In 2012, Wuliangye Year of the Dragon Zodiac Wine, the production date actually said 2022. Text |Selling Wine Wolf Team |Southerly.
In September this year, Mr. Dai spent more than 2,400 yuan to buy a 2012 Wuliangye Year of the Dragon Zodiac Wine on the **Ali auction platform, but when Mr. Dai received the goods, he found that the production date was actually written in 2022.
2012 has become 2022, and the ** of more than 2,400 yuan is definitely "inappropriate", and Mr. Dai naturally wants to defend his rights. However, after a series of communications, among the three solutions provided by the seller, it actually included "compensating for the 50 yuan price difference".
A bottle of differenceThe difference in price is onlyMeta?
a
Send the wrong goods, ask for an explanation, and give 50 yuan ......
In 2012, Wuliangye wished Jun an auspicious collection of commemorative old liquor in the Year of the Dragon", and after the arrival of the wine, the production date of 2022 was written on the wine bottle. After realizing that something was wrong, Mr. Dai contacted the seller's customer service as soon as possible and sent a photo of the 2022 production date to the other party.
According to the customer service explanation, after the other party inquired with the warehouse, it was confirmed that they did notThe wine in 2012 was opened in the original box and sent to Mr. Dai.
First of all, Mr. Dai participated in an auction, he did not buy a bottle of wine at a stall, and since there was no 2012 wine in the warehouse, why would he post the information online. After the transaction, if you can't find the product auctioned by the customer, you can directly take a bottle and ship it, don't you need to explain it to the customer in advance?
According to common sense, an auction should be a serious matter, even if it is an online auction, it should not be so sloppy. From another point of view, these businesses choose to "downplay" the rights and interests that customers should enjoy, and what about their own interests?When they can't find a 2012 product, why not find a bottle of 2002 product and send it to the customer?
In this regard, Mr. Dai must have an explanation, and the seller proposed three settlement divisions, namely: compensation$50 differenceReturns and refunds, as well as exchanges.
Returns, refunds, and exchanges are easy to understand, but whether they are reasonable or not is left unattended. However, this compensationThe yuan price difference is really a bit excessive, what does the seller mean?years of winewithyearsofWine, the difference between the two is onlyMeta?
The reason given by the seller is that the price difference between different years of strong flavor liquor is not too large, and the price of this liquor has now increasedMore than 3,000 yuan, we were originally a small profit, so we initially proposed to compensate customers with 50 yuan.
b
Aromatic old wine is not worth much?
The end result of this is that the seller compensates the buyer300 yuan as compensation ...... for the wrong year of liquorBut for those in the industry who know about itThe spread of the yuan seems to be more noteworthy.
According to the "Technical Specifications and Standards for Aged Liquor" issued by the China Liquor Industry Association, a famous liquor can be called "aged liquor" if it has been well preserved for more than 10 years from the time it is bottled and leaves the factory. As the so-called liquor is the fragrance of aging, due to the characteristics of liquor, especially pure grain liquor, which can be stored for a long time, the longer the liquor is preserved, the better the taste will become, and its value will naturally be higher.
If all meet the criteria"Old wine" can be sold**, that is really impossible. But with the endorsement of the three words "Wuliangye", such "old wine" only compensates customers50 yuanI'm afraid it's difficult.
At an auction not long ago, a Wuliangye "Panda Hugging Bamboo" style wine had a starting price of 200,000 yuan and a hammer price of 750,000 yuanA drum-shaped bottle of Wuliangye, with a starting price of 200,000 yuan and a hammer price of 650,000 yuan;A Yangtze River Bridge brand Wuliangye liquor, the starting price is 100,000 yuan, and the hammer price is 300,000 yuan;A 1970 "Jiaobei brand" Wuliangye liquor, after many rounds of branding, finally ...... with a ** "hammer finale" of 1.1 million yuan
According to public data, from 2016 to 2017, the scale of the old wine market increased by as much as 85%;2018 In 2023, the old wine market will still maintain a rapid growth rate of nearly 20%, and in 2021, the old wine market will exceed 100 billion yuan. In the old wine market, the scarcity of high-end famous and high-quality old wine with a long storage time is even more prominent due to the small market stock.
In the eyes of industry insiders, if the merchant only gives 50 yuan as compensation for his own profit, there is nothing to say. But if the merchant really thinks that the price difference in 10 years is only 50 yuan, then it is too ironic, which makes the strong aroma liquor how to take the old liquor route in the future?
Of course, there are also people in the industry who bluntly say that old wine will not necessarily riseAsHobby collectingOr as a gift, you can choose to buy old wine. But if it's an investment, you must be cautious. After all, it's an indisputable fact that all investments involve risk.