Zhang Lan is the first generation of outstanding female entrepreneurs in China, as the live broadcast industry is becoming more and more prosperous, Zhang Lan has also become one of them, but a recent live broadcast shows Zhang Lan's pattern and makes everyone look at her with admiration.
Recently, the ** in Gansu made the hearts of the people of the whole country tremble, 6Level 2**, most of China received ** warning that night, people are weak in the face of natural disasters, **ruthless but people are affectionate.
The day after the incident, countless entrepreneurs and celebrities extended a helping hand and did their best to help Gansu.
As an entrepreneur, Zhang Lan started a special live broadcast at this time, but it was mixed.
What is the content of Zhang Lan's live broadcast?As a woman entrepreneur, there are no direct donations, and what kind of contribution did she make?
Zhang Lan was born in 1958, is now the chairman of South Beauty, at a very young age, Zhang Lan's parents divorced, and she grew up under the strict education of her stepfather, after her parents left, Zhang Lan lived a hellish life, her stepfather would pinch the stopwatch to calculate everything, and everything would be arranged to the specific minute.
When I was very young, I had to get up at 6 o'clock in the morning to start cleaning my stepfather's bicycle, cleaning stools, and running home to cook for my stepfather at the dinner point between schools, not only that, but in terms of academics, Zhang Lan's stepfather also adopted superimposed education, writing 30 on the first day, 50 on the second day, and so on.
The stepfather's love for Zhang Lan is just not good at words, but it is manifested in daily life, and Zhang Lan's mother is indescribably good.
In 1988, one of Zhang Lan's uncles came to see her, and when Zhang Lan learned that her uncle's work in Singapore gave her the idea of going abroad to work hard, it happened that her aunt had just finished surgery and needed someone to take care of her, and the uncle felt that this was a good opportunity.
However, the two years in Canada were the most painful two years for Zhang Lan, in order to make money, she had to work eight jobs a day at most, she set a goal for herself, as long as she earned enough 20,000 yuan to return to China, so Zhang Lan in Canada did the same heavy work with some black men, but never shouted bitterness, shouted tiredness, and finally two years later, 33-year-old Zhang Lan returned to China to start a business.
After the investigation of the market, Zhang Lan found that the catering industry is more popular, and she has also done some kitchen services in Canada, and she has heard of it a little, so she devoted herself to the catering industry and established Alan Restaurant, which has achieved good results and has a good performance.
In 2000, Zhang Lan established South Beauty, her entrepreneurial road has been booming, becoming the first generation of Chinese female entrepreneurs, although there are ups and downs in the process, there are hardships, but Zhang Lan has survived, slowly she is known by the Chinese, South Beauty brand has also made more people understand, but the latest Gansu ** has pushed Zhang Lan to the forefront.
On the evening of December 18, 6Level 2**, as of 1 a.m. on December 19, there were as many as 32 aftershocks, the secretary of the provincial party committee hurriedly rushed to the front line, and the villagers in the town said that the houses collapsed in an instant, and many villagers who were sleeping at home were buried under the houses, and the situation was tragic.
By about 6 o'clock the next morning, the aftershocks reached more than 270 times, I dare not imagine how helpless the villagers in the epicenter should be that night, for this **, all over the country attaches great importance to the first time, the Gansu Fire and Rescue Corps sent members to the scene for the first time, a total of 10 o'clock in the morning on December 19, there have been more than 4,000 public security firefighters to the front line.
In the face of natural disasters, human beings are insignificant, all we can do is to reduce the mortality rate after the natural disaster, but the collapse of the house makes those victims homeless, at this time more and more public figures stand up to donate materials, as the saying goes, the greater the ability, the greater the responsibility, the second day of the outbreak, countless trucks entered the Gansu region.
First of all, some popular stars, like Huang Xiaoming, Huang Zitao, Wang Yuan, etc., when they learned that there was a first occurrence in Gansu, they prepared materials to be shipped to Gansu as soon as possible, and some donated through their own brands or studios to help the post-earthquake work.
* After the outbreak, cold materials have become the most scarce, some short ** platform bloggers, they prepare quilts, stove cotton tents, etc., also in the first time to transport to the disaster area, people from all countries work together, there is money to donate money, no money silently prays, I hope there will be no more aftershocks, no more suffering people.
The whole country is hanging for Gansu, and Zhang Lan, as an entrepreneur, started a live broadcast at this time, she did not broadcast how many people were suffering in Gansu, but a unique live broadcast with goods.
If it is said that because of a **, many live broadcast industries will stop doing it, it is not realistic, many people take this as a job, it is their means of making a living, but Zhang Lan said when selling goods in the live broadcast, I will send as many orders as you place to Gansu.
This sentence caused a lot of criticism at the time, some people said that Zhang Lan is an empty glove white wolf, let consumers place orders, and the materials they ordered will be sent to Gansu, if you really want to fund yourself, then buy it yourself, don't you place an order yourself, why let consumers place an order?
In this way, after changing hands, he can still receive a commission from the brand, and he also earns the title of a good person.
In the live broadcast room at that time, many people criticized Zhang Lan's behavior, but in order to be able to do their meager efforts to help Gansu, they still placed orders one after another, Zhang Lan's live broadcast sold hot and sour noodles, she said that if you place an order of 1 million barrels, I will donate 1 million barrels, and the whole live broadcast, Zhang Lan spent it in scolding, and being an anchor must also have a very strong psychological ability to resist pressure.
Many people said that Zhang Lan would still be able to do business, otherwise she could become such a big entrepreneur, but on the afternoon of the 20th, Zhang Lan's ** slapped them in the face.
It turned out that Zhang Lan rushed to Gansu to send hot and sour noodles is by no means just talking, how much she ordered in the live broadcast room that night, she did help, and Zhang Lan meant that consumers placed orders to ship to them normally, and I donated the same number of orders.
As soon as this ** was issued, many people who misunderstood Zhang Lan apologized one after another, and this live broadcast also let everyone see Zhang Lan's pattern, hoping that these hot and sour noodles can make the people who were affected by the ** disaster eat a bowl of hot things, and hope that the work will end as soon as possible after the earthquake.