htc(Active Period:years).
Current Status:to 2years, the brand is still good. R&D focuses on the field of VRAlsoBlockchainSmartMobile phones
HTC's parent company was established in 1997 in Taoyuan County, Taiwan, China. In 2002, HTC developed the world's first PDA Phone equipped with Microsoft's smartphone 2002 system (the predecessor of Windows 8), but the market response was not great. In the following years, HTC and Microsoft successively launched a number of mobile phones equipped with the latest Windows Mobile system, and there was no big splash.
Seeing that the cooperation with Microsoft was not competitive in the market, the company officially announced the launch of HTC brand smartphones in 2006, which entered the market in 2007 and was named HTC Touch, but the first attempt failed. In 2008, HTC launched the HTC Diamond, and the phone finally broke into fame, and the company's stock price soared.
In 2008, HTC and Google jointly launched the world's first Android smartphone, the HTC G1, with 192MB of RAM and 256MB of storage memory, which was a proper flagship-level configuration at the time.
Since then, HTC has expanded its territory all the way through Android, and in 2009, HTC D2, known as the king of flashing, was born, although it is equipped with Win Mobile system, but it can be flashed into Android, MEEGO, and WP7. In the following years, HTC released nearly 50 mobile phones.
In 2010, HTC shipped 24.6 million mobile phones worldwide, surpassing Apple and Blackberry in sales in the United States. In 2011, HTC sales reached more than 43 million units, ranking fourth in the global mobile phone market, and Android mobile phone manufacturers ranked first, with a market value of 33.5 billion US dollars. In the same year, HTC founder Wang Xuehong became the richest man in Taiwan, China, with a net worth of $6.8 billion.
In 2011, HTC was banned from selling certain models of HTC phones in the United States due to the loss of a patent lawsuit with Apple, and at the same time, HTC was forced to cede the No. 1 market share in North America, and sales in the European market were also affected. Since then, HTC's revenue has declined year-on-year, and it has been in decline for 9 years (recession to 2020).
The HTC One X, released in 2012, has been criticized for its heavy heating with Nvidia Tegra 3 CPU, compared to the Samsung Galaxy S3 and iPhone 5 launched in the same year.
In 2013, HTC ONE M7 has a unique design and has been imitated by countless manufacturers, and was also selected as one of the "Top Ten Most Innovative Devices of 2013" by the well-known American technology ** Business Insider, but the 400W pixel dual camera is difficult to compete with the 1300 pixels of Samsung S4, and the raw edge of the middle frame of the mobile phone is also unacceptable. Therefore, the market competitiveness of the M7 is not too strong, and it did not save HTC. In 2014, the M8 gave HTC a brief improvement, but the M9 lost to the Snapdragon 810, which was severely heated. In this way, HTC fell into the embarrassing situation that high-end machines can't compete with Apple and Samsung, and low-end machines can't take domestic manufacturers, and they have become marginalized. In 2017, HTC's loss reached 3.8 billion yuan.
In May 2019, HTC's official Weibo announced that it would temporarily close HTC JD.com and Tmall*** high-end mobile phone overlord HTC, and the story of HTC came to an end temporarily. In 2023, now if you search the HTC official website, you can see that the main products are VR and blockchain smartphones.