01 In the past few days, I have been paying attention to the so-called "infighting" of Dongfang Selection. I believe that everyone knows the reason, Dongfang selected under the "Trip to Jilin"**, and gave an answer to the question of "who is the copywriter from" of some netizens: "We are a team, every time a small composition is produced, the anchor is in front ......of the camera, and behind it is the copywriting creation team, the shooting team, and the editing teamAnd, the message was pinned to the top. 
The meaning of the message at the top is to hope that more people will see it. The fact is that too many people did see this message, which also caused dissatisfaction among Dong Yuhui's fans. Because of the meaning, it seems that all the small compositions were not written by Dong Yuhui. When he was in Shanxi, Lao Yu clearly said that the small compositions were all written by Dong Yuhui!Is it not possible to slap your boss in the face?
In this regard, he also responded directly, the boss floated outside every day and did not understand the details of the business. 
Of course, he also replied, "The anchor sometimes writes, such as Yuhui writes about Inner Mongolia, and Dundun writes about Hebei, but the anchor usually works too hard, and it takes a lot of quality to write a provincial copy, as little as a week, as much as a month." So most of them are indeed written by the copywriting team!”
02 It stands to reason that when it comes to this, the matter should be over. Because Dong Yuhui has never said that the copywriting is written by himself, he also mentioned in the live broadcast that this kind of small composition is not all written by himself, but also written by the team, changed by himself, or written by himself for the direction and team. There is no essential difference in the views of the two sides. Human energy is limited, and I don't doubt that Dong Yuhui has the ability to create excellent copywriting, but he certainly doesn't have time every time. In fact, many celebrities will have a copywriting team behind them, which is normal. For example, not all of Zhao Benshan's sketches were written by himself, and Guo Degang's cross talk was not all made up by himself, they performed well and were capable enough. I remember Dragon TV's "Tonight's Post-80s Talk Show" program, and behind the host Wang Zijian was a strong creative team composed of Li Dan, Wang Jianguo and others. The wonderful jokes that Wang Zijian calmly performed on the stage are not necessarily created by Wang Zijian himself. But the spotlight on the stage will definitely shine more on Wang Zijian's body, there is no way, everyone just accepts it calmly. 03 I don't know why, but the matter of Dongfang Selection became more and more lively later, so that it was out of control, which affected the normal live broadcast arrangement. I saw that there are all kinds of "conspiracy theories" on the Internet, and it is like a "palace fighting drama" or even "burning down the Qinggong Building". I don't speculate on things that don't have evidence, I just talk about the phenomena I see. I think the beginning of the matter is still the psychology of "fighting for merit" in charge of copywriting. Dong Yuhui is a unique existence in the company, and the big boss has a good eye for him, but in this, he also has his own credit, the spark of Dong Yuhui's talent, sometimes his own creativity!This point, but the big boss didn't know, it was all recorded on Dong Yuhui's head. It happened that some netizens asked, so I simply vented. As a result, a storm broke out. 
04 Objectively speaking, as a writer, I quite understand Dongfang Selection. The articles I wrote made others enjoy the honor, and I was always obscure, and of course my heart was not happy. I remember that Lai Bao, the main member of Wang Zijian's copywriting team, said: "When I first started writing jokes, I felt like a junior, I was always behind my back, and the jokes were used by others." Chen Peisi said well in the sketch: "Who doesn't want to play the leading role!.""Of course it's uncomfortable to be a supporting role, but it's not right to bring that discomfort to work. On the football field, there are often cases where one star is paid more than the rest of the team combined, but the others still have to pass the ball to him and cooperate with him. Because everyone knows that only when the team keeps scoring goals and the results improve, will their fame become bigger and their future income will become higher. If you engage in "infighting", there will never be a winner. 05 borrowed a vulgar analogy to say that Dong Yuhui is a crab, and those small compositions are just straws. Those small essays Dong Yuhui can only reflect the same value as Dong Yuhui when they are used, and ordinary people may just use them as an ordinary small essay. Of course, before Dong Yuhui became famous, he was just a straw, and he had to rely on the crab of New Oriental to reflect his value. However, now Dong Yuhui has become a crab and is no longer a straw. Others should be like Dong Yuhui, one is to work hard at work, so that the "crab" of the team is more valuable, and he can sell it at a good price, and the other is that he simply becomes a crab and leads a team. Just like Li Dan and others who used to be behind the scenes, they slowly came to the front and slowly broke out of a broader world in the rivers and lakes of talk shows. 06 For Dongfang Selection, while calming down, the interests of the behind-the-scenes staff should also be considered. Is it true that the boss doesn't understand the contribution of the team behind the scenes?Is it buried talent?From another point of view, this is also an opportunity for the development of the company. In fact, for Dongfang Selection, there are now more Dong Yuhui. It is also a good attempt to push the small essay writer behind the scenes to the foreground in a timely manner, and let the copywriter show off in the next special session. Everyone puts their thoughts and demands on the table and expresses them openly and honestly, which is far better than enduring grievances, and everyone is awkward. Whether it is for executives or ordinary employees, it is the most important thing to strive to grow, do a good job in the company and serve excellent talents. If the crab is gone, it is useless to fight over whose straw it is. Pearl whispers, looking at education from the dual perspectives of teachers and parents, and answering questions for teenagers and parentsEducational confusion.