Recently, various car companies have announced their sales results in November, and from the data, China's auto market still maintains a relatively obvious year-on-year and month-on-month growth momentum, while car companies and models also ushered in a substantial increase in sales in November. According to public statistics, sales of 26 models in China's auto market increased by more than 2,000 units in November from the previous month, while Tesla's Model Y, the most prominent performer, increased by more than 20,000 units.
The most fierce performance in November was Tesla Model Y, with monthly sales reaching 49,887 units, an increase of 23,524 units compared with 26,353 units in October. Although Tesla has recently carried out a small number of consecutive sales, it has not had a negative impact on sales, which involves many factors, on the one hand, because near the end of the year, domestic and foreign deliveries have entered a period of rapid impulse;Second, it is also because near the end of the year, consumer demand has entered an active period;Thirdly, because of the herd trend of consumption, the current battle for the technical route of China's automotive industry is extremely fierce, and consumers usually choose products with high sales in a state that cannot be distinguished.
Tesla Model 3 sales increased by 13,354 units to 15,627 units in November, up from 2,273 units in October. This increment can be seen as a regression of normal performance. Tesla Model 3 in October experienced a new version of the old and new replacement period, the new car has not yet been delivered on a large scale, November can be regarded as a normal sales month, although Tesla Model 3 in the launch of the new version of the *** but from the sales point of view, the upgrade of the exterior and interior, as well as the improvement of the driving texture, is recognized by consumers.
Although new energy vehicles have a huge impact on the family car market, Dongfeng Nissan Sylphy still maintains a strong sales performance. Sales in November were 39,105 units, an increase of 7,866 units from 31,239 units in October. The growth of Sylphy's sales volume is largely due to the further increase of terminal discounts, and based on local market information, Sylphy's current highest terminal discounts have reached 350,000 yuan, and the terminal ** range of the whole system is 776-15.890,000 yuan, compared with the current autonomous hybrid models of the same level, there is still an advantage of about 10,000 yuan.
Wenjie M7 is the big winner of popularity and sales in recent months, with sales of 17,039 units in November, an increase of 4,846 units from 12,193 units in October, the hot sales of Wenjie M7, on the one hand, are due to the heat effect of Huawei's leading technology brought by Huawei's empowerment, on the other hand, it is a significant reduction in the ** range while improving product strength, and the current starting price is 24980,000 yuan, compared with the same type of competing products, the cost performance is very obvious. According to the official data, the number of M7 has exceeded 100,000 units, and with the release of production capacity, the terminal delivery volume will also usher in a climbing process.
The Zhiji LS6, which was launched in mid-October, ushered in its first full delivery month in November, with sales of 8,185 units up 4,531 units from 3,627 units in October. As a mid-to-large pure electric luxury coupe SUV, the listing interest of the Zhiji LS6 is 2149-27.690,000 yuan, in terms of ** has been very close to Xiaopeng G6, and has relative advantages in space, configuration, etc., its sense of science and technology, fashion and cost performance, is a big threat to new power brands.
Audi A6L won the sales championship of luxury brands in November, its sales in November were 18,253 units, an increase of 4,040 units from 14,213 units in October, since the beginning of this year, Audi A6L's monthly sales have been maintained at a stable level of about 15,000 units per month, although the speed of pushing new cars is not as fast as Mercedes-Benz and BMW, but the terminal discount is unambiguous, it is understood that the current terminal entry of Audi A6L is about 350,000 yuan, which is about 70,000 yuan lower than the official guidance. Both the BMW 5 Series and the Mercedes-Benz E-Class have just been replaced, and they are in a period of strength, so it is not surprising that sales are up and down.
What is more interesting is that in the public information, the sales growth of many traditional fuel models in November is more obvious, such as the sales of Buick Regal in November almost doubled compared with October, and the sales of Volkswagen Suteng, Geely Emgrand and Mercedes-Benz C-class in November increased by more than 3,000 units, while new energy models did not have such a strong performance. CAR Luli believes that this situation, on the one hand, the sales base of mainstream new energy models is large enough, and it is difficult to see a single model of sales soaring, on the other hand, traditional fuel vehicles still have a large range of potential consumers, with the increase of terminal discounts at the end of the year, the outbreak of sales concentration is also a normal performance.