Picture: Stills from the TV series "Three-Body Problem". Picture: Stills from the movie "The Wandering Earth 2". Picture: Stills from the movie "Learning Dad". Picture: Stills from the TV series "Ask the Heart". Picture: Stills from the TV series "To a Windy Place". Picture: Stills from the movie "Deep Sea". The above ** are provided by the filmmaker.
Telling Chinese stories well and spreading Chinese voices requires the majority of film and television workers to work hard and continue to climb. In 2023, the development of film and television will be renewed and vibrant, from the beginning of the year to the end of the year, from the big screen to the small screen, there will be many highlights of new works, new talents, and new phenomena.
Looking back at 2023, this edition sorts out the hot spots and highlights of the year, and shares unforgettable moments and precious harvests with you.
Editor: The film and television industry has been upgraded at an accelerated pace.
Wang Jin. In 2023, the construction of the film and television industry system will be accelerated and upgraded. On the one hand, the industrialization process is more scientific, and the production efficiency has been improvedOn the other hand, it further establishes a deep connection with the audience to meet new aesthetic expectations.
The breakthrough in the production of the head film is a highlight. For nearly 3 minutes, the names of about 10,000 cast members flashed one by one, and the names of the technical team almost covered the screenCovering an area of 500 acres, it took about 5 months to build a lighting system, coordinate more than 8,000 staff, and the shooting plan was meticulous to ...... the daily scheduleThe movie "Fengshen Part 1: Song of the Dynasty" uses an almost "pioneering" creative method to realize the expansion of the genre of Chinese mythological epic films. To tell the story of oriental mythology, the film industry is the confidence. In the film, the Kunlun Wonderland visual effects inspired by "A Thousand Miles of Rivers and Mountains", and the delicate dynamic performances of digital characters such as Lei Zhenzi, Nine-Tailed White Fox, and Mo Qilin, made many viewers sigh "This blockbuster is 'very Chinese'".
Visual effects help bring creativity to life. In 2023, the national style of Chinese animated films will reach a new height, and scenes with Chinese aesthetic charm will emerge one after another. The animated film "Deep Sea" creates a "particle ink" painting style that combines water-based materials and pastel paintings, and has become a new attempt for animation works to expand the traditional ink painting styleThe freehand ink and sketch style in the animated series "Chinese Strange Tan: Goose Goose Goose" shows the unique charm ...... ink cinnabarThe vivid and diverse forms of works open up a new ideological space for the national style of domestic animation.
The science fiction genre, known as the "tip of the pyramid of the film and television industry", has increasingly highlighted the advantages of industrial clusters in coordinated operations. In order to simulate the real game visual experience, the creative team of the TV series "Three-Body Problem" adopted the shooting method of "motion capture + facial capture + CG"."The Wandering Earth 2" uses virtual shooting methods to synthesize the performance of actors wearing motion capture suits into the required virtual scene to achieve visual rehearsal. A world full of imagination makes the audience linger in the visual spectacle.
The "big machine" of the film and television industry system is large enough, and it needs more and stronger "screws" and a large number of creators to accumulate solidly. During the filming of "The Wandering Earth 2", director Guo Fan invited more than 20 students to intern on the set, and the internship content was to record the team's mistakes during the filming process. After several rounds of review and refinement, it was finally compressed into two sheets of paper named "Industrial Management Process". Just imagine, if more and more film creators can refine such "two sheets of paper", continue to train and cultivate talents in practice, sort out mistakes and accumulate experience in practice, China's film and television industrialization process will inevitably become more and more perfect.
Only by building a more complete and mature Chinese film and television industry system can we promote the overall improvement of China's film and television creation level and work quality. It is believed that in the future, young creators and practitioners who have a clear understanding of the film industry will create more expressive and aesthetic film and television works.
Why China" is vividly explained.
Ren Shanshan. The program "Exploring China in Jian" walked into Liye Qin Jian and interpreted the historical wisdom in Jianli;The program "The Legend of the Grandmaster: The Eight Masters of the Tang and Song Dynasties" artistically restores the birth moments of masterpieces such as "Ma Shuo" and "Jiang Xue";The third season of the documentary "China" traces back to three generations of antiquity and explores the origin and ...... of Chinese civilizationIn 2023, cultural variety shows and humanistic and historical documentaries will continue to be "new". From archaeology to intangible cultural heritage, from utensils to rituals, from solar terms to classics, with the help of modern video technology and artistic narratives, the cultural relics collected in the deep palace, the heritage displayed on the vast land, and the words written in ancient books are "lived", and "why China" is vividly interpreted.
