Changsha Evening News reporter Liu Pan.
The verdant vegetables in the vegetable market wilt when they are put into a bag;The fresh meat with a ruddy color on the meat stall becomes dull when you buy it and look at it again when you buy it......Walking into a farmer's market or supermarket, whether there is enough light or not, you will always see a red or green light on the fresh food stalls. These lamps are also known as "fresh lights".
From the 1st, the "Measures for the Supervision and Administration of the Quality and Safety of Edible Agricultural Products Market" (hereinafter referred to as the "Measures") will be officially implemented, and the above situation may be improved. In response to the problem of misleading consumers about "fresh lamps" reflected by the masses, the "Measures" have increased the requirements for the setting and use of lighting and other facilities in sales venues, and proposed that the sale of fresh edible agricultural products shall not use lighting facilities that cause obvious changes in the true color and luster of edible agricultural products and other sensory characteristics to mislead consumers about the sensory perception of goods.
With the introduction of new regulations, how do merchants and consumers think?Are the parties ready?The reporter conducted a visit and investigation.
Market Hit: Some stalls have changed their lights.
The red fresh lights in the butcher's shop are very confusing, and once I looked at the fresh pork, and when I bought it, I found that it was already a little smelly. Ms. Zhou, a citizen, often goes to the vegetable market at her door to purchase ingredients, because of the "beauty function" of the "fresh lamp", she has also suffered a lot of losses.
When you go out of the stall, you have to turn on the lights. On December 1, Boss Wang, who runs a pork stall in the vegetable market of Derunyuan Community in Guanshaling, told reporters that he has been in the pork business for more than 20 years, and the stall is in a relatively dark position indoors, and the lights have to be turned on even during the day.
He said that the stall owners initially used incandescent lamps, but when they were left on for a long time, they would heat up, and it would be easy to spoil faster if they were too close to the pork. Later, LED lamps gradually replaced incandescent lamps in the market and became the mainstream due to their cold light source nature, higher brightness and less power consumption. "Now most of the stalls are using this kind of lighting, which can illuminate different colors such as orange and red, which makes it look better!Therefore, even the well-lit meat stalls are turned on to fill the light. ”
The reporter came to the Green Fresh Market, where there are still many stalls using "fresh lights" in the meat sales points in the market, making the entire area orange-red.
During the visit, some stall owners were not aware of the new regulations in the "Measures", and the reason why they were still using them was "waiting to see if other merchants could change them", and the other was "wanting to make the goods look better". Some stall owners expressed support for the ban on "fresh lights": "If everyone competes fairly and wins customers by quality, it will be a good thing for us sellers and consumers."
In large comprehensive supermarkets such as C.P. Lotus, Hema Fresh, and BBK Supermarket, most of the merchants dealing in meat and aquatic products have removed the original "fresh lights" and replaced them with normal white lights. Without the blessing of the red "fresh light", the fresh meat regains its original color.
Departmental response: Fresh lighting must not mislead consumers.
The reporter interviewed a number of citizens randomly, and everyone made it clear that they didn't like the lights that affected their judgment, and some citizens even said that they would not use the stalls of "fresh lights" to buy vegetables. After learning about the new regulations, they all said "very supportive".
However, on the e-commerce platform, there are still many "fresh lights" that claim to be the new national standard and comply with the new regulations of the Market Supervision Bureau are on sale. So, can the "fresh lights" that meet the new regulations continue to be used?How do you define whether it is compliant?
In fact, there is no concept of "fresh lamp" in the "Measures". "Fresh lamp" is just a popular name. At present, the market supervision department has no specific requirements for the color code characteristics, color temperature value, color rendering coefficient and other elements of the "fresh lamp", and there is no rigorous and clear unified standard in the process of law enforcement and testing.
A staff member of the Hunan Provincial Administration for Market Regulation said that if the lighting conditions of the fresh market are poor and dark, it must be lit, and it is okay to use normal lamps. However, it is clear that lighting facilities that significantly alter the sensory characteristics of edible agricultural products, such as the true color and luster, are absolutely prohibited.
Fresh meat is bright red in color, and as time of exposure to the air increases, the reddish myoglobin in the meat is oxidized, and the color of the meat becomes gray. A relevant person from the Changsha market supervision department said that if you accidentally buy spoiled and substandard fresh edible agricultural products, you can call 12315 to report consumer complaints**, or ask the market supervision department where the vendor is located to request help in protecting your rights.
Reporter's Notes. Seeing is believing.
Colored plastic bags are used for fruit packaging to add "freshness" to the fruit;The patisserie uses warm yellow lighting, and the orange and red lights are common in delicatessens and lo-mei shops, which is mouth-wateringAlthough the merchants selling aquatic products do not use "fresh lights", they will put a layer of blue plastic under the water tank, and after being irradiated by the light, it will show a blue light effect, which is equivalent to "beautifying" in disguise.
The Measures restrict the use of lighting in farmers' markets to mislead consumers, so that buyers can "see is believing" in different consumption scenarios. For sellers, it is also more necessary to be "honest-based", work hard to improve the quality of goods, and consciously use non-misleading marketing methods to help consumers intuitively perceive the characteristics of goods.