Put on a night tour with Hanfu lanterns.
Dream back to the prosperous era of the Tang Dynasty in the bright lights.
This year, Henan Luoyang tourism is an immersive experience.
It makes countless tourists yearn for it.
How, exactly, is this done.
Zhang Xian, a cultural traveler from Luoyang.
Unveil the traffic code of the ancient city of Luoyang for us
Since the Celestial Street fireworks show in the first month of this year.
Zhang Xian felt it on the Internet.
More and more young people.
Attention to Luoyang.
How can such a heat be carried forward?
The annual Luoyang Peony Cultural Festival.
It has become a breakthrough point in Zhang Xian's mouth.
They decided to upgrade a big show.
Restore the style of the ancient capital of Luoyang.
Let the tourists wear Hanfu.
Immerse yourself in the show.
But Zhang Xian didn't expect the first difficulty they encountered.
It is tourists who are reluctant to change into Hanfu to experience.
For this reason, they explain to tourists over and over again.
The plot content of the performance.
Zhang Xian recalled. The friends in our scenic spot changed into Hanfu by themselves.
Immersive to tourists.
Explain Luoyang and explain the history.
Only to persuade more and more tourists to wear Hanfu to carry out.
an immersive performing arts experience".
A newly revamped immersive show.
instantly became popular all over the Internet.
The launching ceremony of this year's Peony Cultural Festival.
There were 5,000 Luoyang people from all walks of life at the scene.
They wore Hanfu.
Some came by bus or subway.
Some came on foot and some by bike.
Together, they created a "Hanfu Carnival".
From "The Wind Rises in Luoyang", "Debut!".Luoyang" out of the circle.
to reflect the beauty of traditional culture of all kinds of short ** explosion.
More and more young people.
Even overseas friends.
Begin to reacquaint yourself with the ancient capital of the Thirteen Dynasties.
Just when Zhang Xian and everyone were about to breathe a sigh of relief.
An even bigger challenge is coming.
During peak periods. More than 60,000 people came to the Longmen Grottoes Scenic Area.
Luoyang City in the Sui and Tang dynasties reached its maximum tourist capacity.
Tourists come for Hanfu.
Where to do makeup?Is there enough Hanfu makeup artist?
A series of questions followed.
In order to change "flow" to "retention".
Luoyang increased the number of flights.
Increase the number of high-speed rail trains and build tourist highways.
It also develops characteristic hotels and urban homestays.
Youth hostels, RV camps, etc.
In addition, the local area has developed Hanfu experience, scripted entertainment, etc.
New cultural tourism industry standards.
Intensify market supervision.
Create a safe and secure consumption environment.
Nowadays, walking on the street of Hanfu.
Zhang Xian sighed. Do you dare to imagine this street?
Once upon a time, it was all an auto repair shop, and it smelled of gasoline.
Now it's rouge for both hands".
With the help of "Luoyang Hanfu", it became popular out of the circle.
A group of Luoyang cultural travelers, including Zhang Xian.
successively planned the "Sui and Tang Luoyang City National Wind Festival".
The more Hanfu, the more fashionable, the cultural tourism industry expo" and a series of activities.
Integrate Hanfu elements into the cultural tourism industry.
Lengthen the industrial chain.
And the drainage effect of "Hanfu + Ancient City" has also begun to appear.
For how can you keep tourists?
Zhang Xian said. Disruptive ideas should be used.
Let the tourists immerse themselves in it and truly enjoy the joy of traveling.
It's all about creativity."
The pace of innovation never stops.
After that, they opened again.
A precedent for using a city as the carrier of the script.
Launched a city-wide scripted tour.
People in the city, and in the play.
Visitors are immersed in a big story.
Through the storyline.
Luoyang has strung 40 scenic spots in the city into a chain.
Make the city an attractive living room.
For the upcoming 2024.
Zhang Xian has more expectations.
She hopes to be able to be with her friends.
Explore more new forms of cultural tourism.
Let Luoyang have more stories to tell and more places to play.
Let more young people go from the heart.
Learn about Luoyang and fall in love with Luoyang.
How to write the word "spelling" in Luoyang?
The word "spelling" is a combination of "扌" + "and": not only hands-on, but also side by side. Where is the god of Luoyang?In the wonderful urban scene, there is vitality to "spell", cross "spell", play with the word "spell", and look at the millennium.
"扌", is to take the initiative. A flower, a dress, a bowl of soup;A play, a street, a city, with the script tour as the carrier of beads into a chain, systematically sort out cultural resources, "fight" in ingenuity and creativity.
and", is to participate together. Citizens and tourists are accompanied, the old and the young are integrated, science and technology and cultural relics are interacted, and "fighting" is the integration of cultural tourism, "fighting" for a win-win situation of protection and development, and "fighting" for a new consumption growth point.
In Luoyang, it's embarrassing not to wear Hanfu." People in the city are also landscapes. "Spell" out the historical charm, "spell" out the modern narrative, "spell" out the future atmosphere, create a recognizable urban cultural IP, gather individual strength, and achieve the "puzzle" of development.
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Editor-in-charge: Han Miaoyu Review: Yan Naichuan.