In recent years, with the continuous advancement of technology, the automotive industry is also undergoing unprecedented changes. Tesla, as a leader in the field of electric vehicles, has made people look forward to the future of the automotive market with its Cybertruck car. However, Tesla founder Elon Musk is cautious about the development of this car, even calling it "self-digging".
According to reports, the number of bookings for the Cybertruck pickup car has exceeded 2 million units, and if Tesla's annual production capacity of 250,000 units is estimated, then the Cybertruck order is already scheduled for 8 years. This figure certainly illustrates the strong appeal of the car, and the expectations for it are extremely high.
However, Musk's remarks at Tesla's third-quarter earnings conference poured cold water on people. He bluntly stated that Tesla was digging its own grave by developing the Cybertruck, believing that it would take a long time to make money on the car. He emphasized that it takes a lot of work and time to achieve mass production of the Cybertruck and achieve positive cash flow at a level that people can afford.
In fact, the development of the Cybertruck did come with a lot of difficulties. First of all, Tesla needs to solve the technical problems in the production process while ensuring the performance and safety of the vehicle. In addition, Tesla also needs to deal with increasing market competition and changing consumer demands. All of these factors could have an impact on the volume production and sales of the Cybertruck.
Although Musk is cautious about the development of the Cybertruck, it doesn't mean that he doesn't have expectations for Tesla's future. In fact, his words and actions show his commitment to making Tesla a leader in the global electric vehicle market. He is well aware of the huge potential of the electric vehicle market, and as long as it can solve technical and production challenges, Tesla has the potential to dominate the market in the future.
Regarding Musk's remarks, some believe that he deliberately poured cold water on it in order to lower people's expectations of the Cybertruck. Others believe that he is expressing concern and pressure about Tesla's future development. In any case, people's enthusiasm for the Cybertruck reservation is undiminished, which also shows that Musk's remarks are not entirely unreasonable.
In the current automotive market, pickup truck models occupy a large share of the U.S. market. According to the data, a total of 2.73 million pickup trucks were sold in the U.S. market in 2022, accounting for 55% of global pickup truck sales. The top three models are the Ford F-Series, the Chevrolet Silverado, and the GM RAM P U. The success of these models also illustrates the popularity of pickup truck models in the U.S. market.
Gary Black, co-founder and managing partner of Future**, said that pickup trucks account for 20% of the U.S. car market, and Tesla's future sales will increase significantly due to the launch of the Cybertruck. He expects Tesla's sales to increase by 53% in 2024. This ** also shows from the side that Musk's remarks are not groundless.
Musk's remarks have sparked concern and discussion about Tesla's future development. While the Cybertruck has a record number of pre-orders, Tesla still needs to put a huge effort into production and technology to get the Cybertruck in mass production and sales. At the same time, the success of the pickup truck market also shows that Tesla's future development prospects are worth looking forward to. As a company that is constantly innovating and enterprising, Tesla will continue to lead the development trend of the electric vehicle market.
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