In the past, cultural programs mostly provided general cultural knowledge, but in 2023, cultural and museum programs will focus on major archaeological discoveries and important excavation sites, open up channels for dialogue between the academic community and the public, and highlight the value orientation and educational function of mass media. Major archaeological projects such as the Chinese Civilization Exploration Project and "Archaeological China" have entered the creative vision, combining archaeological exploration with documentary research, and revealing the Chinese civilization from a trickle to a confluence of rivers with the help of the personal experience of cultural and museum workers. Chen Xingcan, Wang Wei, Zhao Hui and Zhang Chi, four chief experts of the multi-phase project of the Chinese Civilization Exploration Project, served as the academic advisors of the documentary "In Search of Ancient China".The documentary "Why China" is served by archaeologist Yan Wenming as the academic chief consultant, and Qin Ling, associate professor of the School of Archaeology and Museums of Peking University, as the academic chief producer.
The narrative vocabulary has been updated, and the integration of traditional culture and modern art and technology has been more sufficient. While interviews, recitations, melodramas, game competitions, outdoor travel and other elements are widely used, the program creation focuses more on the essence of excellent traditional culture, pursues the innovation of narrative techniques and forms of expression, and strives to arouse the empathy and resonance of the audience. The variety show "Debut!".In Beijing Central Axis, the "Time and Space Train" carries guests through different historical and cultural scenes, bringing stories with history and seeking resonance with stories. "2023 Qingming Wonderful Tour" cleverly uses technical means to take the audience into the world of ancient paintings. Chinese painting, which uses paper and silk as the medium carrier, still presents a unique artistic charm and aesthetic meaning through the transformation of television media. In 2023, "Poetry and Painting China", which won the "Asian Broadcasting Union" TV Entertainment Program Award, has more than 60 paintings and nearly 100 poems and texts, and the new aesthetic experience makes the audience unforgettable.
Cultural relics are "talking", and the spirit is continuing. The audience wanders in the long river of time, listens to the echoes of Chinese civilization, and can experience "why China" in the journey between ancient and modern.
Archaeologists, historical and cultural scholars, artists, dramatists, and scholars have joined the creative team. As a result, we see that cultural programs have deeper vision, deeper thoughts, richer emotions, and more vivid expressions.
China's million-year history of mankind, 10,000 years of cultural history, and more than 5,000 years of civilization history are inexhaustible treasures of television literature and art. The new look of the cultural program in 2023 allows us to see abundant creativity and make us look forward to the future.
Quality movies are popular with audiences.
Liu Yang. The accelerated recovery of the Chinese film market has become a hot topic of discussion inside and outside the industry in 2023, and it seems to herald the arrival of another spring, rising with a hot atmosphere and full of lively hope.
In 2023, the Chinese film market has successively harvested the Spring Festival file, which is the second highest box office in film history, and the summer file, which has set a new box office record in the same period in history. According to the statistics of the National Film Administration, as of December 25, 2023, the total box office of films in the country in 2023 will be 53.4 billion yuan, and domestic films will account for 8361%；In 2023, a total of 69 films will have a box office of more than 100 million yuan, of which the top 10 at the box office are all domestic films, each with a box office of more than 1 billion yuan.
Inviting audiences back to the theater relies on a steady stream of high-quality films. In 2023, films with rich themes and diverse genres will better and better meet the personalized needs of the audience, and there will be frequent highlights.
Deeply embracing the excellent traditional Chinese culture, the moviegoer and the Chinese civilization go both ways. The animated film "Thirty Thousand Miles of Chang'an" and the mythological film "Fengshen Part 1: Chao Song Fengyun" explored the national cultural genes and aroused hot topics.
Realistic films actively focus on social reality. The anti-wire fraud movie "All or Nothing" won the box office champion in the summer of 2023 and attracted much attention from the society;The inspirational film "In the Octagonal Cage" focuses on the growth of rural teenagers and triggers a word-of-mouth effect.
