On December 5, 2023, Dongfang Selection said that part of Dong Yuhui's "small composition" copywriting was made by the team, and fans were dissatisfied with the "backstabbing" Dong Yuhui and grabbed the credit, triggering a game between Dong Yuhui's fans and Dongfang Selection.
On the evening of December 12, Sun Dongxu, CEO of Dongfang Selection, officially responded to the matter. In the early morning of the 13th, Dong Yuhui himself responded, in addition to clarifying the internal situation of copywriting, both of them expressed their resistance to the fan circle culture.
On the evening of December 12, Sun Dongxu, CEO of Oriental Selection, officially responded to the recent small essay incident in the live broadcast room, and the whole response took about 10 minutes.
The main points of response are focused on the following points:
Criticism of the team, work with emotions, inappropriate communication;Yuhui's mood was affected, so it was temporarily decided not to broadcast live on the 10th;The company recognizes Dong Yuhui's contributions, and there is no deficit in treatment, and his annual salary is more than tens of millions of dollars as reported on the Internetapologized to the company's customers, but resolutely said no to the behavior of the fan circle, and hoped that some fans would stay calm. Today (December 13), according to Dong Yuhui's Douyin account, Dong Yuhui released a long article in response to the "small composition".
He said that some of the "small composition" copywriting for the provincial special session was written by him personally, such as Xi'an and Inner Mongolia. There is also a part of him who provides ideas and suggestions, creates after recording, and finally completes after discussion and revision by both parties.
At the same time, there are also creations according to their own ideas, and if Dong Yuhui is satisfied, he will rarely change or not change.
Regarding the "small composition" in Jilin Field, Dong Yuhui said that his thinking was different from that at the beginning, but it was very good, so he basically did not make too many revisions.
In addition, in his response, Dong Yuhui expressed his opposition to the fan circle culture, while emphasizing that he opposes the stigmatization of anyone in the name of "fan circle".
Finally, Dong Yuhui expressed his gratitude to Mr. Yu (Yu Minhong) and Mr. Sun (Sun Dongxu) for their support and help in his career and career development.
Previously reported: On December 5, 2023, Oriental Selection posted a warm-up on its account about Oriental Selection Jilin Trip**, with the text "Great beauty is not spoken!".There are a few hidden details in Jilin's 'small composition' this time, I believe you will be able to resonate!This ** has received 5 likes on the Douyin platform50,000, which is particularly outstanding compared with the interactive data released by Dongfang Selection on weekdays.
In the comment area of this **, Dongfang Selection's message said, "Some netizens are curious about who the copywriting comes from?."We're a team!Every time a 'small composition' is produced, the anchor is in front of the camera, behind which is the copywriting team, the shooting team, and the editing teamHowever, the above-mentioned message of Dongfang Selection caused some netizens to question it. Netizens said that Yu Minhong said that the copywriting was written by Dong Yuhui, and asked if he was lying. said that Yu Minhong was busy with business outside and did not necessarily know the details of the business.
Dongfang's explanation of selection was not recognized by all Dong Yuhui's "mothers-in-law". As things continue to ferment, Dongfang Selection's other anchors and CEOs have responded. Dong Yuhui also comforted fans in the live broadcast, "It's Hu's reply who claims to know the business very well, which makes everyone feel uncomfortable." ”
Dongfang Selection's next reply made fans even more angry, saying that they were very aggrieved, and the comment area was full of miasma, bluntly saying that the Jilin copywriter anchor only changed five words.
Subsequently, fans swiped the screen in the live broadcast room of Gaotu Jiapin on December 11, saying that they were "climbing the wall" in order to "backstab" Dong Yuhui.
Previously, Yu Minhong, the founder of New Oriental, responded to the "small composition" incident on the show, saying that there is no problem for netizens to express their opinions, but I hope everyone can express their views in a rational way and attitude. This is the best care for Dong Yuhui and other anchors, and I hope everyone will calmly promote the development of anchors and the company.
*: Jiupai News, Xinhuanet Finance.