Recently, as the weather has become colder, people have been buying down jackets to cope with the cold winter. Down jackets are preferred for protection against the cold and are favored for their lightweight and warm properties. However, the down jackets on the market are uneven, and although the down jackets of some well-known brands have a high-end appearance, they actually have many problems. This article aims to reveal the down jackets that are not worth buying among the four down jacket brands to help consumers avoid unnecessary "IQ tax".
As a luxury brand in the world of down jackets, Moncler is known worldwide for its unique design and cut, as well as high-quality craftsmanship and materials. However, we can't ignore its high **. Moncler spends huge sums of money every year on advertising, fashion shows and co-branded collections, which are ultimately passed on to consumers. For those consumers who are really looking for warmth, buying this high-end brand is not a must. After all, the essence of a down jacket is to keep warm, not a name tag used to act as a façade.
The core selling point of Canada Goose is its "100% madeincanada" promotion, which makes people mistakenly believe that the brand must be good. The style of Canada goose is trendy and fashionable, and it is mostly suitable for young people, so it is highly well-known among young people. However, Canada Goose's ** is not just due to its "Made in Canada" label, in fact, more than 90% of its filling is ordinary duck down, which is seriously inconsistent with its expensive **. Therefore, the purchase of "Canada Goose" is often based on blind worship of the brand, rather than based on actual needs for warmth.
As a local brand in China, Bosideng has been a leader in the down apparel market for decades. However, as time went on, Bosideng's quality gradually declined, and it became more and more prohibitive. Some consumers have reported that Bosideng's down jackets have reduced warmth effect, are easy to shed and shed, the zippers are not durable, and the sewing lines are uneven. In addition, Bosideng's annual publicity expenses of up to 6.1 billion yuan have not brought about quality improvement. Therefore, in comparison, it may be a better choice to choose down jackets from other domestic brands.
Sky Man is an emerging down jacket brand in China, although it is not well-known, but it has attracted the attention of the public with its high **. A down jacket in the Sky Man once caused controversy because of its ** style and was forced to be removed from the shelves under ** pressure. Skyman has promotional strategies such as celebrity endorsements and high-tech fabrics to try to outdo Bosideng and Canada Goose through these means, but its brand awareness and quality are nowhere near as good as these established brands. Therefore, if you are really ready to spend a lot of money on a down jacket, it may be more suitable to choose Bosideng and Canada Goose.
The purchase of down jackets should be based on warmth and practicality as the primary consideration, rather than blindly pursuing brand effect. When you buy a down jacket, you should carefully compare and contrast the quality, and don't blindly think that its quality is better because you see the best brand. Here, readers are welcome to share some affordable and durable down jacket brands in the comments, or provide some brands that are not worth buying to help others avoid being deceived. Finally, if you approve of my article, please follow and like, thank you for your support!