The boundaries of genre films have been greatly extended, and many films have made new attempts. The sci-fi movie "The Wandering Earth 2" pushed the industrialization of Chinese films to a new height;The suspense film "She Who Disappeared" changed the narrative perspective and received more than 3 billion yuan at the box office in the summer file.
At the same time, the interaction between films and audiences continues to increase, further enhancing the vitality of the Chinese film market in 2023.
The long-awaited large-scale "roadshow" is back, many films have released "roadshow" maps, and the main creative team has traveled to different cities to meet enthusiastic fans. The "roadshow" is not a simple publicity and appearance, it creates a unique movie-watching atmosphere, allowing the audience to immerse themselves in the atmosphere of "watching movies and loving movies" in several key periods.
The large-scale advance screening before the official release of the film has become a "new operation" in the film industry in 2023. Films such as "Warm" and "Three Teams" have been screened in advance on a large scale, which shows that the filmmakers have enough confidence in the quality of the film, hoping to accumulate word-of-mouth for subsequent releases through large-scale advance screenings, and leverage high box office with good word-of-mouth.
In terms of creating a market structure, in 2023, the whole industry is committed to creating the concept of "weekend files", and the film authorities encourage major filmmakers to put more high-quality films on weekends to stimulate the enthusiasm of audiences to enter the cinema on two days on weekends. By the end of the year, the "weekend file" effect had begun to bear fruit. The evenly distributed "small schedule" has effectively stimulated the consumption of the film market.
The steady recovery of the film market in 2023 highlights the remarkable achievements of the high-quality development of Chinese films, and makes people full of confidence in building a film power.
The structure of the film market has become more reasonable.
Tan Zheng. In 2023, Chinese films will show the resilience given by more than 20 years of industrialization reform. Filmmakers have dedicated a rich audio-visual feast to the audience, and the box office revenue and proportion of domestic films have exceeded that of 2019, which is a gratifying progress. The structure of the film market has become more reasonable, and the investment and production of medium-sized films have shown a gratifying trend of diverse themes, rich genres, and vigorous creative power of young people, making them more competitive in the film market.
These films focus on observing reality, echoing the changes in society, and using different themes and genres to express their thinking. "I Am a High Mountain" takes the exemplary character Zhang Guimei as the performance object, thinking about the education problem in remote mountainous areas, and showing Zhang Guimei's personality charm. "I love you!".focuses on the emotional needs of the elderly, and "It Doesn't Seem to Be So Enthusiastic" focuses on the happiness ...... vulnerable groupsCreators carry out in-depth social thinking and value expression through video narratives.
As China's film market continues to expand and competition in the market becomes increasingly fierce, filmmakers realize that they must focus on the strong plot design of the story, including suspense and dramatic reinforcement, to better engage the audience and enhance the sense of immersion. Criminal investigation films are more in line with such narrative requirements, so works of this genre in 2023 are particularly noteworthy. In addition to "All or Nothing", "Disappearing Her" and "Rock Solid", which are among the top 10 box office in 2023, films such as "Moscow Action" and "The Three Teams" are also full of strong practical concerns. Most of them revolve around a case, emphasizing the suspenseful setting, and many of the films are based on real events to increase the appeal to the audience.
In the past 10 years, young directors have become an important force in the Chinese film market and have contributed many talented works. In 2023, the young director team will become the main lineup of the market. Guo Fan, the director of "The Wandering Earth 2", the director of "All or Nothing", Cui Rui, the director of "Disappearing Her", and "I Love You!".Han Yan, director of "In the Octagonal Cage", Wang Baoqiang, director of "Unfamiliar with Life", Dapeng, director of "Warm" and "Keep You Safe", Su Liang, director of "Dad", Zhang Mo, director of "Save the Suspect", etc., the works of these directors have enriched the content of the market. Their flexible cinematic narrative techniques are naturally isomorphic to the aesthetics of young audiences, making their works popular in the market.
The first feature film of many young directors is amazing. Liu Xiaoshi's "King of the Sky" celebrates the noble spirit of selfless dedication of the test pilots, and the film won the audience with the narrative tone of family and country feelings, more mature narrative techniques and impactful audio-visual language, and also won the Best Director Award at the 36th China Film Golden Rooster Awards. "Cosmic Exploration Editorial Department" and "It's Worth the Trip" are also from the hands of young directors, who expand more possibilities for the expression of human spiritual world in image language, and make useful attempts for narrative innovation in art films.
