitable for being the boss of an independent portal.
When Luo Yonghao suggested that Dong Yuhui "don't waste your life working";
My advice to Luo Yonghao is: Don't waste your life to be the boss.
Especially today, when consumption is still hovering at the trough, you should be cautious when you are the boss.
90% of migrant workers are not suitable for entrepreneurship and bossing;
The premise of all our decisions is:
Know yourself, know your strengths and weaknesses, just like Dong Yuhui;
Do what you do best, build on your strengths and avoid your weaknesses.
Voiceover
The fate of life: half knows others, half knows oneself
Our seemingly inevitable destiny in life;
In fact, it is made up of countless accidents.
Chance encounter with a person, chance of opportunity or disaster;
A car accident, a quarrel, etc
One illness, one thought, ......
can change the circumstances of a person's life.
And in countless accidents;
Meeting is one of the most important life variables.
You meet someone by chance, and what kind of person you meet;
What kind of life will there be.
If you change a lover, a husband;
Then, your life situation will be completely different.
In this sense;
A person, the future of a lifetime;
Half of it is knowing others, and half of it is knowing itself
Half depends on your own struggles and struggles in the sea of people;
Half depends on:
On the way, you choose what kind of people you will be friends with, husbands, and wives.
Yang Yifan (film and television screenwriter, journalist, writer, investor).
He is the former deputy editor-in-chief of the newspaper, the former special writer of "Southern Weekly" and "Nanfeng Window", the former special reporter of the "International Herald Leader" of Xinhua News Agency, and a member of the Fujian Writers Association.
The original Taiwan Strait, financial and international news reports have been widely used by more than 100 newspapers at home and abroad, such as Sina, Sohu, Tencent, Phoenix.com, CCTV.com, Xinhuanet, Southern Beijing News, Beijing Youth Daily, Lianhe Zaobao, Oriental Morning Post, Nanjing Morning Post, Huaxi *** Guangzhou**, "City Express", etc., and have been widely used for 10 years).
Note: I hold a press card issued by the General Administration of Press and Publication, a training certificate for news gathering and editing personnel, and have won many news awards, and the supervision and reporting of the collection and editing have been approved by the senior level many times).