Today is December 31, 2023, the last day of the year, so everyone is reminiscing about the past and making some summaries of this year in all aspects. Because on various platforms, as long as you want to do this outlet, you are doing it now, it can be said that 2023 is the first year of national live streamingIt can be summed up very simply, it is two extreme directions.
These two extreme directions are nothing more than excellent or extremely bad, excellent, so everyone will make this live broadcast with goods an outlet more and more refined, more and more interesting, to a new consumption model or business model to transform, this is both exquisite and extensive, more and more popular with people, beyond the previous early e-commerce operation model or social e-commerce operation model, towards a real interactive operation model, which may bring a wider online consumption outlet, because there are already some signs to see, and now this live broadcast is still in a very low-end or early phenomenonIn the future, it will become more and more extreme, which is a good aspect.
said the good side, of course, there may be the bad side, the bad side is according to the tone of the Chinese people, when doing business or doing things, everyone spreads out to do it, it may be to fight ** War to fight a consumer war, or to fight something else, anyway, it is to pour pressure on each other, and then do it worse and worse, so that no one looks at it and no one likes it, and the reputation is getting worse and worse, which we can see in the past, whether it is internal circulation consumption or external circulation export, this is a tonality of Chinese people doing business and doing things, a bad national nature, so if the outlet of live streaming is still entering this trap, then the future of the live broadcast outlet is not good and dark, and it is even going to be killed in this cradle, so today we have to summarize the past and look forward to the future, I hope that the outlet of live streaming can become a real outlet, rather than a tuyere that has blown a gust of wind.