In the blink of an eye, the year-end countdown bell rang. Looking back on this year, it seems that a lot of things have been done, but it seems that nothing has been done to the extreme. As far as foreign investment is concerned, it has always been "a wide range of seeds and a small harvest", but the premise is to cast a "ten nets". Who is not "ten nets and nine empty"?However, it is also necessary to chase that "one". Standing at the end of the end, summing up the past, I would like to say to all my colleagues abroad: You have worked hard!One city, three or two people, many months, knocking on the door to visit, docking projects, sorting out materials, reporting to the ......All day, it was spinning in a row. 2023 is an extremely special year, and I want to use "one word" to review the investment promotion abroad.
(Welcome to leave a message in the comment area to see which word or words you use to summarize).
This year, when I learned that I was sent to the Yangtze River Delta to attract investment, I was worried and expectant. What I look forward to is that in case the enterprises in the Yangtze River Delta can be poached!And worries are naturally indispensable, and they bear the heavy responsibility of attracting investment. Before departure, various departments of China Merchants Bureau came to several training sessions for foreign investment cadres. It's nothing more than what to do, how to do it?Every year, cadres with rich experience in investment promotion lead the team to station, so that they will not "blind people touch the elephant", and maybe they can also "follow the vine and touch the melon". The Yangtze River Delta stationed in the investment promotion, through the contact of business associations, participation in industry summits, looking for market-oriented investment agencies, and then visiting. See enterprises, talk about cooperation, and set off a "time does not wait" foreign investment boom. Among them, looking for a market-oriented investment promotion agency is the most impressive. Effective investment information is not available to everyone. To be honest, without more than ten years of investment experience, it is impossible to precipitate enterprise information with site selection needs. This is the first time to explore cooperation with market-oriented investment promotion agencies. Local investment promotion understands that the project that is pushed over is in line with the local industrial base and investment demand is the primary condition. Secondly, it is to see the results, will the project be implemented?But what is the process like before seeing the results?Early stage: regional research, industrial research, publicity and promotion;Medium-term: system construction, project mining, screening and evaluation;Later stage: docking, meeting, facilitation. In order to ensure the implementation of the project, these are indispensable, and each link is done to the extreme. Take the early regional research as an example, it is not only a trip to the local area, but more importantly, it is more important to follow up the industry guidance and the first industry in the whole life cycle of investment promotion from the early stage to the later stage. Behind it is the physical investigation of each trip, and the ...... of the production and research report word by wordNot only has a deep understanding, strong support, unique insights, and forward-looking predictions, but also can directly hit the key points and closely follow"Research on what fields to attract companies".This is the fundamental starting point. For foreign investment, the key lies in "only one scoop of 3,000 weak water". Based on the investment direction determined by the industrial research, identify the areas where the local enterprises are attracted. Attracting foreign investment, we have been exploring "what we have, what we want, where to recruit, and who to recruit".
In an unfamiliar environment, how to quickly and accurately connect resources is a difficult problem for foreign investment. The first thing to do when you go to Suzhou to attract investment is to expand the "circle of friends". From the first day of settling in, he has been visiting local chambers of commerce, well-known enterprises and consulting institutions around southern Jiangsu day and night. Through a month of "getting acquainted with each other and making friends", a "investment network" in southern Jiangsu was initially established. To attract projects, it is necessary to first lock the target enterprise and understand the industry involved in the enterprise, including the professional knowledge of the industry and products. Actually,The more projects you see, the more likely you are to be negotiated. Basically, as long as I hear about industry forums, corporate salons, etc., I will take the time to participate. On the one hand, I got to know more merchants, got acquainted with each other, and made friendsOn the other hand, I have enough knowledge reserves, and I can talk to customers and answer them fluently. In the process of attracting foreign investment, we often visit 30 or 40 enterprises, and we may get 10 pieces of effective information. Among the 10 valid information, only 3 have investment intentions, and even fewer have investment results in the end. Knock on the door, see the right person, find the right point. Every step of the "vine-style" investment promotion is full of "precision". There is a photovoltaic module project, and the enterprise needs a 1:1:1 customized raw material warehouse, production workshop, and finished product warehouse. Not to mention anything else, this kind of customized site selection demand has stumped many merchants stationed in other places. The best solution is to contact local industrial real estate enterprises to build factories on behalf of them, and the design of land space is formulated according to the production needs of the project. Later, I thought that if there was such a "circle of friends", the project would naturally be landed.
This year, the biggest feeling of going out after the Spring Festival is that the competition between regions is very fierceWhoever goes to the docking first will be able to grasp the initiative. With the liberalization of the epidemic prevention and control policy, many places across the country have fought for the economy to "open up their firepower", and have also demonstrated their determination to attract and utilize foreign investment with various practical actions, including "going to sea" to attract investment. This year, it has become extremely compact for foreign investment. In addition to being paid more attention to foreign investmentIn some places, the investment promotion is led by the leader, and it is also striving to "flatten" in order to achieve the most efficient decision-making. Although stationed in the Yangtze River Delta, there is information and opportunities to attract people, and the personnel stationed abroad will go. Around the middle of the year, I learned that the chairman of a new energy company was going to the Shenzhen factory. The stationed investment personnel immediately set off to book tickets and bought train tickets to Shenzhen. Along the way, seize the opportunity and invite companies to visit locally. With the analysis report in his hand and the industrial map in his heart, he told the national strategy, industrial prospects, details of leading enterprises, industrial chain decomposition, as well as the industrial base and advantageous conditions of various counties and cities, and analyzed it in advance. Site selection, docking with local upstream enterprises, and meeting with city leaders ......The one-day inspection itinerary was very tight, and the points that the chairman did not consider were planned in advance. About a month later, the company said it was working with the local community. Behind the cooperation is,Seize the opportunity to communicate at the first time, and put yourself in the shoes of the enterprisein order to obtain the approval of the project party. Especially in the Yangtze River Delta cities, there seem to be a lot of resources, but the enterprises are very "picky". Sometimes, if you miss a project, you will miss an industrial chain, and it will even affect the local industrial structure. This is like fighting a war, and the foreign investment belongs to the advance force. If you have a project, go to "shout".