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Can we ban others from selling our products on Douyin?
With the popularity of the Internet and the rise of e-commerce platforms, more and more merchants have begun to sell their products on Douyin. However, there are times when merchants may encounter other people selling their products on Douyin, which may have an impact on the merchant's interests. So, can merchants ban others from selling their products on Douyin?
First of all, we need to clarify the rules of the Douyin platform. The Douyin platform is an open social platform, which allows users to publish and share content on the platform, but it also has some regulations in place to maintain the order of the platform and the rights and interests of users. One of these regulations that businesses need to pay attention to is the provisions on intellectual property rights.
According to the rules of the Douyin platform, no one is allowed to sell products that infringe intellectual property rights on the Douyin platform without the permission of the intellectual property owner. If a merchant owns the intellectual property rights of their own products, such as trademarks, patents, etc., and finds that someone is selling products that infringe their intellectual property rights on Douyin, the merchant can file a complaint with the Douyin platform. The Douyin platform will investigate the complaint and take appropriate measures according to the situation, such as deleting the infringing content, banning the infringing account, etc.
However, it is important to note that the rules on the Douyin platform do not apply to all situations. Sometimes, someone else may not be selling a product that infringes the merchant's intellectual property rights, but rather selling a product similar to the merchant's or using the merchant's brand to promote it. In this case, the merchant may not be able to directly prohibit others from selling their products, but they can protect their rights and interests in other ways.
For example, merchants can post explicit intellectual property claims on their Douyin accounts, making it clear what intellectual property they own and warning others not to sell their products everywhere. In addition, merchants can also protect their rights and interests through legal means. If the merchant finds that someone else is selling their products without permission, they can file a complaint with the relevant legal authority to ask the other party to stop the infringement and compensate for their losses.
To sum up, whether a merchant can prohibit others from selling their products on Douyin needs to be determined on a case-by-case basis. If the products sold by others infringe on the intellectual property rights of the merchant, the merchant can file a complaint with the Douyin platform to protect their rights and interestsIf someone else sells a similar product or uses the merchant's brand to advertise, the merchant can protect their rights and interests by issuing an intellectual property statement or taking legal action. In either case, merchants should understand and familiarize themselves with the regulations of the Douyin platform, as well as the provisions of relevant laws and regulations, so as to better protect their rights and interests.