[New revision]: December 2023.
Docking Personnel": [Zhou Wen].
2023 2031 China Bicycle Sharing Industry Operation Prospect and Competitive Strategy Suggestion Report
Chapter 1: Overview of the development of China's bike-sharing industry.
1.1 Overview of the development background of the bike-sharing industry.
1.1.1 The sharing economy is widely recognized by society.
1) Introduction to the Sharing Economy.
2) The development process and current situation of the sharing economy.
2) Analysis of the upstream market of the industrial chain.
3) Analysis of downstream demand in the industrial chain.
1.2 The development history of the bike-sharing industry.
1.2.1 2016-2023: Sprout.
1.2.2 2017-2023: Crazy expansion.
1.2.3 2018-2023: Industry reshuffle.
1.2.4 2020: Three-legged stand, shared motorcycles "loosened".
1.3 Analysis of the development environment of the bike-sharing industry.
1.3.1. Analysis of the industry policy environment.
1) Industry regulatory policies at the national level.
2) Industry-related industrial planning.
1.3.2. Analysis of the economic environment of the industry.
1) China's economic development.
2) The income level of Chinese residents.
Chapter 2: Analysis of the development status of China's bike-sharing industry.
2.1 Analysis of the development of China's bike-sharing industry.
2.1.1 Characteristics of the development of China's bike-sharing industry.
2.1.2 Analysis of the launch process of shared bicycles in China.
2.2 Analysis of the development scale of China's bike-sharing industry.
2.2.1 Summary of data on China's bike-sharing industry.
2.2.2 Market size of China's bike-sharing industry.
1) The scale of shared bicycle users.
2) The size of the bike-sharing market.
2.4.1 Pain points for bike-sharing operators.
1) Analysis of the pain points of operators.
2) Solutions to the pain points of operators.
2.4.2 Pain points of bike-sharing users.
1) Analysis of users' pain points.
2) Solutions to the user's pain points.
2.4.3 Pain points in the supervision of shared bicycles.
1) Analysis of the pain points of supervision.
2) Regulatory solutions.
2.5 Research and analysis of China's bike-sharing market demand.
2.5.1 Characteristics of the target customers of shared bicycles.
2.5.8 Bike-sharing satisfaction survey.
2.6 Opportunities for the bicycle industry with shared bicycles.
2.6.1. The bicycle industry ushered in the "second spring" of development
2.6.2. Promote the transformation and upgrading of the bicycle industry.
2.6.3 Analysis of the main beneficiary bicycle companies.
Chapter 3: Competition and Financing Analysis of China's Bike-sharing Market.
3.1 Overall competition analysis of China's bike-sharing industry.
3.1.1 The history of changes in the competitive landscape of China's bike-sharing industry.
3.2.2 Comparison of the "number of bicycles" of major bike-sharing companies.
3.2.3 Comparison of the "hardware equipment" of major bike-sharing companies.
3.2.4 Comparison of "user positioning" of major bike-sharing companies.
3.2.5 Comparison of the "charging system" of major bike-sharing companies.
3.2.6 Comparison of the "number of users" of major bike-sharing companies.
3.2.7 Comparison of "usage time" of major bike-sharing companies.
3.2.8 Comparison of "motorcycle launches" of major bike-sharing companies.
3.3 Analysis of the financing of China's bike-sharing industry.
3.3.1 Statistics on the number of bicycle sharing financing in China.
3.3.2 Statistics on the amount of bicycle sharing financing in China.
3.3.3 Analysis of China's bike-sharing financing entities.
1) Composition of shared bicycle financing entities.
3.4.4 The current state of UI UE design for bike-sharing in China.
Chapter 4: Exploring the Profit Model of China's Bike-Sharing Industry.
