At the end of April this year, some netizens found that the official website of Tianya Community could not be opened, and the relevant page displayed "Unable to access this**" In addition, the Tianya Community APP could not be opened normally, and the page displayed "No network connection".
Netizens who were determined that the Tianya community would say goodbye to the Internet once and for all immediately set off a "mourning tide" on social platforms: close to the end of the world, goodbye without a word. However, with the fermentation of the news, the official blog of Tianya Community replied in the comment area that the main thing is a companionship, saying a word that exposes age: I will come back......
At the same time, the official Weibo of Tianya Community issued a long article saying that due to the difficulty of capital liquidity, the accumulated arrears of telecom IDC fees in recent years have reached the state of being unable to coordinate and negotiate, and it has also found that some technical problems of the platform itself need to be improved, and technical upgrades, data reconstruction and product ** are needed, so Tianya Community has no choice but to suspend access services.
In order to help the Tianya community restore its services to netizens, the Tianya community and some senior Tianya netizens spontaneously organized the "Seven Days and Seven Nights, Restart Tianya" activity. The goal is to raise 3 million funds to pay for the cost of the telecom room, and then let Tianya restart. However, the small number of *** people, as well as the unsatisfactory sales situation, make the hope of "restarting the world" slim. Since then, Tianya Community has not authorized external live broadcasts. Not long after, the Tianya community was listed as an abnormal operation, which also put a question mark on his fate.
Obviously, the first step to restart the world was a failure. However, the Tianya community has not given up on saving itself.
According to Jiupai Finance and Economics, Xing Ming, founder and chairman of Tianya Community, revealed Tianya's "self-help plan" in an interview: to salvage hundreds of millions of sunken users with live broadcasts, and to rejuvenate Tianya's yesterday with goods.
According to public information, Tianya Good Things (Hainan) E-commerce, a subsidiary of Tianya Community, previously applied for the registration of the "Tianya Selection" trademark, which is internationally classified as advertising sales. Earlier, Tianya also established Tianya Selection (Chengdu) Technology *** with a registered capital of 8 million yuan.
Focusing on the live broadcast business and e-commerce strategy, Xing Ming revealed that according to the plan, the official live broadcast will be launched after New Year's Day;On March 1 next year, that is, when the Tianya community celebrates its 25th anniversary, the Tianya platform will be officially restarted.
Xing Ming also revealed that after the restart of the platform, the official version of "Tianya Shen Post" will be launched, as one of the membership products, to provide users with the real essence of Tianya. And by the end of 2025, a new duty-free e-commerce model will be launched in combination with offline. At the same time, based on the thousands of copies born in the Tianya community and a rich copyright library, it may even be combined with AI in the future to quickly convert part of the content into short dramas.
Previously, after Tianya stopped visiting, someone saved a backup of the popular posts in the early days of the Tianya community, and then made a PDF for sale or diversion.
On major platforms, merchants peddling "Tianya Shen Stickers" business is hot, and it is rumored that some merchants earn more than 10,000 per month by selling and reselling Tianya Shen Stickers.
The future of Tianya is unknown, but its posts are even more popular, and it is more appropriate to describe it with a once popular sentence in Tianya: Brother is no longer in the rivers and lakes, but there is always a legend of brother in the rivers and lakes.
Founded in 1999, Tianya Forum is one of the most representative comprehensive forums in China, with the reputation of "Global Chinese Online Home", and has been rated as the "most humane community" in China by Computer News. At its peak, there were more than 1 registered users in the Tianya community300 million, with more than 2 monthly users500 million, with a large number of highly loyal, high-quality user base generated by super popularity and interactive original content. At the hottest time, news reporters were here to find clues and dig up fierce materials, and some of the best-selling ** were first on the Tianya Forum**, including celebrity gossip, hacker gods and other Tianya.
Netizens feel sorry for the end of such a "god-level" community, but everyone seems not optimistic about the restart of Tianya.
In the years of the decline of the end of the world, the life of other forums has not been easy, Maopu, Xici Hutong, Under the Banyan Tree, Renren, Iron Blood, NetEase Forum, Sohu Community, Kaidi Community, etc., one by one, the BBS communities that complement and go through the entire youth of the Chinese Internet have been shut down one after another. And the rise of major portals** has successfully diverted these users.
In fact, over the years, the Tianya community has also followed the trend of blockchain, metaverse and other outlets, hoping to regain the social lost ground, and everyone has seen the final result. The current Tianya community has decided to embark on the emerging e-commerce track of live streaming, but after the transformation, Tianya has lost its original original content community attributes and can no longer carry the needs of netizens to talk about the worldSecond, the competition in live broadcast e-commerce is fierce, and most of the traffic is in the hands of the top anchors.
Of course, we would like to bless such a veteran Chinese Internet community that has tried to transform and find vitality many times, and look forward to a new chapter in the Tianya community on the road of transformation.
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