Through the millennium just to meet you. On the morning of December 29th, the launch of the Menghui Dasong Cultural and Creative Center and the re-firing of the official kiln in Zhanggongxiang hosted by Henan Radio and Television Charming China and Henan Menghui Dasong Cultural and Creative Group were held in Zhengzhou.
Sun Jianbin, editor-in-chief of Henan Radio and Television Charm China, Sun Jun, vice president of Henan Arts and Crafts Society, Yi Heng, director of Dream Back Da Song Cultural and Creative Center, founder of Dream Back Big Song series of cultural and creative brands, Director of Song Jing Imperial Kiln Factory, Director of Technology Research and Development Center, Director of Yisha Kiln Science and Technology Research Institute, Ruguan Kiln Re-firing Engineer Wang Zhenfeng, Chairman of Henan Elephant Rong Media Group *** Xinxin Xiangrong Technology Co., Ltd., Guo Lingyun, Director of Traffic Broadcasting of Xinxiang Radio and Television Station, etc. More than 20 news and people from all walks of life, including CCTV, CCTV, China, China, China Culture Daily, Ta Kung Pao, Phoenix Henan, Henan Radio and Television Station, etc., came to the scene to witness this cultural event.
The Song Dynasty, an era of cultural prosperity, its cultural and creative products not only carry a profound historical heritage, but also integrate modern aesthetics and skills, becoming a bridge connecting the ancient and the modern. In his speech, Sun Jianbin said that culture is the soul of a country and a nation. It is our bounden duty to tell Chinese stories well and to do a good job in cultural inheritance and dissemination. In order to better undertake the new cultural mission, we must stimulate the vitality of cultural innovation and creativity of the whole nation. "Zhanggongxiang official kiln has a long history and culture, is a typical representative of Chinese classical celadon porcelain kiln, Dream back to the Song Dynasty Cultural and Creative Center is based on the in-depth excavation of Song Dynasty cultural resources, to develop Song Dynasty cultural and creative products as the mission of the enterprise, Henan Radio and Television Station "Charm China" magazine and Dream back to the Song Dynasty Cultural and Creative Center hand in hand, the best combination of traditional culture and the Internet, in the depth of excavation and dissemination of traditional culture at the same time for our national cultural brand empowerment, will present a unique cultural feast for everyone. ”
The culture of the Chinese nation has evolved over thousands of years and was created in the Zhao and Song dynasties. Wang Zhenfeng introduced that from an aesthetic point of view, the Song Dynasty reached the "first era" of traditional Chinese culture and aesthetics, calligraphy, painting, porcelain, poetry, and tea culture have reached a high level, and even market life is also vibrant. The results of the refiring released at this press conference are the latest research results carried out around the refiring of the Zhanggongxiang official kiln in recent years after the new breakthrough in the research and development of the mysterious glazed Ruguan kiln in 2019. "Re-firing a very difficult re-firing process, our kiln factory technical team continues to work hard, according to the Zhanggongxiang official kiln heirloom and the official kiln unearthed specimens for re-firing, after thousands or even tens of thousands of tests finally re-fired to restore the appearance of the Zhanggongxiang official kiln, from the fetal to the enamel, to the shape and glaze color, have reached the ultimate degree of restoration, during which a lot of energy and financial resources have been invested. There is no shortcut to revive traditional culture, only by adhering to traditional production skills and making truly cultural products can we be full of vitality. ”
At the press conference, Yi Heng gave an on-site explanation of the positioning and layout of the comprehensive cultural and creative platform of the Dream Back to the Great Song Dynasty, which is a comprehensive cultural and creative platform focusing on restoring the aesthetics of the Song Dynasty and inheriting the quintessential intangible cultural heritage of the country. With the theme of the four great events of the Song Dynasty, the platform develops surrounding cultural creativity around Song porcelain, restores the practical scenes of the Song Dynasty, makes art closer to life, and makes the world fall in love with traditional Chinese culture. At present, its series of brand cultural and creative products such as Songjing Imperial Kiln Factory, Song Imperial Porcelain Ruguan Kiln, Song Palace Imperial Ware, Songjing Imperial Liquor, Yasong Wenxiu Academy, Daojun Tea Drink, Daojun Fragrance and other brands have been gradually introduced to the market and have been highly recognized. The next mission is to go abroad with a series of cultural and creative groups to truly let the world feel the power of Chinese culture.
Zhanggongxiang kiln site is located in the southeast of Ruzhou City, Henan Province Zhanggong Lane east and west sides, since 2000 was discovered, Henan Provincial Institute of Cultural Relics and Archaeology has carried out many archaeological excavations, unearthed a number of Zhanggongxiang kiln production of complete or recoverable celadon, fragments and kiln furniture, aroused the high attention of Chinese and foreign ancient ceramic experts, has become a hot issue in ceramic archaeology and ceramic research. At present, a large number of specimens of Zhanggongxiang official kiln unearthed in the Northern Song Dynasty stratum, whether from the perspective of vessel characteristics or cultural background, Zhanggongxiang official kiln celadon is very closely related to the Zhao and Song royal families, and also represents the highest level of China's porcelain industry.
If you ask me which dynasty you would most like to travel back to, the answer must be the Song Dynasty. Under the influence of the artistic atmosphere of the literati in the Song Dynasty, the scholars and doctors of the Song Dynasty generally pursued an elegant and secluded life, as evidenced by the Four Elegant Things. Wu Zimu of the Song Dynasty recorded in his notebook "Dream Lianglu": "Burning incense and ordering tea, hanging paintings and arranging flowers, all kinds of idle things, should not be accumulated." It describes an extremely elegant way of life of the Song people. At the press conference, women dressed in ancient costumes of the Song Dynasty ordered tea, burned incense, arranged flowers, and hung paintings, reproducing the elegance of the literati of that period, which was fascinating.