4.1 Overview of the profit model of the bike-sharing industry.
4.1.1 Analysis of the current situation of the profit model of shared bicycles.
4.1.2 Problems in the profitability of shared bicycles.
4.1.3 Trend analysis of the profit model of shared bicycles.
4.2 Analysis of advertising profit model in the bike-sharing industry.
4.2.1 The development status of the advertising profit model of the bike-sharing industry.
4.4.1 The development status of the profit model of financial services in the bike-sharing industry.
4.4.2 Attempts of bike-sharing companies in the profit model of financial services.
4.4.3 Exploration of the profit point of the profit model of financial services in the bicycle sharing industry.
4.4.4 Prospect analysis of the profit model of financial services in the bike-sharing industry.
4.5 Analysis of the profit model of value-added services in the bicycle sharing industry.
4.5.1 The development status of the profit model of value-added services in the bicycle sharing industry.
4.5.2 Attempts of bike-sharing companies in the profit model of value-added services.
4.5.3. Exploration of the profit model of value-added services in the bicycle sharing industry.
4.5.4 Prospect analysis of the profit model of value-added services in the bicycle sharing industry.
Chapter 5: Analysis of the demand potential of shared bicycles in key regions.
5.1 Analysis of the market demand potential of shared bicycles in Shanghai.
5.1.3 Survey of shared bicycle consumption in Shanghai.
5.1.4 Competitive analysis of shared bicycles in Shanghai.
5.1.5 The potential of Shanghai's bike-sharing market.
1) Analysis of the favorable factors of bicycle sharing in Shanghai.
2) Analysis of the demand potential of shared bicycles in Shanghai.
5.2 Analysis of the market demand potential of shared bicycles in Beijing.
5.2.1 The development environment of bicycle sharing in Beijing.
1) The size of Beijing's population.
2) Transportation modes in Beijing.
2) Analysis of the demand potential of shared bicycles in Beijing.
5.3 Analysis of the market demand potential of shared bicycles in Guangzhou.
5.3.1 The development environment of bicycle sharing in Guangzhou.
1) The population size structure of Guangzhou.
2) Transportation mode in Guangzhou.
3) Supervision of the bicycle-sharing market in Guangzhou.
5.3.2 Statistics on the scale of shared bicycles in Guangzhou.
5.4 Analysis of the market demand potential of shared bicycles in Shenzhen.
5.4.1 The development environment of shared bicycles in Shenzhen.
1) Shenzhen's population size structure.
2) Transportation mode in Shenzhen.
3) Supervision of the bicycle-sharing market in Shenzhen.
5.4.2 Statistics on the scale of shared bicycles in Shenzhen.
1) The scale of shared bicycle users in Shenzhen.
2) Shenzhen shared bicycle brand.
3) The number of shared bicycles in Shenzhen.
5.4.3 Survey on shared bicycle consumption in Shenzhen.
5.4.4 Competitive analysis of shared bicycles in Shenzhen.
5.5.2 Statistics on the scale of shared bicycles in Hangzhou.
1) The scale of shared bicycle users in Hangzhou.
2) Hangzhou shared bicycle brand.
3) The number of shared bicycles in Hangzhou.
5.5.3 Survey on shared bicycle consumption in Hangzhou.
5.5.4 Competitive analysis of shared bicycles in Hangzhou.
5.5.5 Hangzhou's bike-sharing market potential.
1) Analysis of favorable factors of bicycle sharing in Hangzhou.
2) Analysis of the demand potential of shared bicycles in Hangzhou.
5.6 Analysis of the market demand potential of shared bicycles in Chengdu.
5.6.1 The development environment of shared bicycles in Chengdu.
1) Population size structure of Chengdu.
2) Transportation mode in Chengdu.
3) Supervision of the bicycle sharing market in Chengdu.
5.6.2 Statistics on the scale of shared bicycles in Chengdu.
1) The scale of shared bicycle users in Chengdu.
1) Population structure of Nanjing.
2) Transportation mode in Nanjing.
3) Supervision of the bicycle-sharing market in Nanjing.
5.7.2 Statistics on the scale of shared bicycles in Nanjing.
1) The scale of shared bicycle users in Nanjing.
