China is the largest in the worldFruitsone of the production and consumption markets,FruitsThe industry is developing rapidly. However, in recent years, ChinaFruitsThe market has encountered a serious problem, which is hundreds of tonsFruitsThe backlog has brought huge losses and distress to growers and consumers. According to statistics, every year due toFruitsbacklogEconomyLosses amounted to 400 billion for the entireFruitsIt is undoubtedly a huge challenge for the industry.
1. The planting structure is unreasonable. In recent years, due to someFruitsVariety market*** Many fruit farmers have joined the ranks of planting these "hot" varieties. However, this blind herd planting model ignores the actual demand of the market, resulting in oversupply and difficulty in selling all the products of fruit farmers.
Expansion: Under the market ***, fruit farmers generally choose to plant with higher profitsFruitsVariety. However, this blind following approach ignores the actual needs and conditions of the market. When a large number of fruit farmers choose to plant the same variety, there is a surplus in the market, resulting in the difficulty of obtaining sufficient sales of many fruit farmers' products.
2. Limitations of sales channels. ChineseFruitsSales still rely on the traditional wholesale market, and this sales model is in the messagingLogistics and distributionThere are many deficiencies in this area.
Expanded: TraditionalFruitsSales channels are mainly concentrated in the wholesale market, which makes the transmission of information poorLogistics and distributionInefficiency. withInternetWith the development of e-commerce, the limitations of the traditional sales model are more obvious. The lack of direct-to-consumer sales channels makes it possibleFruitsSales are unable to respond to changes in market demand in a timely manner, resulting inFruitsThe problem of backlog is becoming more and more prominent.
3. Insufficient planting management and quality control of fruit farmers. Many fruit growers lack professional planting knowledge and technology, resulting in:FruitsThe quality is uneven, and it is difficult to meet the market's demand for high qualityFruitsneeds.
Expansion: In the absence of professional knowledge and technology of growers, it is difficult to achieve the ideal state of planting management and quality control. LackScienceof planting methods and effectivePest and disease controlmeasures, so that the growers can not effectively improveFruitsyield and quality. The quality is unevenFruitsIt cannot meet the needs of consumers in terms of health, safety, taste, etc.
FruitsThe backlog means that the income of the growers is greatly reduced, or even causedEconomyon the tremendous pressure. Fruit growers invest a lot of time and money into planting, but ifFruitsNot being able to sell directly affects their livelihoods and familiesEconomyState.
Expansion: Fruit growers have invested effort and money into planting, but becauseFruitsBacklog, and it's hard to get paid for their efforts. The drastic reduction in income has not only affected the livelihoods and families of fruit growersEconomyand may also cause them to be interested inFruitsPlanting produces doubts and decreased motivation.
FruitsBacklogs are also a concern. On the face of it,FruitsBacklogs may result in marketFruits** The decline seems to be good for consumers. However, in the long run, it lastsFruitsThe backlog will affect the planting enthusiasm of fruit growers, which in turn will affectFruitsThe best and best quality of the market ultimately harms the interests of consumers.
Expanding: AlthoughFruitsBacklog may make it on the marketFruitslower, but this is not good for consumers. OngoingFruitsThe backlog will make growers more interested in plantingFruitsMotivation decreases, leading toFruitsThe market is unstable, and quality will also be affected. Consumers will face the problem of unstable quality, lack of quality and fluctuation and buy for themFruitsCause inconvenience and uncertainty.
1. Change the planting strategy. Fruit growers need to reasonably plan the planting variety and scale according to market demand, and avoid blindly following the trend and causing oversupply.
Expansion: Fruit farmers should be based on market demand and the best situationSciencePlan the variety and scale of planting. We should not only pay attention to the changes in the market, but also consider the needs of consumers for health, safety and taste, and make reasonable choicesFruitsCultivation methods and variety combinations.
2. ImproveFruitsQuality. Fruit farmers need to strengthen planting management and quality controlFruitsquality to meet the needs of consumers for high qualityFruitsneeds.
Expansion: Fruit growers should pay attention toScienceThe planting management and quality control are strengthenedPest and disease control, rational fertilization and irrigation, raisedFruitsYield and quality. At the same time, growers should also pay attention to the marketFruitsThe quality requirements are constantly improved to provide consumers with better planting techniquesFruitsProducts.
FruitsThe backlog problem has brought huge losses and distress to China's growers and consumers, and needs to be solved by the joint efforts of fruit farmers, ** and relevant departments. Fruit farmers should reasonably plan planting strategies according to market demand and the best situationFruitsQuality. ** and relevant departments to strengthenFruitsRegulation and management of the market, promotingFruitsInnovation and improvement of sales channels. This can only be achieved through the cooperation and efforts of all partiesFruitsThe sustainable development of the industry satisfies consumers' demand for high qualityFruitsneeds.