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Any brand enterprise is inseparable from the supervision and control of the first-class system. However, in the era of e-commerce, the price of peers has become a common problem, which has brought serious trouble to brand enterprises.
1. Can peers complain about arbitrary prices?
Peer price indiscretion not only infringes on the interests of brand enterprises, but also destroys the fair competition environment of the market. Therefore, brand enterprises have the right to complain about the price arbitrariness of their peers. Here is the detailed description:
1.Strengthen monitoring and rights protection.
Brand enterprises can establish a special monitoring system to detect price arbitrariness among peers in a timely manner. Once discovered, legal means can be taken to protect the infringement, such as sending a lawyer's letter, filing a lawsuit, etc.
2.Build partnerships.
Establish cooperative relations with platforms and e-commerce channels to jointly crack down on price arbitrariness among peers. Through cooperation with partners, brand enterprises can more effectively monitor and stop the price arbitrariness of their peers and protect their own rights and interests.
Second, what department to complain to the peers for random prices
Brand enterprises can complain to the relevant departments when facing the problem of price disorder among their peers. Here is the detailed description:
1.Trademark Administration.
You can complain to the trademark administration department about the price arbitrariness of your peers. The trademark administration department is responsible for supervising and managing the registration and use of trademarks, and can investigate and deal with infringements.
2.Administration for Industry and Commerce.
You can complain to the administrative department for industry and commerce about the price arbitrariness of peers. The administrative department for industry and commerce is responsible for supervising the market order and may impose penalties and rectify illegal acts.
3.E-commerce platform.
You can complain to the e-commerce platform about the price arbitrariness of your peers. E-commerce platforms usually have special complaint channels, and brand enterprises can report price abuse of peers through the platform's complaint mechanism.
3. How to complain about the price of peers
Brand enterprises can take the following methods to complain about the price arbitrariness of their peers. Here is the detailed description:
1.Preserve evidence.
Before filing a complaint, the brand enterprise should collect relevant evidence, including screenshots, links, sales records, etc. of the indiscriminate price of peers. This evidence can be used as a basis for a complaint, increasing the credibility of the complaint and the chances of success.
2.Write a letter to complain.
You can write a letter to the relevant department or platform to complain about the price arbitrariness of your peers. In the complaint letter, you should describe in detail the situation of the peer's price arbitrariness and attach relevant evidence. The complaint letter should clearly and forcefully express the demands of the brand enterprise.
3.Seek legal assistance.
If the price arbitrariness of peers seriously affects the interests of the brand enterprise, you can seek legal assistance. A lawyer can help brands assess the reasonableness and feasibility of their complaints, and provide legal support and advice.
In short, brands need to take measures to control prices online according to their actual situation, so as to effectively protect their interests and brand image.
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