"The edge of the sword comes from the sharpening, and the fragrance of the plum blossom comes from the bitter cold. "From the first day of its establishment, Juewei Duck Neck has had the dream of becoming a great company. In the past 18 years, Juewei duck neck has gone through ups and downs, experienced many development processes, and gradually grown into a leading enterprise in the leisure halogen products industry, creating a "first" and dazzling business performance in the industry. In the future, Juewei Duck Neck will continue to explore the road of high-quality development and firmly realize the original intention of becoming a great enterprise.
2005: Set sail with passion and lay the foundation.
On April 15, 2005, Juewei Duck Neck took the first step in entrepreneurship and opened the first store at the south gate of Changsha. From this moment on, Juewei duck neck began the journey of building a first-class specialty food platform.
2006: Market expansion, towards the whole country.
With the continuous expansion of the market, Juewei duck neck began to take a solid step in Guangdong, Jiangxi and other markets outside the province. In the same year, Juewei Duck Neck became the governing unit of China Chain Store & Franchise Association, contributing to the healthy development of the industry.
2007: The model was established and the chain was developed.
Juewei Duck Neck has established a business operation model of "guided by direct chain and franchised chain as the main body", and established a chain management model of "9 unified" to lay the foundation for future development.
2008: Staking and steady expansion.
Juewei duck neck has determined the business strategy of "staking and saturating stores", laying a solid foundation for the construction of the national territory. In the same year, the introduction of the whole cold chain system made the second generation of Juewei duck neck stores come into being.
2010: Informatization construction, glowing with a new image.
Juewei duck neck cooperated with SAP company in Germany to fully introduce SAP-ERP system, opening the era of information management. Through the cooperation with Roland Berger, the image of Juewei duck neck has been completely renewed and has entered a new stage of development.
2013: Industrial integration to build the whole industry chain.
Through the injection of capital into Inner Mongolia Saifeiya Agricultural Science and Technology Development Co., Ltd., the best duck neck began to set foot in the upstream industrial chain. Through horizontal and vertical integration, it has created a whole industrial chain integrating production, supply and marketing.
2017: Overseas market development, successful listing and financing.
Juewei Duck Neck launched the Singapore market and developed overseas strategies. In March, it was successfully listed on the Shanghai ** Stock Exchange, achieving a breakthrough in the capital market.
2019: Convertible bonds were listed and informatization was upgraded.
Juewei duck neck realized the listing of convertible bonds and accelerated the development of the enterprise. Information system CSC20 online operation, providing strong support for the standardized operation of 10,000 stores.
Today, Juewei Duck Neck has more than 10,000 stores and has become a huge enterprise with tens of thousands of employees and serving hundreds of millions of consumers. Juewei Duck Neck firmly pursues its dreams, constantly explores the road of high-quality development, and continues to work hard to achieve the goal of a great enterprise. I believe that in the near future, Juewei duck neck will write a new brilliant chapter with its tenacious will and innovative spirit!