Hongdou Group held a product launch conference of Longxing Lang Lang Kaiyun Red Bean to present th

Mondo Culture Updated on 2024-01-31

Songuo Financial News, on December 22, Hongdou Group held a grand red bean "Dragon" series comfortable product launch conference with the theme of "Dragon Xing Lang Lucky Red Bean" in Lingshan, Wuxi. This conference not only demonstrated the inheritance and promotion of excellent traditional culture of Hongdou Group, but also presented the good gifts of the Red New Year to the majority of users, and expressed the best wishes for the prosperity of the motherland and the happiness and health of the people.

With the official announcement of CCTV's 2024 Spring Festival Gala of the Year of the Dragon, the term "Dragon Xing Lang Xinxin Family Country" continues to arouse heated discussions at home and abroad. Hongdou Group creatively designed with this theme in March this year, and successfully registered the "Long Xing Lang" art work with the National Copyright Administration, conveying the beautiful meaning of auspicious dragon with its head held high and good luck.

At the press conference, Hongdou Comfort** released the "Dragon Walking Comfortable One" lucky gift box. The products in the gift box combine traditional Chinese cultural elements to present a unique and meaningful New Year's gift for the majority of users. The gift box contains the three major ** and four core items of "Comfortable One", including the red bean 0 sense comfortable shirt with the leading sales of high-end shirts in the whole network, plus 1 comfortable pants, comfortable goose down jacket, skin-friendly 100 sweaters, etc., to provide users with diversified quality matching options. All products in this series are designed by international masters, and have won 10 awards in 5 countries, and are recognized by the market and authoritative experts.

Wang Changhui, general manager of Hongdou Co., Ltd., elaborated on the design concept of "Longxing Comfort and Comfort", he said: "If we say that 'comfort' is our product pursuit;Then for the inheritance of traditional culture and the pursuit of an auspicious and beautiful life, it is the pursuit of spiritual comfort. "The growth of the brand is inseparable from the support of technology and the nourishment of culture, and while constantly innovating, Hongdou Comfort ** has never forgotten its original intention, closely combining the brand development with the cultural feelings of Hongdou inheritance, and paying attention to the internal needs of consumers.

In the last part of the press conference, Zhou Haijiang, chairman of the board of directors of Hongdou Group, officially read out and signed the ""Longxing Lang" Art Works Disclosure Authorization Letter, which disclosed the copyright of "Longxing Lang" art works to the whole society free of charge, aiming to promote economic and social development together with various industries. He said: "In the prosperous era of the carnival, there are dragons and spirits. In 2024, Hongdou Group will continue to forge ahead towards the goal of '100 billion red beans, smart red beans, happy red beans, and 100-year red beans', and write a new chapter of high-quality development." ”

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