On December 23, the 2023 Xinglong Lake Live Carnival was held in Ronggang Chuangzhi Park. With the theme of Xinglong Lake Live Carnival, this event aggregates upstream and downstream industries with "Fengchao Live" as the operating carrier, and introduces the well-known domestic live broadcast brokerage company "Wufeng Technology" and the high-end trendy toy brand "Mold Pit" to help build a new office and business sceneFrom the unique cutting-edge design shape to the multi-functional office space, based on the construction of a new economic industrial ecology, focusing on strengthening the circle and supplementing the chain, focusing on the needs of all factors in the start-up stage of the enterprise development cycle, creating an international innovation and entrepreneurship industrial park and business park, and creating a multi-dimensional office lifestyle.
The first digital economy industrial park dominated by the live broadcast industry was launched
The "new track" of the Xinglong Lake Live Broadcast Carnival officially set sail
Tianfu New Area has always undertaken the mission entrusted by the national strategy to build a new growth pole for the city, strive for the core support of the national influential science and technology innovation center, lead industrial innovation, boost the urban economy, and enhance regional vitality. As the core area of Tianfu New Area, Xinglong Lake will strive to create a landmark-level industrial project in the city, and strive to become a model for the high-quality industrial development of Tianfu New Area, and an integrated scene for young people to work, live and consume.
At the event, the relevant person in charge of Deshang Industrial Investment Service Group, the relevant person in charge of Wufeng Technology, and the founder of the domestic high-end trendy toy brand Mokeng made speeches and shared respectively. Subsequently, Deutsche Commercial Investment joined hands with Wufeng Technology to land the first digital economy industrial park based on the live broadcast industry in Xinglong Lake - Tianfu Fengchao Live Broadcast Industrial Base, and the park built its own ecological development system of "Industrial Base + Product Selection Center + MCN Institution + Industry Live Broadcast Center + Merchant Live Broadcast Matrix + International Service Window + ** Chain Finance + Policy Support + Live Broadcast Talent Cultivation and Transportation", forming a highly concentrated global live broadcast economic ecology, with its asset operation and resource integration capabilities, building and Talent training and other aspects, to inject young and new vitality into urban development.
According to reports, Wufeng Technology is a strong content technology enterprise with the top three live broadcast guilds in the country, focusing on the content consumption needs of Generation Z, technology and platform-driven global communication institutions, and its participation will undoubtedly accelerate the formation of a regional industrial pattern. Tianfu Fengchao Live Broadcast Industry Base makes use of local advantageous industries and resources, takes the live broadcast industry as the core, introduces well-known anchors in the industry, anchors the project position, attracts young people to join the live broadcast industry with the industrial gathering highland, does a good job in anchor training, continues to output talents, creates an industrial incubation highland, and realizes the interactive and integrated development of the live broadcast base and digital creativity.
While introducing upstream and downstream enterprises of live broadcasting, Tianfu Fengchao Live Broadcast Industrial Base covers many related industries such as film and television, animation, media, e-sports, e-commerce games, etc., and the scale of the industry is aggregated. Combined with the theme of the commercial street in the park, it not only meets the basic consumption of the surrounding customer groups, but also enhances the sense of participation and experience of young people, forms an all-round development of the digital economy online + offline, creates a new Internet celebrity check-in point in Tianfu New Area, and promotes the integrated development of commerce and industry. The relevant person in charge of Wufeng Technology said.
"Integration of producers and merchants" opens a cutting-edge business model
Strive to create a vibrant cultural consumption and entertainment center
Not only that, Tianfu Fengchao Live Broadcast Industrial Base has also introduced a high-end trendy toy brand - "Mokeng" to create content IP for Generation Z-themed consumption scenarios and build the ability to land commercial resources.
The mold pit app is the first online platform in China with mold play as the main body, and the mold pit trend art museum is the largest trend art line inspection center in China. With a combination of online and offline, the mold pit allows high-end trendy toys to thrive in the land of Tianfu New Area Park City. The relevant person in charge of the mold pit app said.
Tianfu Fengchao Live Broadcast Industrial Base combines industry with digital economy, business and trendy culture, and builds a work, life, and consumption integration scene that fits the cultural preferences of young people and faces the future. Cutting-edge, avant-garde and fashionable have endowed the imagination of regional development with infinite space and vitality. Youth culture and pop culture are implanted in this hot land of scientific research, and as an emotional bond linking young forces, it is becoming a vibrant cultural consumption and entertainment center.
Local anchors join Group Chats
Jointly inject new impetus and vitality into the development of the new area
In various live broadcast rooms and event sites in the new area, hundreds of anchors of different styles gathered, some swimming in the world of "two-dimensional" figures, and some started their live broadcast ...... today by Xinglong LakeIt is reported that the Party and Mass Work Department of the New District organized @Xiaowan girl, @成都旅行, @成都生活, and @小超崽4个粉丝量百万级大v在抖音平台展开直播 on the spot.
Miss Xiaowan is an anchor in Tianfu New District, today she also came to the scene with her own "ancient style" skills, she experienced the production of silk screen handmade bags live, shared the production steps, craftsmanship, spread traditional cultural skills, and interacted with fans, the current number of likes has reached 4000+, * 100+.
In the future, I will continue to combine live broadcast with traditional cultural content such as intangible cultural heritage skills and humanities and history to let everyone experience the charm of Chinese culture more deeply." ”
I was fortunate to participate in this Xinglong Lake live carnival event, and I participated in many very interesting links set up by the organizer here, among them, I gave my own hand-made 'screen printing' bags to fans in the live broadcast room through live broadcast, which helped us to narrow the distance with fans. Then I also visited the live broadcast room that was built, and restored all the content needed for the e-commerce live broadcast scene 1:1, which made me have the idea: If I can do a live broadcast here, it will be great, and I am looking forward to it!"@小超崽说.
In the future, Tianfu Fengchao Live Broadcast Industrial Base will continue to attract investment and introduce industries attractive to young people, continue to promote consumption integration scenarios, and strive to create urban landmark-level industrial projects.