Now the search content on Douyin will also capture information from the whole network to display, including the company's black cat complaints, Huasheng** through train, and so on. Enterprises in response to these past complaint information, can let the professional team to optimize, to avoid outdated complaint information affecting the reputation of the enterprise, today Follett public relations will tell you how to deal with it: click (contact) Author: negative information optimization method.
Use monitoring tools: Use monitoring tools or third-party tools provided by the Douyin platform to regularly monitor complaints related to your business.
Set up alerts: Use the alert feature to keep up to date with new complaints. This can help you react quickly.
Categorize Complaint Types: Categorize complaint information to understand the main types of complaints. This helps to address issues in a targeted manner.
Analyze the causes: Analyze the reasons for complaints, understand the concerns of user feedback, and provide direction for improvement.
Respond quickly: Try to respond as quickly as possible to new complaints. This shows the importance that businesses take to the concerns of their users.
Public Responses: Respond publicly in the comments section of the complaint post, which can show other users your professionalism and problem-solving attitude.
Transparent explanation: Explain the problem transparently in the response, explaining the company's awareness of the problem and the steps it has taken or will take to address it.
Problem solving: If there is a specific problem that needs to be solved, make sure to provide a clear solution and implement it quickly.
Use opinions: Treat complaints as opportunities for improvement and use user feedback to continuously improve your product or service.
Feedback loops: Set up feedback loops to let users know that their feedback has been taken care of, and provide updates as improvements follow.
Identify inappropriate content: Identify inappropriate or malicious complaints, which may involve false information, personal attacks, etc.
Application for deletion: If permitted by the platform's regulations, apply for the deletion of the complaint information in violation of the rules.