Recently, the 3rd Enzyme and Health Products Expo with the theme of "New Era, New Pattern, New Development" was successfully concluded in Weinan High-tech Zone. The expo attracted more than 100 companies to participate in the exhibition, as an innovative domestic brand in the enzyme health industry, Zimeitang once again brought a variety of popular enzyme products to the conference, and explored the future development of the enzyme industry with colleagues in the industry.
Deeply cultivated in the big health industry for 15 years, Zimeitang has always put users first. Insight into the strong demand for enzyme products among urban white-collar workers, Zimeitang laid out early in the enzyme industry, and hexagonal enzyme, as Zimeitang's first enzyme product, was very popular as soon as it was launched. In 2019, Zimeitang created the ready-to-eat enzyme category and launched the Hi Eat Enzyme that can be drunk in the Hi Eating scene - Fruit and Vegetable Enzyme Fruit Flavor Drink, so that the enzyme can be carried with you and can be torn and drunk anytime and anywhere, and the product will detonate the market as soon as it is launched. At this expo, Zimeitang also brought this star explosive product and upgraded new products that are deeply loved by young people and have dominated the three lists of Tmall enzyme praise list, enzyme repurchase list, and enzyme hot list.
At the same time, the National Enzyme Industry High-quality Development Conference and Project Signing Ceremony were also held at the same time.
Since the establishment of the brand, Zimeitang has put forward the "four truths" concept of "real technology, real materials, sincere service, real beauty" and has been consistent, and has insisted on customer first and quality first for 15 years. At this Fermentation Expo, Zimeitang Technology Group and the Management Committee of Weinan High-tech Industrial Development Zone officially signed a strategic cooperation agreement to lock in the high-quality fruit and vegetable enzyme raw material resources of China Enzyme City in the first phase, and will continue to make efforts in functional evaluation and other related research, achievement transformation and testing in the future.
As a top brand that achieves and grows together with China's enzyme industry, Xu Ximing, chairman of Zimeitang Technology Group, shared the unremitting efforts of domestic boutique enterprises in the past 15 years to "promote the healthy development of the enzyme industry" at the National Enzyme Health Products Online Sales Exchange Forum. Citing experts, he pointed out that enzymes are products containing specific bioactive ingredients made by microbial fermentation of animals, plants, fungi, etc. In layman's terms, traditional fruits and vegetables are fermented, and the higher alcohol content is wine, the higher acetic acid content is vinegar, and the enzyme is less alcohol and acetic acid content, better taste, and more balanced nutrition. In essence, enzymes are a kind of health food.
He sincerely appealed to the best experts, the best enterprises to govern and share, and work together to protect the enzyme industry: first of all, please ask academicians and experts to correct the name of the enzyme, make a name for the enzyme, study and clarify the healthy bioactive ingredients and their functions in the enzyme, and professionally tell about the enzyme protection;Secondly, please promote the voice of the consumer, guide consumers to correctly understand enzymes, consume enzymes reasonably, tell enzyme stories, and make edible enzymes gradually become a necessity for public lifeThird, please pay attention to the important role of the enzyme industry in promoting the transformation and upgrading of the local economy, improving the quality and efficiency of agriculture, and improving farmers' income, especially the Ministry of Agriculture and Rural Affairs, the Rural Revitalization Bureau and the Association and other relevant departments, and standardize the healthy development of the industry through standards, so as to enhance the confidence and consumer confidence of the enzyme industry. He said that only when the industry environment is healthy, there are rules to follow, and there are rules and regulations, can the enzyme industry grow with high quality and health.
With excellent product quality and strong innovation momentum, Zimeitang has been widely recognized by the market and the industry, and continues to actively promote the high-quality development of the enzyme industry. In the future, Zimeitang will actively create new enzyme products with core competitiveness, adhere to real science and technology, real materials, serve users with high-quality products, link beauty and health with numbers, and live up to the support and love of every consumer.