After the new real estate policy has continued to increase for several months, how was the property market transaction in November?
Did the good save the property market?
Primary market
According to the statistics of Guangzhou Central Plains Research and Development Department, in November 2023, there will be 4,817 online signatures for new houses in Guangzhou26% month-on-month, up 20% from the same period last year.
In November, 3,982 new residential units (49.) were approved in Guangzhou230,000), the area is 17% higher than that in October, and the new projects are mainly small batches in the urban area. Among them, Nansha new batch **5460,000, 11% month-on-month.
From the perspective of transactions, in November, the city's ten districts (except Yuexiu) all had different degrees of month-on-month transactions. Among them,A total of 535 sets of online signatures were signed in Nansha, a month-on-month increase of **21%;The area of the net sign is 6150,000, 15% month-on-month.
As of the end of November, the city's inventory was 118520,000, de-escalation cycle 204 months, after 9 months, it broke through the 20-month high again.
Among them, the inventory in Nansha is 175210,000,Decolonization cycle 264 months,Compare October 258 months, **0After 6 months, the pressure of decontamination is still great!
However, this data is not surprising.
First of all, November is not a "peak sales season", judging from the data of previous yearsThe transaction volume of the property market in November is often worse than that of the "Silver Ten". Therefore, the decline in the transaction volume of new homes in Guangzhou in November is also a normal phenomenon.
In addition, although the transaction of new houses in Nansha in November this year fell by 21% month-on-month, the new houses in Nansha in November only returned to a more conventional level this year, even compared with the 404 units traded in the same period last yearNew homes in Nansha in November were about 32% year-on-year
In addition, the transaction volume of new houses is related to the launch of new houses, and the launch of new houses in Nansha in November has indeed decreased, which also affects the normal transaction volume to a certain extent, so it is normal for the number of new houses to be signed online in November.
Second-hand market
In November 2023, the overall number of online signatures for second-hand residential properties in Guangzhou was 10,182, an increase of 877%, an increase of 83 percent year-on-year69%。
Among them,There were 475 online signatures in Nansha District, a month-on-month increase of **1557%, year-on-year **123%.
The transaction of second-hand houses in Nansha is mainly related to the implementation of the five changes to two types of value-added tax.
It is reported that the monthly sales of second-hand houses in Nansha this year have been at the level of 300 + sets, after the addition of "920".In October, it began to exceed 400 sets.
However, the implementation of the new policy has also led to an increasingly soaring number of listings in Nansha, with an increase of 224 listings in less than a month.
Obviously, the de-listing can't keep up with the listing, and the pressure is high, and many owners want to run out, so they can only be forced to reduce the price.
According to incomplete statistics, among the 44 popular communities in Nansha,At present, 36 communities have reduced prices, accounting for more than 8 percent.
You can see how fierce the competition between the owners is!
In this battle for customers, it is obvious that the new market still has an advantage, and only the house type and ** can roll up a large area!
At the same time, due to the rise of the second-hand market, a large number of high-quality "new houses" have entered the market at reduced prices, resulting in a large number of customers focusing on the second-hand market, affecting the transaction of the new housing market.
As a result, many projects have exchanged price for volume in order to shipNansha's "new house bottom" has also been constantly refreshed.
For example, the impression of Poly Time, which opened some time ago, relied on the unit price of 1 to lower the threshold for the Panjinzhou plate and attracted many customers to get on the bus.
Especially near the end of the year, it is supposed to be the stage of developers' all-out sprint, and developers who want to complete the annual KPI can only focus on the "involution" in December. In order to seize more market share in a short period of time,It is speculated that many projects should launch discounts or make concessions.
On the whole, whether it is the choice space left for buyers in December, or the margin of concessions, it should not be low, and there is a high probability that there will be a wave of concentrated demand to explode, forming a certain recovery.
However, as the year approaches, there will still beSome homebuyers are postponing demand until next yearTherefore, the recovery of the property market in December will not be too high. But for home buyers, this opportunity to get on the car in December this year may be a rare opportunity to pick up wool in the property market. If you have a favorite project, you can take this opportunity to pay more attention to the changes in the project.