Recently, an authoritative organization released the sales volume of new power car companies in the second week of December!In terms of the situation, the ideal is still at the top of the list, with sales reaching 1040,000 units, of which the best-selling is the ideal L7, reaching 4,300 units;And in second place, it is not Xiaopeng or Weilai, but Wenjie!The sales volume of the week reached 5,400 units, of which the majority of the sales were the M7 series.
Looking further back, Leap is a sudden rise, and the sales of 3,700 units are also a relatively good result;Next is NIO, which rises one place to fourth place with only 2,900 vehiclesXpeng dropped three places to sixth, with only 2,600 vehicles. It can be said that among the "Three Musketeers of the New Forces", only the ideal family remains, don't look at the recent news of Weilai and Xiaopeng, but the sales volume just can't go up.
Do you see a trend?Although the ideal is still in the first position, the performance of the question industry seems to be stronger, and the sales gap between the two is only doubled, which is almost unthinkable in the first few months. After all, we all know that the first generation of M7 belongs to a typical high and low opening, and the early volume is very large, but it began to be tepid after it was listed;And Huawei has also made a ruthless effort, spending money to create an almost new M7, which is different inside and out, and finally turned over.
Now, the number of M7 models has exceeded 100,000, which is a very good result for any brand, let alone a rising star like Wenjie. If Huawei's official announcement of "not making cars" led to the downturn of the original M7, then the momentum of the new M7 is so strong now, in fact, it also proves a problem, Huawei can not build cars in person, and the way of using technology empowerment can still gain a firm foothold. In Yu Chengdong's words, using the most solid materials and the best technology makes it not only an "intelligent cockpit ceiling", but also an "intelligent driving ceiling", and an "intelligent safety ceiling".
Regardless of whether Yu Chengdong is bragging or not, the sales of the new M7 are more or less illustrative of the fact that the sales of the new M7 are here. And looking back at the "old enemy" ideal,Earlier, the ideal ONE was disabled by the question worldM7,The most popular L7 is actually receiving the threat of the new M7。 Therefore, the two are also competing in secret, but they don't say it explicitly, the ideal is to publish data every week, and ask the world to post orders every day, which is already the existence of the needle to the wheat mang.
This time, the pressure of the question world is completely given to the ideal side. Even now, Ideal is still the leader of the new power sector, but the advantage is being eroded at a speed that is visible to the naked eye. It is estimated that Li Xiang should not be able to sleep well at night, after all, it is more difficult to defend the city, and the tricks are limited. Driven by a series of high-profile cooperation announcements from Huawei, Wenjie is likely to maintain a growth rate far above average in the future.
In addition, everyone should also remember that the current sales of Wenjie are almost entirely contributed by the "power of one car" of the new M7 of Wenjie. When the M9 is officially delivered, it is equivalent to the product matrix of the ideal brand that is completely benchmarked, with L7, L8, L9, and M7 and M9, each car can be independent. The market capacity of medium-to-large, full-size SUVs is so large, and if it can evolve into a 100% "battle of reason" in 2024, it is estimated that it will definitely look much better than this year.
The data shows that the penetration rate of new energy vehicles has exceeded 30% so far in 2023, as long as the 30% line is broken, the knockout competition will be greatly accelerated, and the next competition will become more and more fierce, and the rotation of rankings is just an appetizer, so let's also aim at 2024 and look forward to a better-looking showdown at that time.