Lei JunIn CCTV's "Face to Face" column, it was revealed withCarsRelevant important news. He admits yesXiaomiCarsOn the one hand, he is worried that the product is not popular and no one will buy it, and on the other hand, he is worried that the product is too hot to meet the demand, resulting in a situation where consumers wait for a long time. Lei JunIt was also revealed that for thisCarsXiaomi3,400 engineers have been invested, and R&D investment has exceeded 10 billion yuan. Lei JunHe regarded building a car as a lifelong reputation gamble, and was determined to complete this last venture with a winning mentality.
Extensions:Lei JunThat's rightXiaomiCarsThere's a reason it's so tangled. As a successful entrepreneur,Lei JunI know itCarsThe competition in the industry is extremely fierce, and there are already many well-known names in the marketCarsThe brand should be established in this industryXiaomiCarsThe status is not easy. EspeciallyXiaomiAs a latecomer, you need to pass the ** and performance advantages to stand out in the highly competitive market. Therefore,Lei JunBefore deciding to build a car, we have made full consideration and investment, hoping to surprise consumers through R&D strength and first-class strategy.
Recently,XiaomiCarsThe high-definition and non-camouflaged ** have aroused strong concern from the majority of consumers. The appearance of the actual vehicle in **is basically the same as the previous ID photo of the Ministry of Industry and Information Technology and the ** of ***. Some netizens speculated that this may be a leak during the shooting, or it isXiaomiThe staff was taken while taking promotional photosXiaomiThe authorities have said that they have locked up the ** and will punish the leak in accordance with the confidentiality agreement. However, there is no clear conclusion about the authenticity of this event, and some people believe that it may beXiaomiDeliberately attract more attention by leaking information andFlow
Extensions:XiaomiCarsThe high-definition *** has brought an intuitive feeling to consumers, making everyone rightXiaomiCarsThe exterior design and overall shape have a clearer understanding. At the same time, it also makes consumers rightXiaomiCarsAttention has been further enhanced, forXiaomiCarsThe press conference and the ** announcement are more expected. Whether it's a real leak orXiaomiThe deliberately created propaganda effect is indicatedXiaomiCarsIt has already attracted a lot of attention and topics in the market, making everyone look forward to this product.
Before***XiaomiCarsThe ** is around 250,000 yuan, but according to recent reports,XiaomiProbably to 19990,000 yuan ** to locate the paragraphCars。Considering the competitive market environment andXiaomiConsistent pursuit of cost-effective concept, 19The price of 990,000 yuan is more attractive than other brands, in line with itXiaomiThe way mobile phones are priced consistently. XiaomiIt is expected to be held on the 28th of this monthCarsDetailed pricing information will be announced at the press conference, and the exterior design, interior design, performance handling, intelligent cockpit and intelligent driving of the new car will also be displayed.
Extensions:XiaomiAs a technology company with intelligent technology as its core, its entryCarsThe market also has a consistent concept of cost performance. In the present dayCarsIn the case of fierce market competition and a dazzling array of brandsXiaomineeds to be passed reasonablyPricing strategyto attract the attention of consumers. 19.The price of 990,000 yuan is more affordable than other brands, which will provide consumers with a more cost-effective choice. This kindPricing strategyIt also compliedXiaomiThe concept of consistently pursuing cost-effective products is expected to win more attention and recognition in the market.
According to the message,XiaomiIt will be held in Beijing on the 28th of this monthCarsAt the press conference, the core features of the new car will be showcased to the public, such as exterior design, interior technology, performance handling, intelligent cockpit and intelligent driving. In addition,XiaomiSpecific pricing information will also be announced to provide consumers with more references for purchasing cars. ForXiaomiThe first paragraphCarsConsumers' expectations and attention to it can be said to be very high, especially the sensitive point of **, which makes people look forward to how great value it is.
Extensions:XiaomiCarsThe launch event will be a high-profile moment where everyone will have the opportunity to see the much-talked-about new car first-hand and get a full understanding of its exterior design, interior craftsmanship, performance handling, and intelligent cockpit and intelligent driving. The pricing announcement at the press conference will be the basis for consumers' decision-making and will also be determinedXiaomiCarsCompetitiveness and sales performance in the market. ForXiaomiThe launch will be an important milestone that will be further definedXiaomiCarsPosition and development direction in the industry. We'll see, look forward to itXiaomiCarsSurprises and breakthroughs that have brought us.
Summary:XiaomiCarsAsLei JunThe last venture created has attracted much attention and anticipation. Thanks to his efforts,XiaomiCarsA lot of R&D and human resources have been invested to bring consumers a product with great potential. Lei JunThe tangle with the devotion shows the rightXiaomiCarsThe extremely high expectations and confidence, and the *** and pricing** have further stimulated consumers' desire to buy. Regardless of the endXiaomiCarsWhether or not it can achieve the desired success, it has becomeCarsThe focus of industry development has brought new thinking and innovation. Let's wait and see, look forward to itXiaomiCarsIt can bring us more surprises and breakthroughs.