On December 17, the signing ceremony of the honorary strategic partner of the Boao Forum for Asia and Wuliangye Group 2024 Annual Conference was held in Yibin. In 2024, the two sides will continue to maintain cooperation at the highest level, and Wuliangye will continue to serve as a member of the Boao Forum for Asia Council Body, become an "Honorary Strategic Partner of the Boao Forum for Asia Annual Conference 2024" and "Designated Wine for the Boao Forum for Asia Annual Conference 2024", and continue to deeply participate in a series of activities such as annual meetings, council meetings, special meetings, and overseas conferences under the framework of the Forum, so as to gather positive energy and contribute new achievements to the development of Asia and the world. Li Baodong, Secretary-General of Boao Forum for Asia, and Zeng Congqin, Secretary of the Party Committee and Chairman of Wuliangye Group (Co., Ltd.), attended the signing ceremony.
Signing ceremony. The Boao Forum for Asia is an international organization headquartered in China, co-sponsored by 29 member countries, and holds a high-level annual meeting in Boao, Hainan Province every year. The original intention of the Forum was to promote economic integration in Asia, and the mission of the Forum today is to gather positive energy for the development of Asia and the world. In 2014, with the approval of the first country, the Boao Forum for Asia and the China-ASEAN Expo and the Summer Davos Forum were listed as the three key foreign-related forums and exhibitions held at the national level. With the expansion of its influence, the Boao Forum for Asia has gradually become an important bridge connecting China and the world and an international exchange platform with global influence, playing a unique role in building consensus among all parties, deepening regional cooperation, promoting common development, and solving Asian and global problems.
Wuliangye has a deep relationship with the Boao Forum for Asia. In 2018, the Boao Forum for Asia held its first overseas conference, and Wuliangye actively supported it as the main partner of the conference in Seoul, South Korea. In 2021, Wuliangye Group was elected as a member of the Board of Directors of the Boao Forum for Asia, and the two sides further deepened their cooperation in terms of level, field and quality of cooperation.
From 2021 to 2023, Wuliangye has become the highest-level honorary strategic partner of the Boao Forum for Asia Annual Conference for three consecutive years and the designated wine for the annual conference, actively integrating and deeply participating in the opening ceremony of the annual meeting of the forum, the symposium of Chinese and foreign entrepreneurs, the dialogue between Chinese and foreign entrepreneurs, the welcome dinner of members and partners, the welcome dinner of diplomatic envoys and other activities, as well as the first conference of the Boao Forum for Asia Global Economic Development and Security Forum, the second Boao Forum for Asia International Science, Technology and Innovation Forum Conference, Special meetings and series of activities under the framework of the Boao Forum for Asia Economist Roundtable, Boao Forum for Asia High-level Partners Symposium, "Belt and Road" Cross-border E-commerce Development and Cooperation Online Seminar, Clean Energy International Cooperation Seminar and other forums shared Wuliangye's exploration and practice in green ecology, public welfare, scientific and technological innovation, etc., and conveyed Wuliangye's determination and confidence to the world to build a world-class enterprise with "excellent products, outstanding brand, leading innovation and modern governance".
In 2024, Wuliangye will continue to deeply participate in the series of activities under the framework of the forum, and enhance its brand value and influence with the help of the forum platform through co-organized activities and joint product development, so as to help Wuliangye accelerate its expansion into overseas markets and better display and convey the excellent traditional Chinese culture, liquor culture and Wuliangye's "harmony and beauty" culture.
Continuously strengthening and deepening cooperation with Boao Forum for Asia and other international events is an important action for Wuliangye to accelerate its internationalization and accelerate its construction of a world-class enterprise.
Committed to practicing and conveying the cultural concept of "harmony and beauty", in recent years, Wuliangye has accelerated the pace of international development, and frequently appeared at the G20 Summit, APEC Business Leaders Summit, Summer Davos Forum, Boao Forum for Asia, World Expo, ASEAN Expo, International Import Expo, CIFTIS, Chain Expo, etc., demonstrating the profound heritage of the "Oriental Business Card" and the concept of "harmony and symbiosis, beauty and beauty", and continuing to tell the story of Chinese liquor and Wuliangye to the world.
At the same time, Wuliangye has accelerated its global market layout. At present, Wuliangye has set up three international marketing centers in Asia Pacific, Europe and the Americas, Wuliangye Restaurant in Tokyo, Japan, Hong Kong, China and other places, and Wuliangye Tasting Center in Düsseldorf, Germany.
Wuliangye said that with the help of the Boao Forum for Asia as an international event platform, it will give full play to the role of honorary strategic partners and members of the forum council, use liquor as a medium to show the world the appearance of China's national brand era and the unique charm of China's excellent traditional culture, and at the same time, it will also actively integrate into the world industrial chain, innovation chain and value chain with pragmatic actions, add color to the cooperation and development of Asia and the world, and lead Chinese liquor to accelerate to the world stage.
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