1.Market Overview: Introduce the market size and development trend of the lo-mei cooked food industry, and point out that the industry is highly competitive but has great potential.
2.Unique brand positioning: By carefully creating a unique brand image, we will combine lo-mei cooked food with traditional snack culture to attract more consumers.
3.Product Innovation: Develop new products that meet the tastes of contemporary consumers, such as healthy lo-mei delicatessen with low salt and fat, or innovative flavours that combine traditional lo-mei with Western cooking techniques.
4.Channel expansion: Cooperate with offline food convenience stores and other channels, and develop online sales channels, such as e-commerce platforms and social ** live sales, to increase sales and influence.
5.**Chain optimization: Establish long-term cooperative relations with ingredient suppliers to ensure the freshness and quality of raw materials to provide high-quality lo-mei cooked food.
6.Brand promotion: Promote brand image and product characteristics through activities, social networking and other ways to improve visibility and reputation.
7.Service upgrades: Provide after-sales service to build loyalty and reputation, such as launching a membership system, providing regular discounts, etc.
8.Brand Alliance: Cooperate with brands in other related industries, such as cooperating with beverage stores to launch pairings**, or cooperating with tourist attractions to launch tourist souvenirs, etc., to expand brand influence and market share.
9.Data analysis: Through the analysis of sales data and consumer feedback, understand market demand and consumption trends, and adjust products and strategies in a timely manner.
10.Talent training: pay attention to the training and management of human resources, recruit experienced cooks and sales personnel, and improve the overall service level and competitiveness.
The key to the business model of the lo mei delicatessen industry is to build a unique brand image, continue to innovate products and strategies, cooperate with related industries, and continuously improve competitiveness through data analysis and talent development.