Recently, the Dongfang selection of Dong Yuhui has attracted widespread attention, and the incident is thought-provoking. From the incident, we can see some deep-seated problems, not only within the company, but also the interweaving of the workplace and society. Here are a few thoughts on the incident:
After Dong Yuhui became popular all over the Internet, his different treatment within New Oriental caused dissatisfaction among employees. His aggressiveness and disdain for his colleagues made him a worrying enemy in the team.
Yu Minhong has been dissatisfied with Dong Yuhui for a long time, at least for more than a year. The company's market value is based on the Douyin platform and Dong Yuhui's personal IP, which makes Yu Minhong feel anxious. Dong Yuhui's expansion made Yu Minhong feel that the company was out of control, so he chose to take inevitable rectification actions against it.
Xiao Sun, as Yu Minhong's confidant, may have been asked many times to "de-Donghua" and "de-Douyin". This public statement is just to keep his job, and he may end up earning Yu Minhong's long-term trust. This is also reminiscent of some of the episodes of power struggles in history.
There may be an obvious intent behind the support of some bosses. Yu Minhong's anxiety and embarrassment are something that other bosses are unwilling to bear, so they may take the opportunity to attack Dongfang Selection while skillfully brushing up a wave of favor.
Dong Yuhui's success is the success of the team, not just an individual achievement. The business world is brutal and requires the whole team to work together, and Dong Yuhui's talent is limited to reading books and telling stories.
Dong Yuhui's career path seems to have been cut off, and the only way out may be to start his own business. It also reminds us that the workplace is not only about individual talent, but also about teamwork and humility.
The consequences of Tianquan's live broadcast last night made people think deeply: in front of the public, right and wrong do not matter, and the truth may also be ignored. Don't go against the will, it may be more important to go with the flow.
After Dongfang selects this incident, all bosses may start a de-IP action to nip a time bomb like Dong Yuhui within the company in the bud. IP and personas will embark on the road of being copied by algorithms, which is a new thinking about workplace management.