Dongfang selected Dong Yuhui turmoil A natural phenomenon in the digital economy

Mondo Science Updated on 2024-01-30

Recently, I opened my mobile phone to be related to Dongfang Selection, Chairman Yu Hongmin, CEO Sun Xudong, Dong Yuhui and the team behind it, as well as fans took turns to appear and fiercely debate the fan circle culture and discuss whether it is"Go to Dong Yuhui". This hilarious news looks chaotic, like a household matter, and the more it is organized, the more chaotic it becomes.

If we only discuss the gains and losses of both sides, the relationship between interests, and the aspirations of the people, it is actually of little significance. Because this news event is actually a good realistic case of the development of the digital economy, from which we can see some objective laws of the development of the digital economy. If we look at this event from the perspective of theoretical logic, then the occurrence of this situation is actually a very natural and inevitable phenomenon in the process of surging and surging digital economy.

Because of the emergence of super individuals under the development of the digital economy, and the emergence of super individuals has changed the division of labor model, making the weak dependence cooperative relationship a new mode of division of labor, which is also the only way for the digital economy to move towards more equality. Here I would like to quote the 154-page discussion in the 2022 book "Penetrating the Changing Situation: Digital Economy and New Business Civilization", which is easy to understand that the honeymoon relationship between Dongfang Selection and Dong Yuhui is difficult to maintain.

Excerpted from "Penetrating the Changing Situation: Digital Economy and New Business Civilization".

From this discussion, it is easy to understand that it is a matter of time before Dong Yuhui appears in the turmoil of Dongfang Selection, and at present, Dongfang Selection uses a corporatized interest distribution system that adapts to the division of labor model in the industrial era, which is more suitable for the division of labor model with strong dependence. The binding relationship between workers and capital is stable and sustainable, because a single individual worker lacks a say in the interests of the division of labor.

However, this institutional arrangement is not suitable for the weak dependence division of labor model after the emergence of super individuals in the digital economy, so its instability is an inevitability, and the turmoil of Dongfang Selection Dong Yuhui is a natural phenomenon in the digital economy. It's just that Dong Yuhui is influential enough, so that this incident dominates the existence of the screen.

I believe that there is such an irreconcilable contradiction between the existing anchors who have become super individuals and the platform they are on, which can only be maintained by a more delicate and fragile balance. If you have a certain management ability and control, it is a very good choice to go your own way, but if its ability endowment is not enough to support its independence, then it may be the best choice to negotiate a flexible benefit distribution mechanism with the existing platform, or to reset the benefit distribution method and reduce expectations by changing jobs.

It is hoped that both Dongfang Selection and Dong Yuhui can well evaluate the current value of their existing capabilities and resources and the value of the foreseeable future, so as to choose a plan that is acceptable to both parties for the time being and accommodates more diverse possibilities.

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