The sustainable development of the film market is the key to the abundance of medium-sized works. As a reservoir of creative power and investment power, medium-sized works contain the continuous productivity of the future development of Chinese films, and should continue to consolidate this part of the film market. Only in this way will our pace towards becoming a film power be more stable.
A drama brings "fire" to a city.
Ren Feifan. At the beginning of 2023, the TV series "To a Windy Place" will be on the air, and Dali, Yunnan will become a popular tourist city. According to local statistics, during the Spring Festival holiday alone, Dali received a total of 423 tourists930,000 person-times, a year-on-year increase of 219%.
A drama brings "fire" to a city, not only Dali. According to the statistics of the Ministry of Culture and Tourism, domestic tourism received 36 tourists in the first three quarters of 2023700 million person-times, achieving tourism income of 37 trillion yuan, a year-on-year increase of %. Local tourism has become a new trend in the development of the cultural tourism industry due to the popularity of film and television works.
In 2023, the Spring Festival movie "Man Jianghong" will be screened, and the ancient county town of Taiyuan, Shanxi Province, as the filming location, will receive 680,000 tourists in 18 days during the Lantern Festival, and many tourists will climb to the attic and recite "Man Jianghong: Writing Huai" loudly. The TV series "Hurricane", which attracted public attention, brought tourism popularity to Jiangmen, Guangdong, the main filming location, and the travel agency even launched a tourist route of "following "Hurricane" to Jiangmen". Qingjian County, Shaanxi Province, located in the hinterland of the Loess Plateau, is the hometown of writer Lu Yao, and after the broadcast of the TV series "The Road of Life", tourists who set foot on this yellow land are welcomed, they feel the magnificent beauty of the eighteen bends of the Yellow River, and listen to the ancient and desolate Xintian ......
With the diversified development of film and television genres and the in-depth exploration of the integration of culture and tourism, "film and television + cultural tourism" has not only become a hot spot for cultural consumption, but also brought new vitality and vitality to the tourism industry. An excellent film and television work can often stimulate the audience's warm emotions, and people are eager to go to the place where the story takes place, and local tourism promotion also needs some small windows and small cuts to increase the fireworks and human touch. Popular film and television dramas have a high degree of topic and attention, which is naturally a good way to resonate with the audience.
The "Chang'an Twelve Hours" block, located in Qujiang New District, Xi'an, Shaanxi Province, was selected as the "2023 China Tourism Entrepreneurship and Innovation Demonstration Case". By injecting film and television elements into the real space, this theme block has been built into a new consumption complex composed of "popular dramas + immersive entertainment + theme catering + national tide products". Here, tourists can follow Zhang Xiaojing, the protagonist of "The Twelve Hours of Chang'an", to guard Chang'an, and can also get up close to the spectacular Chang'an sand table in Jing'an. With the drama series as the incision, the neighborhood strives to create a unique and charming traditional cultural tourism experience.
Many cities also create "small but beautiful" live-action entertainment projects for popular film and television dramas. Shandong Qingdao Oriental Movie Metropolis Industrial Park exhibited cool props such as spacesuits, door frame robots, and mecha from "The Wandering Earth 2", and visitors can quickly substitute into the sci-fi scenes in the movie by wearing motion capture suits with marked points. The offline ancient style market of "Fengya Menghuayou" in Changsha, Hunan Province restores multiple scenes in the costume drama "Menghualu", and tourists participate in interaction by playing the roles in the play and experience a different Song Yun cultural ......These film and television drama themed live entertainment projects are welcomed by many drama fans with their flexible operation mode, vivid story scenes, rich film and television atmosphere and immersive interactive experience.
From taking advantage of the situation to taking advantage of the situation, film and television dramas are filmed in the streets and alleys, fields and hills of cities and villages, making the content of the film full and rich. And the touching film and television dramas have become the "propaganda films" of the city, activating the potential cultural tourism dividends with one click and opening up a broader audience market. With cultural and plastic tourism and tourism to promote culture, all parties can work together, so that cultural tourism can empower each other and achieve a win-win situation in both directions.
Typography design: Zhao Siru, Zhang Fangman.
People** 2024-01-01 08 Edition).