A new "ceiling" for pure electric vehicles? The Rolls-Royce Shining is officially released, do you like it?
The Rolls-Royce brand has unveiled its first all-electric model, the Spectre, which is based on Rolls-Royce's all-aluminium architecture and is scheduled to be delivered in the fourth quarter of 2023.
To ensure that the new car meets the expectations of Rolls-Royce customers, the brand has designed the most rigorous test program in history, with a total of more than 2.5 million kilometers tested. The launch of the Shining is not only a historic moment for the Rolls-Royce brand, but also an important milestone in its electrification journey. Previously, Rolls-Royce had announced plans to fully electrify its product lineup by 2030. 
In terms of exterior design, the Shining inherits the classic Rolls-Royce styling features, but has been redesigned in the shape of the lamp cluster to present a more slender appearance. The front of the car features split headlights that blend in with the widest front grille in Rolls-Royce history. The blades of the grille are designed to be more delicate and smooth, adopting modern yacht design concepts, resulting in a unique "tapered" body. The overall look presents a perfect combination of modernity and classic temperament.
The grille is made of polished stainless steel, which further enhances the aura of the Shining vehicle through a reflection effect on the surrounding objects. The redesigned "Celebratory Goddess" statue took 830 hours of modeling and wind tunnel testing to inject a unique artistic atmosphere into The Shining. The drag coefficient of the whole vehicle is only 025, making it one of the most aerodynamic Rolls-Royce models. 
At the rear, the Shining's rear wheel arches are slightly raised, showing a strong sense of power. The front bonnet line directs the eye to the body flanks, while the "drifting line" at the bottom is inspired by yacht design. Rather than having a complex trim design, the new car creates a more simple and pure sense of movement by tightening the body lines towards the bottom sill. According to Rolls-Royce, the intention is to create a sense of pure dynamism similar to the reflection of the hull of a racing boat against the sea through the reflection of the body on the road.
At the rear, the Shining features a distinctive hatchback styling that includes the largest one-piece side rear body panel in Rolls-Royce history, which extends from the A-pillar to the trunk. The relatively small size of the taillights allows for a natural and smooth transition from shoulder to tail and accentuates the body's distinctive tapered design.
The interior retains the classic Rolls-Royce styling, while the new car is equipped with Starlight Doors, which are made up of 4,796 soft light spots to create a starry sky style, and the doors can also be custom-made with Canadel wood paneling as the back panel. The interior design is inspired by the night sky, creating a unique night atmosphere for the vehicle. 
The Shining features an extruded aluminium body structure with batteries integrated into the space, resulting in a 30% stiffer car than the usual Rolls-Royce cars. The flexibility of the architecture allowed the engineering team to place the vehicle's floor access in the structural frame, leaving room for cabling ducts between the battery and the floor. The battery is installed under the floor, keeping the floor surface flat. This design not only lowers the seat position, but also provides better conditions for creating a more enveloping cabin experience.
The Shining is significantly different from previous Rolls-Royce models, not only equipped with an all-electric powertrain, but also equipped with powerful computing power and data processing technology. The car features a newly designed Spirit digital architecture that fully manages the car's functions and is fully connected via the Whispers app.
The Shining has 14120,000 transceivers, more than 1,000 functions, and more than 250,000 sub-functions, about three times the number of previous Rolls-Royce models. During the Riviera test, Rolls-Royce engineers worked for the Shining 2Each of the more than 50,000 features creates dedicated controls to ensure that the vehicle responds differently based on factors such as weather, driver behavior, vehicle status, and road conditions. 
Based on the latest hardware and high-speed processing capabilities, the Shining's Electronic Roll Stabilisation system reads Rolls-Royce Flag Assist data to understand the road ahead and the satellite navigation system, alerting the driver to stay aware when cornering ahead. When driving in a straight line, the system automatically decouples the Shining anti-roll bar, allowing each wheel to operate independently, avoiding bumps on one side of the vehicle caused by undulating road surfaces. This significantly reduces high-frequency vibrations caused by smaller, more frequent road bumps.
The Shining has a combined charging and load transfer control (CLTC) all-electric range of 585 km. When the satellite nav data and the "flag bearer" system confirm that a turn is about to be made, the system reconnects the components, the suspension shock absorbers stiffen, and the four-wheel steering system is ready to start to ensure that the vehicle is easy to drive. When cornering, the system monitors at least 18 sensors and adjusts steering, braking, power delivery and suspension parameters accordingly to maintain the stability of the Shining.