2) Nanjing shared bicycle brand.
3) The number of shared bicycles in Nanjing.
5.7.3 Survey on shared bicycle consumption in Nanjing.
5.7.4 Competitive analysis of shared bicycles in Nanjing.
5.7.5 The potential of the bike-sharing market in Nanjing.
1) Analysis of favorable factors of bicycle sharing in Nanjing.
2) Analysis of the demand potential of shared bicycles in Nanjing.
3) The number of shared bicycles in Tianjin.
5.8.3 Survey on shared bicycle consumption in Tianjin.
5.8.4 Competitive analysis of bicycle sharing in Tianjin.
5.8.5 Tianjin's bike-sharing market potential.
1) Analysis of favorable factors of bicycle sharing in Tianjin.
2) Analysis of the demand potential of shared bicycles in Tianjin.
Chapter 6: Case studies of companies in China's bike-sharing industry.
6.1 Summary of enterprises in the bike-sharing industry.
6.2 Case study of successful bicycle-sharing enterprises in China.
7) Layout planning.
6.2.2 Harrow travel.
1) Development history.
2) Business background.
3) Operating city.
4) Number of bicycles.
5) User scale.
6) Charging system.
7) Layout planning.
6.2.3 Green Ju Bicycles.
1) Development history.
2) Business background.
3) Operating city.
4) Number of bicycles.
5) Reasons for failure.
6) Revelation. 6.3.2 Mobike.
1) Development history.
2) Founder and background.
3) Operating model.
4) Financing.
5) Reasons for failure.
6) Revelation. Chapter 7: Prospects for China's Bike-sharing Industry** and Investment Recommendations.
7.1.2 Industry Development Trends**.
1) Industry Regulatory Trends**.
2) Industry competition trends**.
3) Industry Operational Trends**.
4) Industry product trends**.
7.2 Analysis of the investment potential of the bike-sharing industry.
7.2.1. Analysis of the current situation of industry investment.
7.2.2 Analysis of industry barriers to entry.
7.2.3. Analysis of industry business model.
7.2.4. Early warning of industry investment risks.
7.3 Investment strategies and suggestions for the bike-sharing industry.
7.3.1. Analysis of the investment value of the industry.
7.3.2 Industry investment opportunity analysis.
7.3.3 Industry operation strategy suggestions.
7.3.4 Industry marketing strategy suggestions.
Regulations & Policies.
Figure 7: Analysis of the pain points of the development of traditional public bicycle systems.
Figure 8: Bike-sharing vs. bike-sharing.
Figure 9: Introduction to the bike-sharing industry chain.
Figure 10: Analysis of the impact of the upstream market on bike-sharing.
Figure 11: Analysis of the impact of downstream demand on bike-sharing.
Exhibit 12: Financing in the bike-sharing sector.
Figure 13: Regulatory policies for the bike-sharing industry at the national level.
Figure 14: Industrial policy planning related to the bike-sharing industry.
Exhibit 15: China's GDP growth trend from 2009 to 2023 (unit: %)
Figure 24: Summary of data on China's bike-sharing industry from 2017 to 2023 (unit: 10,000 people, 100 million yuan, times, %)
Figure 34: Survey on the characteristics of target customers for shared bicycles.
Exhibit 35: Research on the main reasons for choosing shared bicycles.
Exhibit 36: Bike-sharing brand preference survey.
Exhibit 37: Survey of shared bicycle travel duration.
Figure 38: Survey on the frequency of shared bicycle use.
Exhibit 39: Survey on the quality of shared bicycles.
Exhibit 40: Competitive hierarchy of China's bike-sharing industry.
Exhibit 41: Competitive landscape of China's bike-sharing industry in 2023 (unit: %)
Figure 50: Comparison of the "hardware equipment" of major bike-sharing companies.
Exhibit 51: Comparison of "targeting" of major bike-sharing companies.
