As a new power brand that has just been listed, I believe everyone is familiar with it, and it has relied on it from the beginningGeelywithThe background board of these two leading enterprises occupies theThe front page headlines of rim news
Now, less than a month after it was listed, the news that the price of the whole series has been reduced by 30,000 yuan has regained the headlines in the car circle. Regarding the topic of Jiyue 01's price reduction, whether it was on the public screen of the live broadcast that night or on the hot search on Weibo, netizens ridiculed with "Jiyue finally listened to persuasion".
Although some netizens and ** thought that the price of Jiyue 01 was too high and lacked market competitiveness, the CEO of Jidu,Jiyue CEO Xia YipingHe still expressed his confidence in the product strength of Jiyue 01 with a number of "world's first" and "I don't want to exchange low prices for sales".
After the Jiyue 01 was launched, even if the price of the whole series was reduced by 30,000, the starting price was 2199 up, so will face the competitive market isVery intense
So, what kind of product power makes Jiyue 01 shout the slogan of benchmarking Tesla?Let's take a look.
In terms of appearance, the vehicle adopts a minimalist design style, and there are not too many elements piled up, which is very technological and futuristic.
Indeed, if you want to get out of the circle in the 200,000 range, you have toTake the path of science and technologyAfter all, at the price of 200,000 to 300,000 yuan, the status of traditional fuel luxury brands is still difficult to shake, so Jiyue relies on the advantages of new energy to take the scientific and technological routeVery suitable
The design language inherits the predecessor Jidu robo-01The design style of the concept car。The front face adopts a closed grille design, and the large curved headlights on both sides are matched with a through-type front light strip, which is full of styling.
And the front bumper and black air intake panels form a sports lower surround.
It is worth mentioning that Jiyue has gathered the essence of design from many parties, plusInternational Design Award, really strong enough in terms of momentum.
But after all, appearance is a matter of opinion, and the most important thing is appearanceIn line with the public aesthetics, at the same time reintegrate their own characteristics
When it comes to the interior, the interior as a whole will give full play to the sci-fi attributes, 35The 6-inch integrated through-type central control screen occupies the entire center console, andSupports screen shiftingAt the same time, the Jiyue 01 also canceled the control lever of the traditional turn signal, which is consistent with Tesla's Model 3.
It is worth mentioning that the Jiyue 01 is the first to be equippedQualcomm 8295 chipThe intelligent voice assistant SIMO provides complex scenarios such as four-way simultaneous speech and continuous dialogue, as well as various interactive forms such as voice, gesture and vision.
In short, it is possible to give all kinds of convenient instructions outside the car, completeIt interprets the Jiyue car robotproperty.
Overall, it has come to the price of 200,000 to 300,000 yuan, and the configuration of independent brands for products of the same level is very volume, which also leads to the biggest feature of Jiyue 01, and the intelligent configuration is not so competitive.
Even if there is a driving assistance co-created with the Apollo team, for the current regulations, the driving assistance as long as it does not reach the level of autonomous driving, soIt is difficult to get out of the circle by relying on intelligent driving as a selling point
Compared with products such as Xpeng G6 and Wenjie M7 at the same level, they all have powerful enough driving assistance systems, so it seems that the competitiveness of Jiyue's products is a little weaker.
The Jiyue 01 is offered in two power configurations, with the entry-level MAX version adopting a rear-mounted single-motor layout, with a maximum horsepower of 272 hp and a maximum torque of 343 Nm, with an all-electric range of approximately550 km
The top-of-the-line Max Performance variant features a dual-motor layout with 544 hp and 686 Nm of torque, making it just 3 to 0008s, the pure electric range has also been increased660 km。However, Jiyue 01 is not equipped with an 800V fast charging platform, and the entry-level version is even using lithium iron phosphate batteries, which is also the reason why it has lost its important competitiveness at the price of 200,000.
This car is said to be gotGeely SEA vast platform's true biography, and Extreme Krypton 001 are half-brothers, in fact, the official should take advantage of the situation to publicize.
Instead of constantly repeating in the field of intelligence, and has always claimed pure vision and Apollo's blessing, Jiyue 01 is so confidentOptional pricing 4990,000, which makes the selling point of Jiyue even weaker.
Therefore, on the whole, although Jiyue 01 focuses on intelligent car robots, in the face of the new energy market with serious involution, even the blessing of Jiyue has not been able to benefit from the hands of new power car companies such as Xiaopeng and Wenjie.
Refer to what the competitors offer800V platform and CATL ternary battery, extremely Yue's400V platform and lithium iron phosphate batteryIt can't be taken yet, and its advantage is in the hardware and software of the cockpit, but this is not as deeply rooted in the hearts of the people as Huawei.
There are many factors that determine whether the product can be successful: product, brand, channel, system capacity, market environment, etc