Apple ignores the ban on encrypted charging ports and may face a global ban
Apple reportedly dominates the high-end phone market, topping the list with a 75% market share, but it also"I can't stand it"The supply and demand of electronic terminals caused by the impact of the iPhone have decreased, and sales in all regions of the world have almost declined across the board, and only China has barely bucked the trend to grow.79%。
Therefore, for Cook, the revenue of Apple products is linked to the purchasing power of Chinese consumers, so it is gradually in China and the United States"Decoupling", considering the use of Chinese chips in order to preserve the Chinese market, it can be said that Cook is"Well-intentioned"。
However, with the rise of Apple's status and influence, the iPhone"Go your own way"for it"Penalized"The foundation was laid.
1.Apple's iOS ecosystem is suspected of monopoly, and at the request of the Dutch antitrust authority, Apple refused to introduce third-party app stores and payment tools in the Netherlands, which the Dutch antitrust authority believes is"Abuse of market power", with a fine of 50 million euros per week.
Later, Apple was reinstated by the Dutch authorities"iPhone tax"for prosecution and announced a weekly fine of 5 million euros. In the end, Apple was fined 55 million euros and chose to bow its head, adjusting the developer commission from 30% to 15%.
2.Brazil fined Apple millions of euros for the grounds of:"Refuse to provide prepaid charging equipment for their devices", arguing that this harms the interests of consumers, but Apple has not complied with this regulation.
According to **, local regulators have seized hundreds of iPhones from several local retail stores if Apple does not apply"Enforcement Order"The iPhone will be completely removed from the shelves in Brazil, so Apple has once again chosen to make concessions, hoping to continue to maintain the Brazilian market.
3) The European Union has announced a new regulation that requires all mobile phones, tablets and other smart portable devices to use the USB Type-C charging port from the end of 2024.
Faced with the risk of a ban, Cook agreed to replace the charging port of the iPhone 15 with USB-C.
In fact, China also supports a unified data interface, Huawei, Xiaomi, and OV have replaced the Type-C interface as early as a year ago"Extraterrestrial interfaces"lightning, the Ministry of Industry and Information Technology is not Xi.
In order to promote the integration and unification of charging interfaces and technologies, and improve the rate of electronic and electrical products, it is necessary to unify the charging interface.
But it backfired, according to industry insiders revealed some time ago, although the iPhone15 has replaced the Type-C interface, it is equal to"Change the soup without changing the medicine", because the charging port has been encrypted by Apple.
That is to say, once the Type-C interface is encrypted, the device will be greatly reduced in transmission speed and charging speed, USB3The speed of 0 is even 20 can't be reached.
Foreign media reported that Apple made a big move and ignored the global unified data interface"Ban"The EU and China will not give up, and the iPhone is likely to face the above problems again.
You must know that the equipment and accessories officially purchased from Apple have MFI certification, such as data cables, charging heads, headphones, etc., this certification can be regarded as a customs after-sales task performed by Apple, if used"Third Parties"accessories, which will no longer support such services, and the company can earn an additional $5 billion a year from its MFI business.
Obviously, MFI's certification is tantamount to Apple's announcement"Overlord Clause"with"Monopolistic trading"If Apple does not give a reasonable explanation, the iPhone is likely to face fines, takedowns and other penalties again.
on this.