Exhibit 52: Comparison of the "charging systems" of major bike-sharing companies.
Exhibit 53: Comparison of the "number of users" of major bike-sharing companies.
Exhibit 54: Comparison of "daily orders" of major bike-sharing companies.
Exhibit 55: Comparison of "active users" of major bike-sharing companies.
Exhibit 56: Comparison of the "operational difficulty" of major bike-sharing companies.
Figure 57: Comparison of "average daily usage time" of major bike-sharing companies.
Figure 58: Comparison of "Motorcycle Launches" by Major Bike-sharing Companies.
Exhibit 59: Number of Bicycle Sharing Financing in China from 2017 to 2023 (Unit: up).
Exhibit 66: Current status of China's bike-sharing profit model.
Exhibit 67: Trend analysis of China's bike-sharing profit model.
Exhibit 68: The development status of advertising revenue models in the bike-sharing industry as of 2023.
Exhibit 69: Attempts by some bike-sharing companies in advertising monetization models.
Exhibit 70: Exploration of the profitability of advertising revenue models.
Exhibit 71: Future potential for ad monetization models.
Exhibit 72: Development status of big data service profit model in the bike-sharing industry as of 2023.
Exhibit 73: Some bike-sharing companies are trying to make a profit model for big data services.
Exhibit 74: Exploration of the profitability of the big data service profit model.
Exhibit 83: Future development potential of value-added service profit models.
Figure 84: Statistics of Shanghai's total population and scale in 2023 (unit: 10,000 people, %)
Figure 85: Per capita income of urban and rural residents in Shanghai, 2009-2023 (unit: yuan, %)
Figure 86: Development of private bicycles in Shanghai in 2023 (unit: units).
Exhibit 87: Shanghai bicycle-sharing market supervision in 2023 (unit: units).
Figure 88: Statistics on the scale of shared bicycles in Shanghai in 2023 (unit: 10,000 people, 10,000 yuan).
Figure 89: Brands and operations of shared bicycles in Shanghai (unit: units, 10,000 units).
Figure 90: Estimation of the potential of Shanghai's bike-sharing market (unit: 100 million yuan).
Figure 91: Statistics of the total population and scale of Beijing in 2023 (unit: 10,000 people, %)
Figure 92: Per capita income of urban and rural residents in Beijing from 2009 to 2023 (unit: yuan, %)
Figure 93: Development of private bicycles in Beijing in 2023 (unit: units).
Exhibit 94: Regulation of the bicycle-sharing market in Beijing in 2023 (unit: units).
Figure 95: Statistics on the scale of shared bicycles in Beijing in 2023 (unit: 10,000 people, 10,000 yuan).
Figure 96: Brands and operations of shared bicycles in Beijing (unit: units, 10,000 units).
Figure 97: Estimation of the potential of Beijing's bike-sharing market (unit: 100 million yuan).
Figure 98: Statistics of Guangzhou's total population and scale in 2023 (unit: 10,000 people, %)
Exhibit 108: Supervision of the Shenzhen Bicycle Sharing Market in 2023 (unit: units).
Figure 109: Statistics of the scale of shared bicycles in Shenzhen in 2023 (unit: 10,000 people, 10,000 yuan).
Figure 110: Brands and operations of shared bicycles in Shenzhen (unit: units, 10,000 units).
Figure 111: Statistics of Hangzhou's total population and scale in 2023 (unit: 10,000 people, %)
Figure 112: Per capita income of urban and rural residents in Hangzhou, 2009-2023 (unit: yuan, %)
Figure 113: Development of private bicycles in Hangzhou in 2023 (unit: units).
Exhibit 114: Hangzhou bicycle-sharing market supervision in 2023 (unit: units).
Figure 115: Statistics on the scale of shared bicycles in Hangzhou in 2023 (unit: 10,000 people, 10,000 yuan).
Figure 116: Brands and operations of shared bicycles in Hangzhou (unit: units, 10,000 units).